Proposal for developers of mobile (Android) games to help them publish their content to alternative app stores and to maximize their game revenue.

1. Mobile Publishing Platform

2. Mobile Problems
• Many indie developers started making games
in Flash and now have trouble finding the right
way to translate their games to mobile
platforms.
• For Android Apps there are hundreds of
storefronts out there. However, submitting
your game to each of them costs a lot of time,
and the revenue per store might be very low.

3. FGL Solution
• With the technology FGL Mobile developed, you can convert
your Flash games to Android by using their Adobe Air API.
• FGL Mobile can push your Android App to a great network of
alternative storefronts in one go. Minimal effort for the
developer, with maximum discoverability and an extra
revenue stream from all these small untapped markets.

4. Current Status
•
Launched in March 2013, and growing rapidly. Better results month over month.
•
Currently 3 big OEM channels (Google Play, Amazon, Nook). Also cooperating with
Nabi, RIM, Samsung, etc. Many small stores add up to a significant number of
installs.
•
Already more than 1500 games successfully launched through the FGL Network.
•
Generated more than 1,000,000
USD in gross app sales in 2012.
•
Strong growth curve; already
generated 225,000USD gross
revenue in January 2013 alone!

5. Technical Advantages
•
Any monetization method is possible;
 Paid Apps,
 Free-to-Play Apps,
 Ad-Monetized Apps.
•
API can easily convert Flash games into Android with Adobe Air. All you need is the
SWF.
•
Separate API for Unity Games.
•
Very easy integration of Tools,
3rd Party Services and Platforms.

6. Business Advantages
•
Cross-promotion in between Apps
for extra Discoverability.
•
Strong Advertising Network; Ability to
optimize many 3rd party advertising
networks so we can keep up with the
most profitable ones.
•
FGL also has their own IP games,
in which they only promote 3rd party games, like yours!
•
Developer branding, promotions and outgoing links allowed.
•
Full control over the publication; Choose the channels you would rather publish
directly yourself. We will handle the markets you cannot give your full attention to.

7. Analytical Advantages
• Live reporting of income and stats across all
channels.
• Intelligent Internal Management Tools.

8. Developer Revenue
• Revenue Split on the Net Revenue;
 30% for FGL,
 20% Tamalaki (Publisher),
 50% Developer.
• The more games you bring in, the bigger your Developer share will get;
 50% Revenue for 5 Games or less,
 55% Revenue for 6 to 10 Games,
 60% Revenue for 11 or more Games.
• Advantages of publishing through Tamalaki;
 Based on 7 years of publisher experience, we can help you to select the most
suitable and promising games to port.
 Marketing expertise; We can bring your game extra visibility through relevant
cross-promotion and featured spots.
 Brand loyalty: Thousands of people who download every new Tamalaki game.

9. Little Time Investment
We will handle:
• Creation of marketing materials.
• Creation of final binaries and signing certificates for each channel.
• Integrating with relevant 3rd party services for each channel to
increase the value of the game. ie, using GameCircle within your
game on the Amazon app store.
• Ingame Advertising: Ability to use and switch been many 3rd party
advertising networks so we can keep up with the most profitable
ones.

10. No Risk!
What do you have to do?
• Implement the API into your games;
 Easy and can be done within 1 afternoon,
 Local testing environment provided.
• That’s it!

11. Get Started!
Contact:
Tamalaki.com
Martine Spaans
martinespaans@gmail.com