How Camp Organizers can increase camp registrations

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2. Streamline Your Sign-Up Process
by Going Online.
Consumers are accustomed to searching for
products online and making purchases online.
Your camp shouldn’t be treated any differently.
Allow campers to register and pay in one
transaction online at their convenience.
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3. Communicate the Benefits in Your
Event Description.
Remember everyone’s favorite radio station –
WIIFM – What’s In It For Me.
Don’t just say “Sign up for Our Camp”. Why
should someone sign up? Will they make new
friends? Participate in fun activities? Let them
know what’s in it for them.
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4. Share Pictures and Videos.
Show people the value instead of just telling
them about it. Tell a story through pictures and
video of past camps that show campers
having fun.
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5. Setting a savings incentive tied to an expiration
date is a great way to generate early sign-ups.
Set an Early-Bird Price
with a Cut-Off Date.
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6. Post About Your Camp Everywhere
Repeatedly.
Don’t just post about your camp once on Facebook. Post
about it at least once a week on Facebook leading up to
the event. And don’t limit your posts and marketing to one
channel only. Post on all social networks, in online
directories, on your website, in emails.
Event success depends largely on repeat impressions.
Get the word out everywhere possible. Promote across
all channels repeatedly.
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7. Send emails to Past Campers.
Your past campers are likely to attend other camps you
hold. It’s a smart practice to let your past campers know
about your new upcoming events – and sending them an
email is the most direct way to communicate.
Tools like Event Manager store your past attendee data
and enable you to select on past attendees and send
emails directly through the software.
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8. Set a Seating Capacity.
Scarcity increases demand and compels people
to take action now rather than waiting.
Put a limit on the number of spots available at
your camp and communicate the limited
availability.
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9. Add an Event Listing to Your Website.
Including your camps and events on your website
is a great way to show everyone what’s going on.
Through tools like Member Solutions’ online event
registration software, Event Manager, you can add
a registration home page – or event listing page –
to your website to showcase all your active and
available events.
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10. Set Up Promo Codes.
Setting up promotional savings codes and
sending them to a select group of prospective
campers promotes exclusivity and will ultimately
increase event sign-ups.
In tools like Event Manager, you can even set up
activation and expiration dates for promo codes
and set capacities to promo codes to further
drive demand.
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11. Offer a 2-for-1 Special.
Adding a 2-for-1 promotion or a “Buy one, get
the second 50% off” adds value and encourages
multiple sign-ups.
Consider a sibling and/or friend promotion.
Chances are prospective campers know a person
or two who would be interested in the camp.
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12. Offer a FREE Gift.
Take a look at your inventory and see what
you have that you could give away. Adding a
free gift to the first x number of sign-ups
sweetens the deal and will help drive early
registrations.
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13. Promote Your Camp Offline.
It’s easy to loose sight of offline techniques
in today’s largely digital world.
Don’t forget to create flyers about your
camp. Partner with local businesses that will
inform their customers about your camp.
Mention the event to everyone you come in
contact with.
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14. Fill Your Camps Fast with:
Event Manager online event registration software enables
you to take your entire sign-up process online instantly.
There’s no software to download. No merchant account
needed. Use it for camps, seminars, birthday parties … the
possibilities are endless.
Book a FREE Demo Today!
Visit MemberSolutions.com, Call 888.277.4409, or Email info@membersolutions.com
Real Solutions … Real Results …
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15. Who is Member Solutions?
Since 1991, we have provided billing, software and business advisory services to Fitness, Martial Arts and Health-
related businesses in the United States, Canada and Australia. Each year, we service more than one million consumer
obligations and process in excess of $150 million in payments on behalf of our client businesses.
We offer a complete full-service billing and payment processing solution, as well as a powerful suite of web-based
software solutions for:
• Front-desk operations • Member management
• Online event registration • Credit card processing
• Member communications • And More
Each solution is designed to increase efficiency, save you money and save you time — so you can focus on what’s
most important to build your business. Request a quick, 20-minute demo with a live representative today. There’s
ZERO obligation. ZERO pressure. We simply want to give you the chance to see our solutions in action and ask a real live
person any questions you have.
Visit MemberSolutions.com, Call 888.277.4409, or Email info@membersolutions.com
to Book a FREE Demo Today!
Real Solutions … Real Results …