Erich Reisenhofer, Vice - Chairman, NFC Forum IoT Special Interest Group, presents at Industry of Things World USA East. The presentation takes a look at real-life examples of how NFC technology is simplifying the IoT.
1. Industry of Things World USA EAST
Erich Reisenhofer, Vice-Chairman, NFC Forum IoT Special Interest
Group
November 14, 2018, Orlando, Fl
TAP & CONNECT: HOW NFC ENHANCES THE IOT
3. THE EVOLUTION OF NFC
Advancing Near Field Communication Technology3
NXP and Sony
co-invent
NFC technology
2002
2004
NXP co-founds the NFC Forum to
lead collaborations with industry
stakeholders and help standardize
the technology
2006
Nokia launches the
first NFC phone
2009
NFC Forum
releases Peer-to-
Peer standards
2010
Google launches the
first Android
NFC phone
2014
Apple introduces iPhone 6
with Apple Pay using NFC
technology
2015
NXP ships the 1Bth chip
to enable
secure NFC transactions
in smartphones
NXP wins prestigious
European Inventor Award
for NFC
2016
Apple introduces iPhone 7
in Japan reading
NFC Forum Type 3 Tags
Apple is chairing the IoT
working group at the
NFC Forum
2017
Apple implements NFC Forum tag
reading functionality in iOS11
NFC Forum IoT working group
introduces NFC tag certification
ensuring customer experience
2018
Apple introduces iPhone XR/XS
with NFC Tap and Go experience.
No App needed to read NDEF
messages
4. Advancing Near Field Communication Technology4
The NFC Forum has 150+
member organizations and
is the world's leading
standards and advocacy
association for Near Field
Communication (NFC)
technology.
THE NFC FORUM AT A GLANCE
5. NFC FORUM: DRIVING NFC FORWARD ON ALL FRONTS
5
Advancing Near Field Communication Technology
• Ensure compliance and
interoperability with the NFC
Forum’s standards
• Develop and maintain product
certification and
interoperability programs
• Encourage broad adoption of
NFC technology in targeted
vertical markets
• Gather business requirements to
drive work within the Technical
and Compliance Committees
• Engage market critical liaisons
Compliance
Committee
Special
Interest
Groups
Technical
Committee
• Creation and maintenance
of technical requirements
documents and
specifications
• Engage with NFC Forum
liaison partners
6. JOIN THE CONVERSATION AT THE NFC FORUM
● Connect with the NFC Forum
Internet of Things SIG to access
useful resources
White papers
Flyer
Case studies
Event information
Blog posts
Advancing Near Field Communication Technology6
https://nfc-forum.org/internet-of-things-sig/
● For more information on how to join
the NFC Forum and get involved:
http://nfc-forum.org/
7. NFC FORUM CERTIFICATION
More info here: https://nfc-forum.org/certification-program-overview/steps-to-certification
8. SIZING THE OPPORTUNITY
Advancing Near Field Communication Technology8
2billion NFC-enabled devices in use – almost a quarter of the world’s population will have
access to NFC by 2020¹.
36 billion IoT devices – four for every person on the planet – will need commissioning,
connection and control by 2020².
4growth areas - Automotive, IoT, Public Transportation, Retail and Payment
● Source 1: HIS
● Source 2: Gartner
9. THE FUTURE OF NFC: SIMPLIFYING THE
INTERNET OF THINGS
Advancing Near Field Communication Technology9
10. WHY NFC … ?
Advancing Near Field Communication Technology10
11. THE FUTURE OF NFC AND THE INTERNET OF THINGS
Advancing Near Field Communication Technology11
With NFC, IoT will redefine how
users…
• set up home environments
• stay healthy
• shop
• travel
• manage day-to-day life
…with just one tap
12. Advancing Near Field Communication Technology12
Schneider Electric
Zelio NFC Timing Relay
Sigma Sport
BC 14.16, BC 16.16
Adidas
World Cup Ball 2018
NFC IS EVERYWHERE!
13. NFC AND IOT: CONNECTING THE UNCONNECTED
Advancing Near Field Communication Technology13
● User-initiated NFC-enabled
connections, commissions and control
of Internet of Things
● NFC embeds intelligence in
unpowered, unconnected objects
● Access to data from unpowered,
unconnected objects
● NFC technology is designed for
sensitive uses, such as IoT applications
in payment systems, transport,
ticketing, corporate access, and cloud
computing authentication
14. MOST PROMISING IOT OPPORTUNITIES OVER NEXT 3
YEARS
Advancing Near Field Communication Technology14
15. Advancing Near Field Communication Technology15
Contactless, Connected and Customer Initiated
Access
Connected
Car Connected
Home
Smart
Manu-
facturing
Smart
Mobility
Payment
Marketing
AN NFC-ENABLED WORLD
WIDE-RANGING USER EXPERIENCES - NFC EVERYWHERE
17. JOIN THE CONVERSATION AT THE NFC FORUM
● Connect with the NFC Forum Internet of
Things SIG to access useful resources
White papers
Flyer
Case studies
Event information
Blog posts
For more information on
how to join the NFC Forum
and get involved:
http://nfc-forum.org/
Advancing Near Field Communication Technology17
https://nfc-forum.org/internet-of-things-sig/
18. NFC FORUM MEMBERSHIP LEVELS AND PROPOSED
DUES CHANGES
Dues (per year, USD):
o Sponsor: $60,000
o Principal: $25,000
o Associate: $10,000
o Implementer: $6,000
o Startup Implementer: $2,500
Sponsor: BoD Seat
Set Strategic Direction
(plus all benefits of lower levels)
Principal: TC, CC, and SIG Committee
Leadership and Voting
Associate: TC, CC, and SIG
Workgroup Leadership and
participation
Implementer:
SIG WGs
only
19. NFC FORUM MEMBERSHIP LEVELS AND BENEFITS
Sponsor: BoD Seat
Set Strategic Direction
(plus all benefits of lower levels)
Principal: TC, CC, and SIG Committee
Leadership and Voting
Associate: TC, CC, and SIG
Workgroup Leadership and
participation
Implementer:
SIG WGs
only
All Members
● Access to the NFC Forum Members Community website
● Access to all published Forum specifications without charge
● Attendance at plenary meetings of the Forum
● Ability to participate in product interoperability testing/Plugfests
● Ability to participate in the NFC Forum Certification Program
● Access to Forum research, technical information, and other
resources
● Opportunities for peer-to-peer collaboration
● Your company name, logo, and press releases cited on the Forum
website
● Use of the NFC Forum logo on your website to indicate membership
● Full benefits and fees listed here: http://nfc-forum.org/about-
us/join-the-forum/membership-overview/
Editor's Notes
We all know what IoT is but can you spell NFC?
Audience questions: how many use pay-by-smartphone?
Introduce NFC technology to RFID audience
I encourage you to check us out online and seek me our today and chat. The non-profit NFC Forum is the world’s leading standards and advocacy association for NFC Technology. We have approximately 150 members worldwide both B2B and B2C. Many of which you know like these. We also have a good mix of startups and other innovative companies that you might not of heard of – yet.
The NFC Forum creates the technical specifications and standards that drive NFC innovation in key areas like UX. We focus our activities in the retail, public transportation, automobile and IoT markets. See me today if you’d like to know how you can get involved in our work.
The NFC Forum brings the convenience of NFC technology to life. We empower organizations to deliver secure, tap-based interactions with an intuitive, reliable experience to users around the globe. Join today!
SPEAKER NOTES
NFC Forum Committee
Ensures seamless interoperability across NFC-enabled market value chain
Harmonizes and complements existing connectivity standards and specifications
Shortens-time-to-market for standard development, tag specifications
Accelerates prototype and device testing via NFC Forum Compliance guidelines and PlugFests
Join the NFC Forum to impact the future of retail, payment and brand.
In last 18 months NFC Forum has certified interoperability with 21 Universal Devices and 37 tags.
How nfc forum can help you?
Specifications, certification program, SIGs.
Many of these future opportunities will rely on tags – both RFID and NFC.
RFID and NFC can be complementary
Users already have NFC devices in the palm of their hands.
IoT use cases with NFC providing commissioning, connectivity and control are exploding.
Key growth areas for NFC along with IoT are automotive, public transport and the well-established retail and payment sector.
Easy network access and data sharing — NFC makes the process of connecting devices easy and intuitive. There’s no lengthy handshaking or data entry requirements. Just tap and go.
User control with expressed intent — NFC offers a simple, intuitive means of indicating the user’s intent to initiate action. A quick tap makes it clear.
Data security at multiple levels — Wide-open networks allow opportunities for hackers. NFC counters with built-in features that limit opportunities for eavesdropping, and easy-to-deploy options for additional protections to match each use case.
The ability to connect the unconnected — NFC solves the problem of unpowered objects that lack network access. By embedding NFC tags in unpowered, unconnected objects, you can add intelligence anywhere. With a tap of an NFC-enabled device, it can open a URL and provide access to online information.
NFC is mainstream and out-front.
NFC can be found in textiles, automobiles and even foot balls. I added that last one in honor of the World Cup. Two NFC Forum members – Smartrac and Blue Bite worked with Adidas to create the NFC-enabled ball.
Forrester, “The NFC Opportunity in IoT,” VISIONFC, Dallas, June 2016, http://www.slideshare.net/NFC-Forum/visionfc-an-nfc-forum-event-the-future-of-the-internet-of-things-nfc-presentations
Many of these opportunities will involve NFC tags.
Automotive: Honda, Mercedes, BMW, Cadillac have already added NFC to their vehicle platforms.
Smart wearables: How many people here own a FitBit, Apple watch?
IoT: Global spending on devices will top $1.5 trillion in two years. They will need connectivity, commissioning and control.
Public transportation: IHS and Juniper predict that the mobile ticketing market will grow at (CAGR) by almost 20 percent over the next three years. The growth drivers will be: Rapid increase in NFC mobile ticketing applications (apps): Customer demand for more convenient mobile ticketing options and Rise of NFC-enabled smartphones and wearables capable of handling mobile ticketing services.
A list of card projects is available at https://en.wikipedia.org/wiki/List_of_smart_cards.
NFC goes way beyond tattoos . . . Into everyday living
Key Takeaways:
NFC is bridge to your customers
Extends and complements IoT
Provides connectivity on your terms for IoT
Join the NFC Forum to impact the future of IoT. Member? Membership level slide?