Juicy Feedback Loops
The term “juicy feedback” comes from game design where a small action produces a surprisingly large reaction. David will present six design principles that anyone can use to motivate healthy behavior. Using these principles his company, Vitality, created a wireless pill cap which is helping people take their daily medications over 90% of the time (from a baseline of 70%). David will also present a framework for tailoring behavioral change programs to offer each person an optimal mix of social feedback, reminders, accountability, education, and financial incentives.
44. Introducing the
Motivational Map
Our goal is to better characterize how people are
motivated differently to offer different programs
and incentives tailored for each person.
48. Soft Scale
• Converts ordinary soft bathmat into a
weight and BMI scale
• Fiber-optic LEDs sewn into the mat
display last 2 weeks weight trends
against a goal line
• Wireless connection to the web
permits realtime data analysis and
graphing on smart phone.
49. Vitality Sticker
• Adhere to a water bottle, toothbrush, floss, a musical
instrument, cellphone, any object.
• Activity is reported in realtime through the hub
50. Spirometer Kazoo
• Makes spirometry fun using sound and
projection
• Spirograph projection shows visual feedback
to anticipate an asthma attack
• Wireless connection to the web permits
realtime data analysis and graphing on smart
phone.
51. Embeds a 360 camera to record a social and caloric
Salt Sentinel memory of the meal: who was there and what they ate.
uploads images to mechanical turk for realtime analysis
Data-shadows,
in the decisional-moment
54. Furniture is the infrastructure for human activity.
Every day we sit down at the breakfast table, settle into our
desk chairs, open cabinets and drawers, and fall into bed.
Enchanted furniture
@DavidRose
drose@media.mit.edu
www.roseology.com
64. Analyze traditional furniture forms, then embed technology apps that
allow each to be a better version of its aspirational-self.
FURNITURE FORM PSYCHOLOGICAL STATE APP
cabinetry discovery, surprise, revealing presence, communication
coffee table communion, casual sharing photos
Wall clock pacing resource consumption
Table conversation, storytelling turn-taking
Reclining chair relaxation, respite music
Lounge chair reflection diary
Desk productivity, teamwork team status
Trash bin recycling satisfaction, need to restocking, reordering
replenish
Doorbell signaling arrival, excitement, family whereabouts or
anticipation status
Chandelier dazzling energy, extravagance social activity
Door handle, Door mat, transition traffic congestion, NextBus
key hook schedule
Mirror preparation weather conditions, pollen
count
66. Skype Cabinet
This cabinet opens a persistent, dedicated
connection between you and a loved one.
Crack the window open to hear them, open
the cabinet to open a video connection.
67. Ideal for generation-jumping conversations: kids to grands
3 year old 8 year old 44 year old
eye height 3’ eye height 4’ eye height 5’
connected to grandma connected to aunt molly connected to dad
70. This coffee table recognizes topics of conversation in the room
FaceBook Coffee Table with voice recognition, then displays photos of people and
places from each person’s FaceBook account to complement
the conversation.
77. Shows online activity based on the illumination level
and decay of their bulb. Ambient peripheral indicator
Social Chandelier of online status and activity.
Data from
78. Google Latitude Doorbell This augmented doorbell uses location-based-services to
provide subtle audio cues about the state of your family.
This augmented doorbell uses
location-based-services to provide
subtle audio cues about the state of
your family.
86. But... furniture is durable, and electronics are immediately out of date.
A modular approach is critical to address the lifespan differences between
furniture and electronics.
Approach 1: CLOUD
Centralize computation, media, and services in the cloud, sprinkle interfaces
everywhere.
Approach 2: LEGO
Make the electronics easily swappable.