Public Training event held at Head Office, Blackrock, Dublin. Slides from the event available for viewing

1. LinkedIn for Business
Head Office training event 13th September 2017

2. Workshop Overview
 Optimising your Profile, Tagline and Summary
 Creating Header Images with Impact
 Creating Posts, Blogs and Articles that boost your online reputation
 Requesting and Creating LinkedIn Recommendations
 How to sort Privacy, Account and Notification Settings

3. Optimising your Profile, Tagline and Summary
 Photo
 Be different but keep it clear
 Tagline/Headline
 What is your strapline or elevator pitch?
 2000 characters to put what pain points you solve
 “I save you time by managing your social media for you” and search terms

4. Creating Posts, Blogs and Articles that boost
your online reputation
 You may not want to write:
BUT YOU HAVE TOO NOW!
 Become a “go-to” person in your field.
 Give it away for free to a certain extent!
 Offer to write for others
 Advertorials
 Testimonials

5. Creating Header Images with Impact
 Name some apps that can help you create images?
 Canva
 Pixlr
 Photoshop
 Adobe Spark

6. Requesting and Creating LinkedIn
Recommendations
 Requesting a Recommendation:

7. Requesting and Creating LinkedIn
Recommendations
 Creating LinkedIn Recommendations:

8. How to sort Privacy, Account and Notification
Settings
 Where to find them!

9. Don’t get stumped…get STOMP’ed

10. Questions?
 Visit www.stomp.ie
 FB www.facebook.com/STOMPSMTraining
 @STOMPSMTraining
 LinkedIn
https://ie.linkedin.com/in/melanieboylan
 Tel: 085 286 0502