15. Why: IP System? U.S. Constitution: “To promote the Progress of Science and the useful Arts, by securing for limited Times to Authors and Inventors the exclusive right to their respective Writings and Discoveries.”
16. Phases of a Business The Hero's Journey Phases Idea > Startup > Funding or Bootstrap? > Release > Sales > Exit
22. Credits: Supply & Demand: http://en.wikipedia.org/wiki/File:Supply-demand-P.png Stephen Covey matrix: http://en.wikipedia.org/wiki/File:MerrillCoveyMatrix.png
23. Michael Montgomery @Montgomery Patent & Intellectual Property Attorney,Internet Consultant, Friend of the Web.http://cwiplaw.com (Note: This is not legal advice. But you knew that already.)