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Sell & Market like a Fortune 500 company
Agile CRM
How does Fortune 500 Sell?
Salesforce Automation
● Contact Management, Deals,
Activity, Sales forecasts etc.
● Products
○ Enterprise – Salesforce,
SAP, Oracle, Microsoft
○ SMB – Zoho, Capsule,
Insightly, Nutshell
Gartner CRM
Segments
Marketing Automation
● Automate marketing based
on contact profile, score
leads
● Products
○ Enterprise – Marketo,
Eloqua
○ SMB – InfusionSoft
Customer Service
● Provide support to
customers
● Products – Kana, eGain,
Zendesk, Freshdesk
Social Suite
● Market your brand on
social media, monitor
networks
● Products – Hootsuite,
Tweetdeck, Sprout
social
ACRM
M
arketing
Autom
ation
W
eb
Analytics
Social Suite
Third-party plugins
More..
What is Agile CRM?
● Contact management
○ Manage contacts, leads & accounts
○ 360o
contact view with timeline
● Deals
○ Track opportunities
○ Revenue forecasting
● Cases
○ Address customer issues
● Calendar
○ Tasks and events
○ Sync calendar
CRM Features
What is it?
“... a system that helps marketers execute multi-channel marketing
campaigns by providing a scripting environment for authoring
business rules and interfaces to a variety of third-party applications.”
- Gartner
Marketing Automation
Use cases
○ Follow up and nurture new leads
○ Send periodic newsletters
○ Onboard new signups
○ Customer lifecycle marketing
○ Convert/upsell to users
● Drag-drop workflow designer
● Define conditional workflows
○ Based on contact profile, or actions
(email opens, page views)
● Multi-channel
○ Send emails, tweets, LN message,
voice mail
● Nurture & Score leads automatically
● Trigger
○ Run campaigns based on actions
● Analytics
Marketing Automation
Define rules in Agile to show intelligent popups on your website
Visitor Engagement & Conversion
● Engage known and anonymous
visitors
● Show popups
○ Sign-up forms
○ Information messages
○ Suggest pages to read
● Time them appropriately
○ After certain time, on reaching
end of page, or when they are
about to leave
● Do more actions
○ Run campaigns, add tags/score
● Email & Web Tracking
○ Track email opens, clicks
○ Track website visits by contact
● Notifications
○ In-app and HTML5 notifications
Tracking & Notifications
HTML 5 Notification
In-app Notification
Use Cases
○ Follow-up leads when they are hot
○ Proactively engage with your site visitors
○ Test and optimize email messages
Plugins & Integrations
IntegrationsIn-app Plugins
● Call contacts
○ Single click calling
○ DTMF support
● Receive calls
○ Answer calls from Agile
○ Open caller details with single click
○ Missed call notification
● Call history in contact timeline
Telephony - SIP Integration
Link your SIP account and receive/make calls directly from Agile
● JavaScript API
○ Integrate with website and apps quickly
○ Web to lead, tracking, tagging, scoring..
● Backend API
○ More advanced integration
○ Java, PHP, .Net, ...
● Documentation
○ All APIs available on GitHub
○ Documentation & Sample programs
API
www.agilecrm.com
care@agilecrm.com
1-800-980-0729
Thank you

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Agile CRM - Marketing Automation, Telephony, Web, Social

  • 1. Sell & Market like a Fortune 500 company Agile CRM
  • 2. How does Fortune 500 Sell? Salesforce Automation ● Contact Management, Deals, Activity, Sales forecasts etc. ● Products ○ Enterprise – Salesforce, SAP, Oracle, Microsoft ○ SMB – Zoho, Capsule, Insightly, Nutshell Gartner CRM Segments Marketing Automation ● Automate marketing based on contact profile, score leads ● Products ○ Enterprise – Marketo, Eloqua ○ SMB – InfusionSoft Customer Service ● Provide support to customers ● Products – Kana, eGain, Zendesk, Freshdesk Social Suite ● Market your brand on social media, monitor networks ● Products – Hootsuite, Tweetdeck, Sprout social
  • 4. ● Contact management ○ Manage contacts, leads & accounts ○ 360o contact view with timeline ● Deals ○ Track opportunities ○ Revenue forecasting ● Cases ○ Address customer issues ● Calendar ○ Tasks and events ○ Sync calendar CRM Features
  • 5. What is it? “... a system that helps marketers execute multi-channel marketing campaigns by providing a scripting environment for authoring business rules and interfaces to a variety of third-party applications.” - Gartner Marketing Automation Use cases ○ Follow up and nurture new leads ○ Send periodic newsletters ○ Onboard new signups ○ Customer lifecycle marketing ○ Convert/upsell to users
  • 6. ● Drag-drop workflow designer ● Define conditional workflows ○ Based on contact profile, or actions (email opens, page views) ● Multi-channel ○ Send emails, tweets, LN message, voice mail ● Nurture & Score leads automatically ● Trigger ○ Run campaigns based on actions ● Analytics Marketing Automation
  • 7. Define rules in Agile to show intelligent popups on your website Visitor Engagement & Conversion ● Engage known and anonymous visitors ● Show popups ○ Sign-up forms ○ Information messages ○ Suggest pages to read ● Time them appropriately ○ After certain time, on reaching end of page, or when they are about to leave ● Do more actions ○ Run campaigns, add tags/score
  • 8. ● Email & Web Tracking ○ Track email opens, clicks ○ Track website visits by contact ● Notifications ○ In-app and HTML5 notifications Tracking & Notifications HTML 5 Notification In-app Notification Use Cases ○ Follow-up leads when they are hot ○ Proactively engage with your site visitors ○ Test and optimize email messages
  • 10. ● Call contacts ○ Single click calling ○ DTMF support ● Receive calls ○ Answer calls from Agile ○ Open caller details with single click ○ Missed call notification ● Call history in contact timeline Telephony - SIP Integration Link your SIP account and receive/make calls directly from Agile
  • 11. ● JavaScript API ○ Integrate with website and apps quickly ○ Web to lead, tracking, tagging, scoring.. ● Backend API ○ More advanced integration ○ Java, PHP, .Net, ... ● Documentation ○ All APIs available on GitHub ○ Documentation & Sample programs API