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What I wish
I knew
Before I started
a company
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Motivate Design is a user experience staffing, research and design shop, founded in 2009.
M Y C O M PA N Y
First,...
/ Page 3
Business karma trumps a
business plan
Wish #1
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DO GREAT WORK
Don’t think of everything in terms of return. Put forth your best work and the money will follow.
T...
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Wish #2
Nobody knows
everything
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I knew I didn’t know everything, and sometimes thinking about how much I didn’t know held me back. I would
compar...
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Not everyone I hire
will succeed
Wish #3
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Someemployeesaregreat.Iconsidermyselfluckytoworkwiththe smartest,nicest,justallaroundbestpeople
I could find.
(an...
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Find people that are
better than me
Wish #4
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As a founder, I originally had to do “everything”, but that doesn’t mean I wanted to. I learned my real job was ...
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Having kids will propel
my business
Wish #5
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Two months after founding Motivate Design, I found out I was pregnant.
TWO KIDS LATER
Havingkidsforcedmetochange...
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Thank you!
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/ Page 4 DO GREAT How To Be A Successful Entrepreneur

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DO GREAT WORK
Don’t think of everything in terms of return. Put forth your best work and the money will follow.
TREAT PEOPLE WITH KINDNESS
In the long run, being kind will get you farther than any business strategy. We were able to grow organically,
through repeat work and word-of-mouth, because we are nice people.
MAKE MEANINGFUL CONNECTIONS
Don’t write people off just because they can’t do anything for you at the moment. I’ve found some of my best
employees and favorite clients through connections that I least expected to lead to business. You never know!
W I S H # 1
Business karma trumps a business plan
Business Plan
Business Karma

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