I am a Creative Director and Designer. Working internationally for more than 20+ years with extensive experience, knowledge and success in multiple design industries. Currently the Head of Design for JIB Digital Consult, leading user-centered design developments for web, app, software and creative communications. I believe design is the most important part of business success, and I’ve dedicated my life to gaining extensive experience along with a powerful skill-set that allows me to envision and execute a job that is on the next level.

1. Creative Director Designer
internationally 20+
years extensive experience knowledge
success
Matthew FalzunI think. I create. I lead.
most important business success dedicated
powerful skill-set envision
the next level
Head of Design JIB Digital
Consult user-centered
web app
communications
Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro
Google Slides Version Link on 4th Slide (SlideShare’s Strange Setup)

2. Creative Concept Branding
App Design
Art Direction
Web Design
Logo Design
Product DesignAd Design
Brochure Design
Collaterals Design Color Grading
Communication Strategy
Copywriting Visual Identity Design
Graphic Design
Retouching3D Graphics
3D Visualization
Icon Design Game Design
Presentations
Character Design
Billboard Design
Annual Reports
Creative
• standout
differentiate
• Capture influence
take action
Make Your First Impression Impressive
• Gain build trust smart
•
lower risk increase success
Services Include
Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

3. User Research
User Journey
Site Mapping Information Architecture
Heuristic Analysis
UI Design
Interaction DesignBehavior Research
Persona Development Wireframing
Prototyping
Flow Charting Usability Testing
A / B Testing
Iterative Design
User Centered Design
• Increase conversion efficient
• Increase growth retention intuitive
The Art and Science of Successful Product Design
• Lower the risk understanding
• Sustain success continual testing
iterative
Services Include
Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

4. Matthew Falzun +66 898 973 086 matthew@falzun.com
Google Slides Version Link

5. Motion Design
• most engaging effective
• visual learners, engage, excite
educate impactful
Engage, Excite and Educate
•
engaging easy
• increases conversion 80%
Creative Concept
Communication Strategy
Creative Concept
PreVisualization
2D / 3D Animation
Motion Graphics
Visual Effects
Compositing
Audio Engineering
Editing
Color Grading
Color Correction
SVG Animation
Editing
Color Grading
Color Correction
2D / 3D Logo Animation
Instructional Videos
Promotional Videos
Product Demo Videos
Social Media Videos
Corporate Videos
TV Commercial Production
Presentation Videos
Services Include
Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

6. The Process
Research Planning Design Testing
User Needs
User Behaviors
Objectives
Competitor Research
User Insights
Creative Concept
Visual Direction
Animation Direction
Site Mapping
Content Planning
User Journey
Storyboarding
Wireframing
Visual Design
Copywriting
UX Writing
Content Design
Animation Design
Interactive Design
Prototyping
Stylesheets
HTML Element Output
Usability Testing
A/B Testing
Site Analytics
Creative Concept Validation
Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

7. Objective
Launch Rabbit into Bangkok Thailand
Solution
Ad visuals, POP materials, skytrain
wrap, 2D + 3D character animation,
3D mascot, Corporate video,
instruction + promotion videos,
website + app design, and kiosk
prototype
Result
• Brand launch success
• Corporate videos acquire new
Business partners for Rabbit
• Rabbit Card Thailand’s number
e-money service
Rabbit Card is Thailand’s e-money service that functions
across transits, retail networks, and much more
Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

8. TQM - Thailand's leading insurance and financial advisor
Objective
Increase social media engagement,
drive more traffic and conversion for
facebook posts
Solution
Design new ads, following persona
data and creating impactful visuals
combining 2D and 3D graphics
Result
• Increase in user engagement
Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

9. CIMB Group is a leading ASEAN universal bank,
one of the largest Asian investment banks
Objective
Create an easy to use digital platform
that is easy to use and accessible for
CIMB preferred member to access
exclusive privileges
Solution
Create a mobile app and website that
are integrated together. Both
platforms promote the application,
exclusive privileges and partners of
CIMB.
Result
• Overall Privilege usage increased
• Web + App platform resulted in
partner growth
• 7000 users actively using the app
Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

10. Prudential is an international financial services group operating
in Asia, the United Kingdom, the United States and Africa
Objective
Develop new corporate publications,
company profile, website, and
corporate video with a brand new key
logo animation
Solution
Create and lead the entire corporate
video production. Designed the new
website with an update platform and
visual look. New logo animation
Result
• Corporate Video - Used across Asia
• Animated logo used internationally
• Website UX Design increased
Conversion and aquisition
• Prudential partner expansion
Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

11. United Overseas Bank is a Singaporean multinational bank with branches across Southeast Asia
Objective
Launch and promote UOB’s “AAA’’
promotion
Solution
Print ads, POP materials, photoshoot
and TVC production. New UOB Thai
website, microsite specific towards
the campaign to gauge results.
Result
• Increase in sign-up conversion with
new website UX design
• Campaign results exceeded target
• Microsite collected invaluable data,
for future campaigns
Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

12. Objective
Launch and promote Electrolux’s
new product range into the Thai market
Solution
Product marketing materials, POP
materials, promotion & instruction
videos, event, TV commercial and
photoshoot
Result
• Event Launched successfully,
exceeding client expectations
• Sales increased beyond expectation
Electrolux shapes life for the better by reinventing wellbeing
Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

13. Inhouse Brand Works is a brand communication and engagement
agency strategically located in Bangkok, Thailand
Objective
Hired as a digital and VFX consultant,
playing a lead role in growing the
brand and gaining new business that
drove the companies success
Solution
Innovative, award winning creative.
Company profile, company credentials
video showcase. Websites, apps,
corporate videos, presentations,
motion graphics, CGI visualization,
product development, and events
Result
• Credentials showcases used
for 18+ Years (Still being used)
• Gained new clients and business
for the company
• ICOM Award for credentials
showcase
Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

14. JIB Digital Consult’s vision is to make digital transformation
possible for organizations of all sizes.
Objective
Create an online platform to build
brand awareness and promote brand
services
Solution
Logo design, creative concept,
branding, icon pattern design, 3D logo
treatment, copywriting, visual Design,
web design, advanced interactive SVG
animation design,
Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

15. One of Sweden’s leading manufacturers of interiors, kitchens,
bathrooms, and storage.
Objective
Convince the board of directors
to grant the expansion of Kvik
into South East Asia, with a brief
timeline of only 8 days
Solution
An innovative Powerpoint
presentation; Integrating HD
full-motion video, looped video
backgrounds, while maintaining
standard Power Point functionality
for the client usage and input
Result
• 100M THB budget granted
• Kvik Expands into SEA
• Local infrastructure established
“Perfect presentation, I got my 100 million baht
for the project, they loved the video, thanks.”
Carsten B. Andersen
CEO / Managing Director
Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

16. KVIK revolutionizes kitchen concepts with innovative Danish design
with 150 stores across 10 countries
Objective
Hired as the Creative Director &
Marketing Director to expand the
brand into the Thai market with
a super tight budget
Solution
A marketing plan with a focus on
brand collaboration to save costs.
Creative executions to impress and
acquire partners and brands.
Developing sales campaigns, events,
promotions, presentations, new
products for both B2B and B2C
Result
• Expansion of 16 stores
• Flagship store launch
• Increased Kvik’s brand awareness
• Event leader @ Impact Arena
• New products for B2C + B2B
Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

17. Imagination is a global games and media company with offices and distribution in
the United States, Canada, United Kingdom, Europe, Australia and New Zealand
Objective
Hired as a designer, I was assigned to
develop new game platform systems,
integrating physical board games with
interactive software technology
Solution
With my extensive knowledge of 3D
graphics and animation I developed
innovative systems that pushed the
vision of the company’s patented
technologies potential even further
Result
• $500M+ Global Sales
• Platform template
• Platform used for multiple brands
Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

18. Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro

19. Matthew Falzun +66 898 973 086 matthew@falzun.comServices Process Case Studies Clients ContactIntro
...with Ingenious Creative, Delightful User Experiences,
and Impactful Exciting Visuals
Let’s Get Started!
Take Your Business to the Next Level...
+66 898 973 086 matthew@falzun.com www.falzun.com