1. Social
Media
Trends
on
Caribbean
Business
Avaya
Evolu7ons
2012
Kingston,
Jamaica

2. What
is
social
media?

3. Facebook
is
the
most
popular
plaCorm
in
the
region

4. How
are
Caribbean
businesses
embracing
social
media?

5. Marke7ng
and
promo7on

6. Customer
care
and
feedback

7. Informa7on
dissemina7on

8. Discussion
forum

9. Some
observa7ons…

10. S7ll
a
number
of
business
not
engaging
in
social
media

11. No
coherent
business
strategy
using
social
media

12. Social
networks
have
become
the
new
tech
support
knowledgebase

13. What
are
we
likely
to
see
in
the
future?

14. A
greater
emphasis
on
devising
and
implemen7ng
social
media
strategies

15. Greater
awareness
of
value
&
impact
of
social
media
on
business

16. A
re-­‐think
of
social
media
policies
in
the
workplace

17. To
wrap
up…

18.
Thank
you!
Michele
Marius
Blog:
ict-­‐pulse.com
FB:
facebook.com/ICTPulse
Twi@er:
@ictpulse

19. Image
credits
• Social
media
landscape
2012
image:
fredcavazza
/
Flickr,
h@p://www.flickr.com/photos/fredcavazza/
• Search
concept
image:
jscreaMonzs
/
FreeDigitalPhoto.net,
h@p://www.freedigitalphotos.net/images/view_photog.php?photogid=1152
• Big
sale
image:
Stuart
Miles
/
FreeDigitalPhoto.net,
h@p://www.freedigitalphotos.net/images/view_photog.php?photogid=2664
• Call
centre
staff
image:
David
CasMllo
Dominici
/
FreeDigitalPhoto.net,
h@p://www.freedigitalphotos.net/images/view_photog.php?photogid=3062
• News
media
image:
renjith
krishnan
/
FreeDigitalPhoto.net,
h@p://www.freedigitalphotos.net/images/view_photog.php?photogid=721
• Chairs
circle
image:
Idea
go
/
FreeDigitalPhoto.net,
h@p://www.freedigitalphotos.net/images/view_photog.php?photogid=809
• Binocular
image:
Ntwowe
/
FreeDigitalPhoto.net,
h@p://www.freedigitalphotos.net/images/view_photog.php?photogid=2043
• Internet
MarkeMng
Confusion
Meter
image:
Stuart
Miles
/
FreeDigitalPhoto.net,
h@p://www.freedigitalphotos.net/images/view_photog.php?photogid=2664
• Businessman
Standing
On
Puzzle
image:
nokhoog_buchachon
/
FreeDigitalPhoto.net,
h@p://www.freedigitalphotos.net/images/view_photog.php?photogid=2804
• QuesMon
PC
image:
Danilo
RizzuM
/
FreeDigitalPhoto.net,
h@p://www.freedigitalphotos.net/images/view_photog.php?photogid=851
• Arrow
graph
image:
Master
isolated
images
/
FreeDigitalPhoto.net,
h@p://www.freedigitalphotos.net/images/view_photog.php?photogid=1962
• Hand
and
strategy
bu@ons
image:
tungphoto
/
FreeDigitalPhoto.net,
h@p://www.freedigitalphotos.net/images/view_photog.php?photogid=1708
• Missing
piece
is
finance
image:
nokhoog_buchachon
/
FreeDigitalPhoto.net,
h@p://www.freedigitalphotos.net/images/view_photog.php?photogid=2804
• Social
icon
collage
image:
NonProfit
Quarterly,
h@p://www.nonprofitquarterly.org/policysocial-­‐context/10291-­‐tweet-­‐freely-­‐your-­‐social-­‐media-­‐policy-­‐and-­‐you.html
• Gif
Box
With
Silver
Ribbon
image:
Master
isolated
images
/
FreeDigitalPhoto.net,
h@p://www.freedigitalphotos.net/images/view_photog.php?photogid=1962