Menadex is the leading Premium Advertising Marketplace bringing the Middle East and North Africa Region (MENA) internet audiences to the most demanding and smart programmatic media buyers across the world.

2. What is MENADEX ?
Menadex is the leading Programmatic Premium Advertising
Marketplace bringing the Middle East and Africa Regions (MEA)
internet audiences to the most demanding and smart
programmatic media buyers across the world.

3. Programmatic advertising facts
• Today’s advertisers are showing a preference for ad exchanges
• RTB demand allows advertisers to purchase only those
impressions that meet their campaign goals
• Many quality publishers offer their inventory for sale via RTB
• Programmatic buying is here to stay

4. Get the most out of your inventory
and investment
Marketing
Pricing Variable income
Technology
Your challenges

5. Bringing Mena audiences to smart
buyers
Our mission is to create a marketplace where offer of quality meets
smart demand, all the participants draw unprecedented value thanks to
cutting edge technology: programmatic, data, audience extensions, etc.
Quality offer Smart Demand AdvertisersPremium
Publishers
Programmatic
RTB Auction

6. A true and transparent marketplace
Optimall
market
price
Campaigns
Advertiser
Own Inventory
Publisher
SUPPLY
SIDE
DEMAND
SIDE
Optimized
performanceOptimized
campaigns
Optimal
cost
Campaign
optimisation
eCPM
Optimisation

7. An array of unprecedented services:
Technology platform
Scalability
Data management
Cross
Channel
Expert Team
Service
Linking supply &
demand
Transparency
Yield management
Customizable
Monetization
Added value

8. Your revenue with us:

9. Menadex will increase your income:
• Global Exposure:
• Through Private Deals Catalogs, partnerships e.g.: Mediamath deal
discovery platform.
• Menadex marketing efforts.
• Our footprint in the media landscape.
• Yield management: maximize CPMs for Non-Guaranteed Inventory
- Strategic use of floor prices
• Increased competition: the more buyers bid, a higher upward
pressure is applied on prices.

10. Benefits:
• Protect your brand from unwanted advertisers :
• Don’t allow undesirable categories from purchasing your inventory
• Understanding and Augmenting Demand
- With access to Menadex’ dashboard, see the value advertisers
assign to each section of your website
- Create custom ad programs for your direct seals teams
• Attract premium advertisers with Data
• Use our Technical and Strategic Expertise
- Over 10 years of digital experience

11. Some of our publisher partners

12. Follow us!
/menadex /company/menadex
@menadexchange

13. Join our premium marketplace
+35314433048
contact@menadex.com