Miriam Obo-Anderson, Moracle Africa

1. Miriam Obo-Anderson, ACCA,
Moracle Africa CEO and
Co-Founder

2. Introduction
 Definition: A means of imparting or exchanging information by speaking , writing or using
some other medium.
 In a world where texts, emails and tweets are often sent without a second thought – and we
often work at a distance – the importance of a considered and effective approach to
communication has never been greater. What’s more, recent research among employers has
shown communication as the number one skill they are looking for in their employees and
finance professionals.
 involves knowing how to listen attentively. It’s the ability to offer empathy, open-mindedness,
and helpful feedback based on what you hear. Also, a friendly demeanor, confidence, and
quality nonverbal communication will also help you, as a manager, develop good
relationships with the members of your team.

3. Area of Focus
 Impact of effective communication on you, your organization and your
carrier
 Common communication barriers and how to remove/overcome them.
 How to improve listening , speaking and written communication skills
 Boost your in person communication/ Master effective communication
 Influence of culture and context on effective communication

4. Impact of effective communication on you,
your organization and your career
 You
Good communication also improves relationships, both with employees and in your personal
life with friends and family members. Listening carefully and offering quality feedback helps
people to feel heard and understood. This, in turn, nurtures mutual respect.
 Your Organization-With effective communication skills, you’re able to deliver clear
expectations and objectives for the team. This involves finding constructive ways to point
out when something isn’t working as well as providing helpful feedback to get people back
on track. They will understand their specific tasks and responsibilities, as well as those of
their teammates, which will help eliminate conflicts and confusion. Clarity and Direction
 Your Career- Effective communication fosters trust with others. Your ability to listen
attentively and embrace different points of view helps others trust that you are making
optimal decisions for everyone in the group. effectively plays a large role in resolving
conflicts and preventing potential ones from arising. The key is to remain calm, make sure all
parties are heard and find a solution that is ideal for everyone involved.

5. Common communication barriers and how to
remove/overcome them
 Language
 Semantics
 Psychological
 Organizational
 Personal
 Mechanical
 Emotional
 Status
 Perceptional
 Cultural
 Physical

6. Common communication barriers and how to
remove/overcome them
 Be An Active Listener
 Both the deliverer and the recipient must be good active listeners in order to
communicate effectively. Pay special attention to each other’s points of view
and listen with patience. Being an active listener allows a sender to collect a
lot of useful information.
 Develop A Clear Idea Of What You Want To Communicate
 The person who is delivering the message should have a very good idea of just
what he wants to say. He should be aware of the goal of his communication
and, should structure his thoughts in a logical manner.

7. Common communication barriers and how to
remove/overcome them
 Use Proper Language, Tone And Contents
 The communicator should make certain that the message is presented in simple and
convenient language. The tone of communication should not be hurtful to the receiver’s
sentiments. The message should be kept as short as possible, and extensive use of technical
jargon should be avoided or minimized at the least.
 The Message Should Be Consistent
 The information presented to the receiver should never be in conflict with itself. It should be
consistent with the organization’s goals, strategies, services, and tactic
 Ask For Feedback
 The aim of feedback is to see if the receiver has grasped the essence of the information they
have been presented. The receiver’s facial expression can be read in face-to-face contact.

8. How to improve listening , speaking and
written communication skills
 Active listening is the ability to focus completely on a speaker, understand their
message, comprehend the information and respond thoughtfully. U One could write
down a few notes while listening.
 Clarity. Clarity helps your reader understand what you are saying or, at least,
understand enough to know what questions they need to ask for further
clarification.
 Conciseness. It’s important to get to your point quickly and efficiently. ...
 Tone. Tone refers to the “voice” of your writing. ...
 Active voice. ...
 Grammar and punctuation. ...

9. Boost your in person communication/ Master
effective communication
 Effective communication happens when the correct purpose of the message
is sent and understood. Speakers must articulate, and listeners must practice
active listening.
 The best communicators aren’t born with expert skills — they develop
effective communication techniques over time. With the right balance of
skills, you can become an effective communicator too!

10. Effective Communication
 Identify your audience.
 What you want to achieve by the communication
 Choosing the right medium for communicating to your audience .
 Emails, personal meetings , letters and now zoom meetings.

11. Influence of culture and context on effective
communication
People living in different cultures have different habits, values, and ways of
expression. These differences are cultural differences that cause problems when
people communicate.
 Body movements –Hand shakes, Eye contact, fingers, head movement and
smile.
 Time
 Religion
 Social Values
 Frankness
 Customs