10 Insights for New Marketing Goals.

1. Carved IN WOOD Insights for new Marketing GOALS 10

2. Start building and using BUYER PERSONAS, and choose which CUSTOMER your business will primaraly serve. Dare to CHOOSE 1

3. Develop A Target Audience based CUSTOMER JOURNEY, and get insights on their RITUALS. That’s where you wanne be . Know your CUSTOMER 2

4. Stop regarding the playing field as ONLINE and OFFLINE, but rather think in MULTICHANNEL engagement strategies. View as HOLISTIC 3

5. Manage the PROCES 4 Develop a skyrocketing CONTENT strategy and let automation software nurture your LEADS to prospects.

6. Want to SUPRISE 5 Create PURPLE COWS as touch points within the experience of your CUSTOMER , to leave a remarkable impression .

7. Focus on DEVICES 6 Focus on the CONNECTED customer and start aligning your business on the INTERACTION between the (mobile) screens .

8. Deliver on RELEVANCE 7 Always Deliver on the right TIME, in the right PLACE, the right MESSAGE, to the right recipiënt , the right proposition .

9. Cultivate the SUPERPROMOTOR 8 You’re as credible as your CUSTOMERS say you are, so make social CRM and BUSINESS reputation your top 1 priority.

10. People LOVE to hear a good story, so tap into your companies DNA and write the REMEMBERABLE story of your business, they can spread. Tell the STORY 9

11. Submerge into SOCIAL 10 Submerge into the SOCIAL world. Listen , learn and INTERACT to get the conversation with the audience STARTED.

12. Carved IN WOOD 2012 by Mark de Greeff Go FOR it !