At FIFA, the existing discrete system architecture and the inability to have a dashboard view of the daily reports from multiple venues for managers was posing a hindrance for better decision-making. The inability to share information with the targeted users distributed across the globe was also a challenge for FIFA.Read the case study to know how Mahindra Satyam helped FIFA overcome this challenge.

1. FIFA Extranet - Empowering
Users with
Flexibility, Control, and Efficiency
In keeping with today’s business environment, enhanced interaction experience with all stakeholders—media, fans, partners, sponsors and
supporters, via information sharing, collaboration, and improved communication—is very critical. This is even more critical when it pertains
to the largest sporting event on the Planet, where traditional IT solutions have to be provided in a non-traditional environment.
At FIFA, the existing discrete system architecture and the inability to have a dashboard view of the daily reports from multiple venues for
managers was posing a hindrance for better decision-making. The inability to share information with the targeted users distributed across
the globe was also a challenge for FIFA.
Challenge for FIFA 2010
• Collaborating and communicating with 208 member associations (analogous to countries)and six confederations
• Coordinating and managing 50,000+ media ticket requests for key events
• Non-availability of a dashboard view of daily reporting from multiple venues for managers
• Inability to share information with targeted users distributed across globe
• Discrete System Architecture
• Non-availability of a Centralized User Database and User Management System
Solution
• A cost-effective and scalable solution built on Episerver CMS tool with the help of other third party tools and software such as GSA,
Adobe Flash Media, Strongmail to build various web2.0 enabled features
• Modular Solution with a phased approach delivery model and helpdesk support
Benefits
• Enhanced interaction experience with partners, sponsors and supporters
• Increased intra and inter department coordination to manage events through online reporting tool and other web 2.0-enabled collaborative
features in extranet
• Ability to launch new extranets within a week without much incremental cost
• Unified user experience across extranets

2. Overcoming customizations and
localization challenges was the Media Ticketing Application
need of the hour The Media Ticketing Application allows media personnel from
different media organizations to apply for tickets for the
Overcoming the challenges of business communication and
matches based on their functionality at the event. FIFA Media
information dissemination over discretely managed Extranets,
Officers view and approve these requests based on the
Mahindra Satyam developed the FIFA Extranet and Intranet
capacities and restrictions for each match.
platform. The Extranet platform was a content management system
that allowed FIFA not only to organize a mega event like the World The distribution module within the Media Ticketing Application
Cup effectively, but also make it scalable to support localized and is flexible and allows media to collect their tickets or parking
smaller events and serve as a cost-effective solution. passes ahead of the match from any of the ticketing locations
across the country.
In its current form, the Extranet and Intranet serves 12 FIFA
departmental Extranet sites with features such as Discussion Forums, The No Show/Penalties Module allows the Media Officers to
Calendar, Document Repository and News. The solution has radically track media personnel who have not turned up in spite of
enhanced FIFA’s interaction experience with Partners, Sponsors and possessing approved tickets and reallocate their tickets to others
Supporters. The Extranet platform also supports three transaction on the waitlist.
applications, viz., the very popular Media Ticketing, Project Reporting,
and Messaging Tool.

3. Flexible yet robust application
leaves end-users delighted Golden Ball Polling Application
The Extranet platform provides FIFA with a unified and highly Every FIFA World Cup has awards for the three best players of
customizable content management solution that can be leveraged the tournament: Golden Ball, Silver Ball and the Bronze Ball.
across all departments of FIFA. Each FIFA department now has Once the Technical Study Group (TSG) sends the shortlist, the
complete control over defining and managing their own Extranet, voting is set up in the Media Channel Extranet where
each with its own site structure, content, and user community - all accredited media can cast votes. Media can select a player in
on one platform offering a unified organizational outlook and each position and these can be changed and submitted until
consistent user experience. the final whistle of the finals.
Mahindra Satyam has efficiently customized the application to suit A complex system of rules computes the percentage votes
customer needs which resulted in increased inter- departmental and weightage for each selection and gives the results in real
coordination on events and planning, thus making the Extranet time based on the votes that have been cast.
platform an evolving solution catering to the changing business These results are then combined with the polling results from
needs, while accelerating teamwork. FIFA.com to announce the winners.
The Extranet solution also provides the Extranet Helpdesk Support,
which ensures that appropriate levels of user and systems support is
available to application users. Extranet helpdesk support is provided
for key events and project milestones and follows a 24x7 model.

4. FIFA 2010 Event Management Solutions
• Cost Effective Accreditation systems: Designed for over 250,000 accreditations during the World Cup
• Consolidation of Volunteer Management Systems: For over 130,000 volunteers
• Hosting of an Efficient Transportation System: Including all ground transport
• Enhanced Space and Material Systems: Deployment of over $1 Billion of assets during the World Cup
• Incorporating Robust Ticketing System: Testing and deploying the product to sell more than 3 Million tickets
About Mahindra Satyam
Mahindra Satyam (NYSE: SAY) is a leading global business and information technology services company that leverages deep
industry and functional expertise, leading technology practices, and an advanced, global delivery model to help clients transform
their highest-value business processes and improve their business performance.
The Company's professionals excel in enterprise solutions, supply chain management, client relationship management, business
intelligence, business process quality, engineering and product lifecycle management, and infrastructure services, among other key
capabilities.
Mahindra Satyam is part of the $6.3 billion Mahindra Group, a global industrial conglomerate and one of the top 10 industrial firms
based in India. The Group’s interests span financial services, automotive products, trade, retail and logistics, information technology
and infrastructure development.
Mahindra Satyam development and delivery centers in the US, Canada, Brazil, the UK, Hungary, Egypt, UAE, India, China, Malaysia,
Singapore, and Australia serve numerous clients, including many Fortune 500 organizations.
Contact
To know more, write to rfi@MahindraSatyam.com
www.mahindrasatyam.com