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Leadership
Strategy and Communication
www.mba-asap.com
Managing and Leading
People and Organizations
• This presentation is
based on my book
Managing and Leading
People and Organizations
• Paperback and Kindle
version available at
Amazon.
www.mba-asap.com
MBA ASAP
• Check out my website
www.mba-asap,com for
more business skills
information and
materials
• Sign up for my
newsletter
www.mba-asap.com
Leadership
A process of social
influence in which one
person can enlist the
aid and support of
others in the
accomplishment of a
common task
www.mba-asap.com
The Leadership Challenge
“All enterprises or
projects, big or small,
begin in the mind's eye;
they begin with
imagination and with the
belief that what is merely
an image can one day be
made real.”
www.mba-asap.com
Strategic Thinking
• Leaders, similar to great
athletes, must
simultaneously play the
game and observe it as
a whole.
• Keep perspective and
see the big picture –
not get lost in the
action.
• Vision and a sense of
the future
www.mba-asap.com
Warren Bennis
• American scholar,
organizational consultant
and author, widely
regarded as a pioneer of
the contemporary field of
Leadership studies
• Research in the 1960s
anticipated less
hierarchical, more flat
and adaptive institutions,
private and public
www.mba-asap.com
In Today’s World…
• Flatter organizations
• Innovation
• Internet
• Networks
• To accomplish our work
and meet our needs:
• Rely on dozens, hundreds,
thousands of individuals
and organizations over
whom we exercise no
direct control
www.mba-asap.com
To Get What We Want…
• We are compelled to
Negotiate.
• Pyramids of power are
shifting into networks of
negotiation.
• Communications
revolution
• Global “virtual”
organizations
• Cross-cultural
transactions
www.mba-asap.com
Negotiating Revolution
• From Adversarial to
Cooperative
• From specialized to
general methodology
• Wise agreement is
better for both sides
than the alternative.
• Principled Negotiation
www.mba-asap.com
Principled Negotiation
• Negotiation based on a
joint search for mutual
gains and legitimate
standards.
• Process to find
opportunities and
search for solutions that
are better for both
sides.
www.mba-asap.com
对事不对人
• Means when you are dealing with a problem
or criticize something, try to focus on the
problem itself while not being affected by the
people who is dealing with or caused the
problem
• Separate the people from the problem.
www.mba-asap.com
Leadership and Management
• As the world changes,
Negotiation is becoming
the primary form of
decision-making.
– John Naisbitt and
Patricia Aburdene
– Co-authors of
Megatrends 2000
www.mba-asap.com
Warren Bennis on Leadership
• Create a compelling vision,
one that takes people to a
new place, and then translate
that vision into a reality.
• Becoming a leader is
synonymous with becoming
yourself. It is precisely that
simple, and it is also that
difficult.
• People who cannot invent
and reinvent themselves must
be content with borrowed
postures, secondhand ideas,
fitting in instead of standing
out.
www.mba-asap.com
Leadership vs. Management
• The manager asks how
and when; the leader
asks what and why.
• The manager accepts
the status quo; the
leader challenges it.
• The manager has his
eye on the bottom line;
the leader has his eye
on the horizon.
www.mba-asap.com
Mindset
Strategic thinking requires a
mindset – a way of thinking
or intellectual process that
• accepts change,
• analyzes the causes and
outcomes of change,
• attempts to direct an
organization's future to
capitalize on the
changes.
www.mba-asap.com
Be opportunistic
Do what you can, with
what you have, where you
are.
Theodore Roosevelt
www.mba-asap.com
Constantly Refine and Update the Vision
• acknowledges the reality of
change,
• questions current
assumptions and activities,
• builds on an understanding
of systems,
• envisions possible futures,
• generates new ideas,
• considers the organizational
fit with the external
environment
www.mba-asap.com
Translational Thinking
Entrepreneurship is the pursuit of
opportunity without regard for resources
currently controlled.
Bismarck defined statesmanship as the
art of the possible.
TS Elliot: Between the idea and the act
lies the shadow. The Hollow Men.
Crossing the Chasm book. Geoffrey
Moore
Wayne Gretzky "Skate where the puck is
going, not where it's been"
Timing. The early bird gets the worm, but
the second mouse gets the cheese!
www.mba-asap.com
Assessing Change
• Assess the changing
needs of the
organization's
stakeholders and the
changing technological,
social and demographic,
economic,
legislative/political, and
competitive demands of
its world.
www.mba-asap.com
三十年河东,三十年河西
• The Chinese saying "sometimes the river flows
East and sometimes the river flows West" is "三
十年河东,三十年河西".
• It means things change with time and the
situation, someone can not be successful forever
and someone will not be hapless all the time, just
like an English saying "Every dog will have his
day".
• It is not only a metaphor pertaining to one's life,
but also can be used to describe the changes in
larger fields.
www.mba-asap.com
www.mba-asap.com
Leaders are always questioning:
• “What are we doing now
that we should stop
doing?”
• “What are we not doing
now, but should start
doing?”
• “What are we doing now
that we should continue
to do but perhaps in a
fundamentally different
way?”
www.mba-asap.com
These questions are applicable to
everything the organization does
• Products and services,
• Internal processes,
• Policies and procedures,
• Strategies
• Dealing with complexity
and change
• The fit between the
enterprise and the
environment
• Product/market fit
www.mba-asap.com
Penetrating Vision
• Examine assumptions,
• Understand systems
and their
interrelationships,
• Develop alternative
scenarios of the future
www.mba-asap.com
Forecast
• External technological,
social and demographic
changes, as well as
• Critical changes in the
legislative and political
arenas
www.mba-asap.com
Strategic Thinking vs. SMEs
• Strategic thinking is very much a
leadership activity and quite
different from what subject
matter experts do.
• Strategic thinkers specialize in
relationships and context
whereas expert thinkers
specialize in well-defined
disciplines and functions.
• Strategic thinkers act on intuition
and “gut feel” when data is
incomplete – focus on action and
moving forward where as experts
pay rigorous attention to
knowledge, evidence, and data –
focus on understanding.
www.mba-asap.com
Philip Tetlock
• American political
scientist and
psychologist
• Fox and Hedgehog
differences
www.mba-asap.com
Sir Isaiah Berlin
• British Philosopher
• There are two kinds of
thinkers in the world:
• Hedgehogs: who know
on big thing
• Foxes: who dart from
idea to idea.
www.mba-asap.com
Reference
• fragment attributed to
the ancient Greek poet
Archilochus: πόλλ' οἶδ'
ἀλώπηξ, ἀλλ' ἐχῖνος ἓν
μέγα
• "the fox knows many
things, but the
hedgehog knows one
big thing".
www.mba-asap.com
Accuracy in Forecasting
Tetlock draws heavily on
this distinction in his
exploration of the
accuracy of experts and
forecasters in various
fields
– politics
– International affairs
– Economics
in his 2005 book Expert
Political Judgment: How
Good Is It? How Can We
Know?
www.mba-asap.com
Studies
• Interviewed hundreds
of experts and asked
them to make
prediction about the
short-term future:
• The next five years
www.mba-asap.com
Low Scorers Look Like Hedgehogs
• Thinkers who know ‘one
big thing’ aggressively
extend the explanatory
reach of that one big
thing into new domains.
• When you have a
hammer, everything
looks like a nail
www.mba-asap.com
High Scorers: Foxes
• Skeptical of easy historical
analogy
• More probabilistic in the
their thinking
• Comfortable updating
their models
• The more wide ranging
their curiosity, the more
accurate they tended to
be
• Fast updating Foxes
www.mba-asap.com
Management of the Strategy
• Strategic thinking is
supported by the
continuous management
of the strategy and
documented through the
periodic process of
strategic planning
• Feedback and
measurement is critical
www.mba-asap.com
Guidelines
• Decision consistency is
central to strategy
• When an organization
exhibits a consistent
behavior it has a
strategy
• Low cost provider
• CEO of Southwest
Airlines Herb Keller
www.mba-asap.com
Analyzing and understanding the situation
(1) external
environmental
analysis;
(2) internal environmental
analysis;
(3) the development or
refinement of the
organization's
directional strategies.
www.mba-asap.com
The Innovator’s Dilemma
• Sometimes the river
flows East and
sometimes the river
flows West.
• Discern the tides
• Go with the flow
• Look for enabling and
converging technologies
and trends
www.mba-asap.com
Resources, competencies, and
capabilities of the organization
Strategy is additionally
influenced by the internal
resources, competencies,
and capabilities of the
organization and
represents “what the
organization can do.”
www.mba-asap.com
Directional Strategies
Driven by a common
mission, common vision,
and common set of
organizational values and
goals – the directional
strategies
• What the organization
wants to do
• Ability to communicate
it
www.mba-asap.com
Implementation
Implementation plans are
made up of strategies
developed in the key areas
that create value for an
organization –
• service delivery
• support activities
Making Strategy Work
Buy-in and Ownership
www.mba-asap.com
Leading in a Rapidly Changing
Environment
• It is not the strongest of
the species that survive,
nor the most intelligent,
but the one most
responsive to change.
CHARLES DARWIN
www.mba-asap.com
Dealing with rapid, complex, and often
discontinuous change requires leadership
• understand the nature
and implications of
external change,
• the ability to develop
effective strategies that
account for change, and
• the will as well as the
ability to actively
manage the
momentum of the
organization
www.mba-asap.com
Strategic Management
• Strategic Thinking
• Strategic Planning
• Business Planning
• Managing Momentum
• Execution of Plan
• Feedback and
Measurement
• Iterate (Rinse and
Repeat)
www.mba-asap.com
If you want to predict the future,
create it.
• not simply be responsive
to changes, you must
create the future.
• Health care leaders must
see into the future,
• create new visions for
success, and
• be prepared to make
significant improvements
www.mba-asap.com
Making Strategy Work
• Strategy is usually
viewed as an annual
exercise at best, an
event that creates a
‘product,' and not a
process to be used to
actually run the
business
• Disconnect between
Strategy and Tactics
www.mba-asap.com
Achieve the organization’s goals
Managing the strategy to
achieve the strategic goals
of the organization
• Eyes on the Prize
• Leadership
• Communicate the goals
and how to get there
• Turnaround or Growth:
getting your people
focused on the Goal
www.mba-asap.com
Maintain the Momentum
• the actual work to
accomplish specific
objectives,
• concerns decision-making
processes and their
consequences,
• provides the style and
culture,
• evaluates strategy
performance,
• is a learning process, and
• relies on and initiates new
strategic thinking and new
periodic strategic planning
• Iterative
www.mba-asap.com
The Epic Fail
If the strategy is not
actively managed, it will
not happen.
www.mba-asap.com
Henry Mintzberg
A key to managing
strategy is the ability to
detect emerging patterns
and help them take shape.
www.mba-asap.com
Unrealized Strategy
Rational strategies do not
always work out as
planned..
www.mba-asap.com
Emergent Strategy
An organization may end
up with a strategy that
was quite unexpected as a
result of having been
“swept away by events”
(an emergent strategy)
• Be Opportunistic
• Carpe Diem
www.mba-asap.com
Learning
Leadership, vision, and
“feeling our way along”
(learning)
• Groping
www.mba-asap.com
Reformulating and Groping
• There is a reformulation of the
strategy during implementation as
the organization gains new
information and feeds that
information back to the formulation
process, thus modifying intentions en
route.
• The external environment is in a
period of flux and strategists are
unable to accurately predict
conditions; the organization may
therefore find itself unable to
respond appropriately to a powerful
external momentum.
• Organizations in the external
environment implementing their own
strategies may block a strategic
initiative, forcing the activation of a
contingency strategy or a period of
“groping.”
www.mba-asap.com
“Leaders are obligated to provide and
maintain momentum”
The only legitimate work in
an organization is work that
contributes to the
accomplishment of the
strategic plan.
It takes the orchestration of
management as well as
leadership to perpetuate
these capabilities into the
future.
Max DePree
www.mba-asap.com
Plans and Planning
Plans are useless, but
planning is invaluable.
Winston Churchill
www.mba-asap.com
Effective Communication
www.mba-asap.com
The Original Mad Man: David Olgilvy
Good writing is not a natural gift. You have to learn to
write well. Here are 10 hints:
1. Read the Roman-Raphaelson book on writing. Read it
three times.
2. Write the way you talk. Naturally.
3. Use short words, short sentences and short
paragraphs.
4. Never use jargon words like 'reconceptualize,'
'demassification,' 'attitudinally,' 'judgmentally.' They
are hallmarks of pretense.
5. Never write more than two pages on any subject.
6. Check your quotations.
7. Never send a letter or a memo on the day you write it.
Read it aloud the next morning—and then edit it.
8. If it is something important, get a colleague to improve
it.
9. Before you send your letter or your memo, make sure
it is crystal-clear what you want the recipient to do.
10. If you want ACTION, don't write. Go and tell the guy
what you want."
www.mba-asap.com
CIA Writing Rules
• Keep the language crisp and
pungent; prefer the forthright to the
pompous and ornate.
• Do not stray from the subject; omit
the extraneous, no matter how
brilliant it may seem or even be.
• Favor the active voice and shun
streams of polysyllables and
prepositional phrases.
• Keep sentences and paragraphs
short, and vary the structure of both.
• Be frugal in the use of adjectives and
adverbs; let nouns and verbs show
their own power.
www.mba-asap.com
Edit
• Look at every word in a
sentence and decide if
they are really needed.
If not, kill them. Be
ruthless
• Don’t be afraid to kill
you babies.
– Bob Cooper
www.mba-asap.com
Power Positions
• Title
• First Sentence
• Introduction
• Transition sentences
• Argument sentence
• Theme sentence
• Conclusion
• Final Sentence
www.mba-asap.com
So What?
• Emphasis on what is
significant
• The Purpose
• The Call to Action
• The Take-away
• The Promise
• Think of the reader
asking “so what?” after
reading your piece
www.mba-asap.com
Point Towards
• Future Directions
• Rally call
• Inspire
• The Challenge
• What you are asking the
reader to do.
www.mba-asap.com
Recap
• Recapitulation
• Not a repeat
• State it differently
www.mba-asap.com
Last Sentence
• Finish Strong
• Make it Memorable
• Link back to the intro
www.mba-asap.com
HR People Power
• There are two ways of
being creative. One can
sing and dance. Or one
can create an
environment in which
singers and dancers
flourish.
• A’s hire A’s and B’s hire
C’s
www.mba-asap.com
Lead Wisely
• Because the awakened
one puts himself
behind, he steps ahead.
Because he gives way,
he gains. Because he is
selfless, he fulfills
himself. The still is the
lord of the restless.
Lao-Tzu
www.mba-asap.com
Leadership
Strategy and Communication
www.mba-asap.com

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Leadership Strategy and Communication

  • 2. Managing and Leading People and Organizations • This presentation is based on my book Managing and Leading People and Organizations • Paperback and Kindle version available at Amazon. www.mba-asap.com
  • 3. MBA ASAP • Check out my website www.mba-asap,com for more business skills information and materials • Sign up for my newsletter www.mba-asap.com
  • 4. Leadership A process of social influence in which one person can enlist the aid and support of others in the accomplishment of a common task www.mba-asap.com
  • 5. The Leadership Challenge “All enterprises or projects, big or small, begin in the mind's eye; they begin with imagination and with the belief that what is merely an image can one day be made real.” www.mba-asap.com
  • 6. Strategic Thinking • Leaders, similar to great athletes, must simultaneously play the game and observe it as a whole. • Keep perspective and see the big picture – not get lost in the action. • Vision and a sense of the future www.mba-asap.com
  • 7. Warren Bennis • American scholar, organizational consultant and author, widely regarded as a pioneer of the contemporary field of Leadership studies • Research in the 1960s anticipated less hierarchical, more flat and adaptive institutions, private and public www.mba-asap.com
  • 8. In Today’s World… • Flatter organizations • Innovation • Internet • Networks • To accomplish our work and meet our needs: • Rely on dozens, hundreds, thousands of individuals and organizations over whom we exercise no direct control www.mba-asap.com
  • 9. To Get What We Want… • We are compelled to Negotiate. • Pyramids of power are shifting into networks of negotiation. • Communications revolution • Global “virtual” organizations • Cross-cultural transactions www.mba-asap.com
  • 10. Negotiating Revolution • From Adversarial to Cooperative • From specialized to general methodology • Wise agreement is better for both sides than the alternative. • Principled Negotiation www.mba-asap.com
  • 11. Principled Negotiation • Negotiation based on a joint search for mutual gains and legitimate standards. • Process to find opportunities and search for solutions that are better for both sides. www.mba-asap.com
  • 12. 对事不对人 • Means when you are dealing with a problem or criticize something, try to focus on the problem itself while not being affected by the people who is dealing with or caused the problem • Separate the people from the problem. www.mba-asap.com
  • 13. Leadership and Management • As the world changes, Negotiation is becoming the primary form of decision-making. – John Naisbitt and Patricia Aburdene – Co-authors of Megatrends 2000 www.mba-asap.com
  • 14. Warren Bennis on Leadership • Create a compelling vision, one that takes people to a new place, and then translate that vision into a reality. • Becoming a leader is synonymous with becoming yourself. It is precisely that simple, and it is also that difficult. • People who cannot invent and reinvent themselves must be content with borrowed postures, secondhand ideas, fitting in instead of standing out. www.mba-asap.com
  • 15. Leadership vs. Management • The manager asks how and when; the leader asks what and why. • The manager accepts the status quo; the leader challenges it. • The manager has his eye on the bottom line; the leader has his eye on the horizon. www.mba-asap.com
  • 16. Mindset Strategic thinking requires a mindset – a way of thinking or intellectual process that • accepts change, • analyzes the causes and outcomes of change, • attempts to direct an organization's future to capitalize on the changes. www.mba-asap.com
  • 17. Be opportunistic Do what you can, with what you have, where you are. Theodore Roosevelt www.mba-asap.com
  • 18. Constantly Refine and Update the Vision • acknowledges the reality of change, • questions current assumptions and activities, • builds on an understanding of systems, • envisions possible futures, • generates new ideas, • considers the organizational fit with the external environment www.mba-asap.com
  • 19. Translational Thinking Entrepreneurship is the pursuit of opportunity without regard for resources currently controlled. Bismarck defined statesmanship as the art of the possible. TS Elliot: Between the idea and the act lies the shadow. The Hollow Men. Crossing the Chasm book. Geoffrey Moore Wayne Gretzky "Skate where the puck is going, not where it's been" Timing. The early bird gets the worm, but the second mouse gets the cheese! www.mba-asap.com
  • 20. Assessing Change • Assess the changing needs of the organization's stakeholders and the changing technological, social and demographic, economic, legislative/political, and competitive demands of its world. www.mba-asap.com
  • 21. 三十年河东,三十年河西 • The Chinese saying "sometimes the river flows East and sometimes the river flows West" is "三 十年河东,三十年河西". • It means things change with time and the situation, someone can not be successful forever and someone will not be hapless all the time, just like an English saying "Every dog will have his day". • It is not only a metaphor pertaining to one's life, but also can be used to describe the changes in larger fields. www.mba-asap.com
  • 23. Leaders are always questioning: • “What are we doing now that we should stop doing?” • “What are we not doing now, but should start doing?” • “What are we doing now that we should continue to do but perhaps in a fundamentally different way?” www.mba-asap.com
  • 24. These questions are applicable to everything the organization does • Products and services, • Internal processes, • Policies and procedures, • Strategies • Dealing with complexity and change • The fit between the enterprise and the environment • Product/market fit www.mba-asap.com
  • 25. Penetrating Vision • Examine assumptions, • Understand systems and their interrelationships, • Develop alternative scenarios of the future www.mba-asap.com
  • 26. Forecast • External technological, social and demographic changes, as well as • Critical changes in the legislative and political arenas www.mba-asap.com
  • 27. Strategic Thinking vs. SMEs • Strategic thinking is very much a leadership activity and quite different from what subject matter experts do. • Strategic thinkers specialize in relationships and context whereas expert thinkers specialize in well-defined disciplines and functions. • Strategic thinkers act on intuition and “gut feel” when data is incomplete – focus on action and moving forward where as experts pay rigorous attention to knowledge, evidence, and data – focus on understanding. www.mba-asap.com
  • 28. Philip Tetlock • American political scientist and psychologist • Fox and Hedgehog differences www.mba-asap.com
  • 29. Sir Isaiah Berlin • British Philosopher • There are two kinds of thinkers in the world: • Hedgehogs: who know on big thing • Foxes: who dart from idea to idea. www.mba-asap.com
  • 30. Reference • fragment attributed to the ancient Greek poet Archilochus: πόλλ' οἶδ' ἀλώπηξ, ἀλλ' ἐχῖνος ἓν μέγα • "the fox knows many things, but the hedgehog knows one big thing". www.mba-asap.com
  • 31. Accuracy in Forecasting Tetlock draws heavily on this distinction in his exploration of the accuracy of experts and forecasters in various fields – politics – International affairs – Economics in his 2005 book Expert Political Judgment: How Good Is It? How Can We Know? www.mba-asap.com
  • 32. Studies • Interviewed hundreds of experts and asked them to make prediction about the short-term future: • The next five years www.mba-asap.com
  • 33. Low Scorers Look Like Hedgehogs • Thinkers who know ‘one big thing’ aggressively extend the explanatory reach of that one big thing into new domains. • When you have a hammer, everything looks like a nail www.mba-asap.com
  • 34. High Scorers: Foxes • Skeptical of easy historical analogy • More probabilistic in the their thinking • Comfortable updating their models • The more wide ranging their curiosity, the more accurate they tended to be • Fast updating Foxes www.mba-asap.com
  • 35. Management of the Strategy • Strategic thinking is supported by the continuous management of the strategy and documented through the periodic process of strategic planning • Feedback and measurement is critical www.mba-asap.com
  • 36. Guidelines • Decision consistency is central to strategy • When an organization exhibits a consistent behavior it has a strategy • Low cost provider • CEO of Southwest Airlines Herb Keller www.mba-asap.com
  • 37. Analyzing and understanding the situation (1) external environmental analysis; (2) internal environmental analysis; (3) the development or refinement of the organization's directional strategies. www.mba-asap.com
  • 38. The Innovator’s Dilemma • Sometimes the river flows East and sometimes the river flows West. • Discern the tides • Go with the flow • Look for enabling and converging technologies and trends www.mba-asap.com
  • 39. Resources, competencies, and capabilities of the organization Strategy is additionally influenced by the internal resources, competencies, and capabilities of the organization and represents “what the organization can do.” www.mba-asap.com
  • 40. Directional Strategies Driven by a common mission, common vision, and common set of organizational values and goals – the directional strategies • What the organization wants to do • Ability to communicate it www.mba-asap.com
  • 41. Implementation Implementation plans are made up of strategies developed in the key areas that create value for an organization – • service delivery • support activities Making Strategy Work Buy-in and Ownership www.mba-asap.com
  • 42. Leading in a Rapidly Changing Environment • It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change. CHARLES DARWIN www.mba-asap.com
  • 43. Dealing with rapid, complex, and often discontinuous change requires leadership • understand the nature and implications of external change, • the ability to develop effective strategies that account for change, and • the will as well as the ability to actively manage the momentum of the organization www.mba-asap.com
  • 44. Strategic Management • Strategic Thinking • Strategic Planning • Business Planning • Managing Momentum • Execution of Plan • Feedback and Measurement • Iterate (Rinse and Repeat) www.mba-asap.com
  • 45. If you want to predict the future, create it. • not simply be responsive to changes, you must create the future. • Health care leaders must see into the future, • create new visions for success, and • be prepared to make significant improvements www.mba-asap.com
  • 46. Making Strategy Work • Strategy is usually viewed as an annual exercise at best, an event that creates a ‘product,' and not a process to be used to actually run the business • Disconnect between Strategy and Tactics www.mba-asap.com
  • 47. Achieve the organization’s goals Managing the strategy to achieve the strategic goals of the organization • Eyes on the Prize • Leadership • Communicate the goals and how to get there • Turnaround or Growth: getting your people focused on the Goal www.mba-asap.com
  • 48. Maintain the Momentum • the actual work to accomplish specific objectives, • concerns decision-making processes and their consequences, • provides the style and culture, • evaluates strategy performance, • is a learning process, and • relies on and initiates new strategic thinking and new periodic strategic planning • Iterative www.mba-asap.com
  • 49. The Epic Fail If the strategy is not actively managed, it will not happen. www.mba-asap.com
  • 50. Henry Mintzberg A key to managing strategy is the ability to detect emerging patterns and help them take shape. www.mba-asap.com
  • 51. Unrealized Strategy Rational strategies do not always work out as planned.. www.mba-asap.com
  • 52. Emergent Strategy An organization may end up with a strategy that was quite unexpected as a result of having been “swept away by events” (an emergent strategy) • Be Opportunistic • Carpe Diem www.mba-asap.com
  • 53. Learning Leadership, vision, and “feeling our way along” (learning) • Groping www.mba-asap.com
  • 54. Reformulating and Groping • There is a reformulation of the strategy during implementation as the organization gains new information and feeds that information back to the formulation process, thus modifying intentions en route. • The external environment is in a period of flux and strategists are unable to accurately predict conditions; the organization may therefore find itself unable to respond appropriately to a powerful external momentum. • Organizations in the external environment implementing their own strategies may block a strategic initiative, forcing the activation of a contingency strategy or a period of “groping.” www.mba-asap.com
  • 55. “Leaders are obligated to provide and maintain momentum” The only legitimate work in an organization is work that contributes to the accomplishment of the strategic plan. It takes the orchestration of management as well as leadership to perpetuate these capabilities into the future. Max DePree www.mba-asap.com
  • 56. Plans and Planning Plans are useless, but planning is invaluable. Winston Churchill www.mba-asap.com
  • 58. The Original Mad Man: David Olgilvy Good writing is not a natural gift. You have to learn to write well. Here are 10 hints: 1. Read the Roman-Raphaelson book on writing. Read it three times. 2. Write the way you talk. Naturally. 3. Use short words, short sentences and short paragraphs. 4. Never use jargon words like 'reconceptualize,' 'demassification,' 'attitudinally,' 'judgmentally.' They are hallmarks of pretense. 5. Never write more than two pages on any subject. 6. Check your quotations. 7. Never send a letter or a memo on the day you write it. Read it aloud the next morning—and then edit it. 8. If it is something important, get a colleague to improve it. 9. Before you send your letter or your memo, make sure it is crystal-clear what you want the recipient to do. 10. If you want ACTION, don't write. Go and tell the guy what you want." www.mba-asap.com
  • 59. CIA Writing Rules • Keep the language crisp and pungent; prefer the forthright to the pompous and ornate. • Do not stray from the subject; omit the extraneous, no matter how brilliant it may seem or even be. • Favor the active voice and shun streams of polysyllables and prepositional phrases. • Keep sentences and paragraphs short, and vary the structure of both. • Be frugal in the use of adjectives and adverbs; let nouns and verbs show their own power. www.mba-asap.com
  • 60. Edit • Look at every word in a sentence and decide if they are really needed. If not, kill them. Be ruthless • Don’t be afraid to kill you babies. – Bob Cooper www.mba-asap.com
  • 61. Power Positions • Title • First Sentence • Introduction • Transition sentences • Argument sentence • Theme sentence • Conclusion • Final Sentence www.mba-asap.com
  • 62. So What? • Emphasis on what is significant • The Purpose • The Call to Action • The Take-away • The Promise • Think of the reader asking “so what?” after reading your piece www.mba-asap.com
  • 63. Point Towards • Future Directions • Rally call • Inspire • The Challenge • What you are asking the reader to do. www.mba-asap.com
  • 64. Recap • Recapitulation • Not a repeat • State it differently www.mba-asap.com
  • 65. Last Sentence • Finish Strong • Make it Memorable • Link back to the intro www.mba-asap.com
  • 66. HR People Power • There are two ways of being creative. One can sing and dance. Or one can create an environment in which singers and dancers flourish. • A’s hire A’s and B’s hire C’s www.mba-asap.com
  • 67. Lead Wisely • Because the awakened one puts himself behind, he steps ahead. Because he gives way, he gains. Because he is selfless, he fulfills himself. The still is the lord of the restless. Lao-Tzu www.mba-asap.com