The document analyzes the target audience for a film about schizophrenia. It identifies the target age range as 18-30 years old, though some adults aged 40-60 may also be interested due to the mature subject matter. Younger adults aged 18 may enjoy the comedy but not fully grasp the serious elements, while those aged 30 will likely understand the positives and negatives portrayed. Men aged 40-60 will probably appreciate the humor more than the storyline, whereas women that age may feel more emotional about the depiction of schizophrenia. Children are deemed too young to comprehend the film's subject matter or humor.

1. Audience Research
MOLLIE HABBERSHAW

2. Who would want to see our film?
 We have set the target audience as 18+. However when we showed our
pitch to the class we were told that the age wasn’t specific enough. Due
to this, we have now decided that the people that would be interested in
watching our film will be aged between 18-30. We also thought adults
between the ages of 40 and 60 could still be interested in our film as it is
quite a mature subject. We thought older people would enjoy the film
more however we didn’t want to completely exclude the younger
audience (18 year olds) as it depends on the individual person.
 The BBFC will be 12A/ 15

3. Different audiences…
This is an average 18 year
old. I think young adults of
this age would like the
comedy side of the film as
18 year olds can still be
quite immature and like
joking around. I don’t think
they would enjoy the serious
parts of the film however it
depends how mature they
are.

4. Audiences continued…
This woman is around the age of
30. I think she would enjoy the
main body of our film as she
would be mature enough to
understand what was really
going on and also the positives
and negatives about having
schizophrenia.

5. …
This is an average 40 year old man and a
60 year old woman. I think that men
would enjoy the humour side of this film
more than the rest of it. They will
understand the serious side of the film (the
schizophrenia) but I reckon men are more
likely to find the humour a better part of
the film. However I think the women
would prefer the actual storyline of the
film more. They may even get a little bit
emotional by the man having
schizophrenia and being told to do things
he didn’t want to do.

6. …
This image is of a child, children wont
like our film as they wont understand
what’s going on. They also wont
understand the humour we include in
our film opening. It also may be a bit
inappropriate and disturbing for
children.