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In this talk Kevin Steineman shares the 5 MUST Knows for Mobile Marketing. Kevin is an Online and Mobile Marketing Strategist who has worked with companies of all sizes over the last 4 years. Kevin's key points emphasize:
1) Why you should get into mobile if you're one of the 16% of enterprises who hasn't already.
2) How to decide which mobile technology is best suited for your company.
3) How to go about selecting which type of mobile team will work best for your company.
4) Mobile Marketing strategies that are already being used, and how you can implement them yourself.
5) The difference between Enterprises and Independent mobile app developers, as well as the key considerations that need to be observed once you've entered the mobile industry.
Kevin comes from a creative background, is an app developer himself, and also runs a mobile blog catered to: app developers, enthusiasts, and those interested in the mobile industry.
You can see a recording of the talk that was presented here: http://youtu.be/Wdk99yIkLq4
And if you're interested in staying up to date on these types of Mobile Insights you can go to the MobileMinute website: www.mobileminute.info
or keep the conversation going on www.Facebook.com/MobileMinute