The Future is Here, Now What?
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Presentation at the European Court of Auditors event: “Automated Solutions in Translation: Paving the Way,”
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The Future is Here, Now What?
- 1. The Future Is Here, Now What? Renato Beninatto Chief Marketing Officer Luxembourg, January 2012 © Moravia IT, Inc.
- 2. Deodorant Test • How many of you are on Twitter? • Who was born after 1990? • Who used WordPerfect? • Who used 3½” floppy disks? • Who used 5¼” floppy disks? • Who used typewriters? • Who did handwritten translations?
- 8. “The closer your vision gets to a provable future, the more your are simply describing the present. In the same way, the more certain you are of a future outcome, the more likely you will be wrong.” The Visionary’s Handbook Wacker & Taylor
- 9. • Is someone already doing it? (Description of the present) • Is it plausible that someone is already doing it or is the issue easily solvable with existing technology? (Provable future) • Do we really need it? (Subtractive prophecy)
- 10. The bigger the world economy, the more powerful its smallest players. 1994 @renatobeninatto
- 12. Our conversations are dominated by FEAR and SUSPICION © Moravia IT, Inc.
- 13. What About the Facts? • MT is a new lingua franca – Chinese to Slovenian – Tagalog to Maltese • User generated content exploding • Content flows in multiple formats • Data trumps opinion • Quality is relative
- 14. We will be talking about the same things at a different level • Simplification of processes • Elimination of manual steps • Automation of repetitive tasks @renatobeninatto
- 15. New Scenario More translation More languages More media More topics More spoken translation @renatobeninatto
- 16. New Work Methods • Cloud • Collaboration • Disintermediation • Project Management Automation (Monitoring instead of Managing) • dotSub @renatobeninatto
- 17. The future is already here — it's just not very evenly distributed. William Gibson
- 18. We never really talk about the future, we are only talking about a present in which we don't participate.
- 19. Thank you! Renato Beninatto renatob@moraviaworldwide.com +1 978-394-7004 Twitter: @renatobeninatto