1. Organisational requirement Characterised by
1. Growth orientation -Long term commitment to growth rather tan short-
term profits.
-Most likely interested in innovation
2. Organisational heritage and innovation
experience
-Widespread recognition of the value of innovation
3. Vigilance and external links -Ability of the firm to be aware of opportunities and
threats
-Maintaining external bond with the market,
competitors, suppliers and consumers
ORGANISATIONAL CHARACTHERISTICS
THAT FACILITATE THE INNOVATION
PROCESS:

2. 4. Commitment to technology and R&D intensity -Willingness to invest long term in development of
technology innovative output.
-Slow process and require patients
5. Acceptance of risks -The willingness to include risky opportunities in a
balanced portfolio
6. Cross-functional cooperation and coordination
within organisational structure
-Mutual respect among individuals and a
willingness to work together despite differences
7. Receptivity -The ability to be aware of, to identify and to take
effective advantage of externally developed
technology.
-Might need licensing arrangements
8. Space for creativity -Accommodating the need to provide some “slack”
to allow individuals room to think, experiment and
be creative
9. Strategy towards innovation -Recognition that the organisation’s skills,
technology and knowledge are suited to
appropriate markets.
-Requires planning and a project portfolio
approach.
10. Coordination of a wide range of skills Developing a marketable product requires
combining a wide range of specialised knowledge.
At the heart of the innovation process is the ability
to manage this diversity of knowledge and skills
(Geseste 2013)