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VIU - NOAH19 Berlin

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Revolutionary Consumer Products: Company presentation by Kilian Wagner, VIU at the NOAH Conference Berlin 2019, 13-14 June - STATION.

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VIU - NOAH19 Berlin

  1. 1. 0 CONFIDENTIAL AND PROPRIETARY Any use of this material without specific permission is strictly prohibited. 2019
  2. 2.  @NOAHConference  @noah_conference  @noah-conference  @NOAHConference FOLLOW USONSOCIAL
  3. 3. W H Y C A R E A B O U T P R E S C R I P T I O N E Y E W E A R ? 1 80 000 000 000 x20 5% ZERO
  4. 4. Rethink Distribution TODAY THE VIU OPPORTUNITY Huge & inefficient market Build a Fashion Brand Omnichannel exellence Online only does not work (yet) Eyewear not yet true fashion H U G E D I S R U P T I O N O P P O R T U N I T Y Be a Leader in 3D Printing & Customized Eyewear No customization of eyewear 80 000 000 000 x20 5% ZERO 2
  5. 5. Source: Euromonitor Jan ‘18, VIU PRESCRIPTION EYEWEAR, MARKET SIZE IN CHF S T R O N G G L O B A L G R O W T H P O T E N T I A L F O R V I U US & CAN (32 BN) 3.5 BN 28.5 BN AP (17 BN) 2 BN 6 BN 0.5 BN 3 BN 1 BN 1.5 BN 0.5 BN 0.5 BN 1 BN 4.5 BN 0.5 BN 1 BN 6 BN 0.5 BN 10 BN EU & CH (29 BN) 4 BN 1 .5 BN 1.5 BN 3
  6. 6. FINEST EYEWEAR IN THE WORLD UNHEARD PRICES AVERAGE MARKET PRICES: CH (USD 600) / GER (USD 400) V I U – R E V O L U T I O N A R Y P R E M I U M E Y E W E A R 4
  7. 7. V I U I S T R A N S P A R E N T C R A F T S M A N S H I P – I T A L I A N D O L O M I T E S & J A P A N 5
  8. 8. V I U I S 3 D B E S P O K E E Y E W E A R – I N D I V I D U A L LY P R I N T E D O N E - B Y- O N E VIU ARCHETYPES COLLECTION — INDIVIDUALLY 3D PRINTED 6
  9. 9. ONLINE www.shopviu.com OFFLINE Flagshipstores & Partnerstores DIRECT In-house design / Direct-2-Consumer D I R E C T - 2 - C O N S U M E R O M N I C H A N N E L D I S T R I B U T I O N A S K E Y E N A B L E R 7
  10. 10. 100K+ FRAMES PER YEAR 49 VIU FLAGSHIPSTORES & 30+ PARTNERSTORES 300+ EMPLOYEES V I U T O D A Y 8
  11. 11. 50:50 H A L F O F O U R C U S TO M E R S B E G I N T H E I R J O U R N E Y O N S H O P V I U . C O M V I U C U S T O M E R S ‘ O M N I C H A N N E L B E H A V I O U R 9
  12. 12. NPS OF 80-90% (15-20% SURVEY PARTICIPATION RATE IN EMAIL SURVEY) CUSTOMERS VIU EVERY 2nd SALE TRIGGERED THROUGH FRIEND RECOMMENDATION C U S T O M E R C E N T R I C I T Y P A Y S O F F T O C U S T O M E R S A T I S F A C T I O N 10
  13. 13. VIU FLAGSHIPSTORES GERMANY (25) DENMARK (3) SWITZERLAND (13) AUSTRIA (5) 4 9 V I U F L A G S H I P S T O R E S T O D A Y – 2 0 + N E W S T O R E S P L A N N E D 2 0 1 9 SWEDEN (1+1) FRANCE (IN 2020) UK (+1) INT‘L VIU FLAGSHIPSTORES TO COME 2019 11
  14. 14. A L O C A L E X P E R I E N C E – V I U F L A G S H I P S T O R E V I E N N A EXPERIENCE THE VIU WORLD – LOCAL & EMOTIONAL 12
  15. 15. O M N I C H A N N E L D I S T R I B U T I O N – V I U F L A G S H I P S T O R E C O P E N H A G E N EXPERIENCE THE VIU WORLD – LOCAL & EMOTIONAL 13
  16. 16. O M N I C H A N N E L D I S T R I B U T I O N – V I U F L A G S H I P S T O R E B E R L I N EXPERIENCE THE VIU WORLD – LOCAL & EMOTIONAL 14
  17. 17. V I U P O P - U P S T O R E – Z U R I C H B A H N H O F S T R A S S E 15
  18. 18. B E L O C A L – A C T I V A T E T H E L O C A L C O M M U N I T I E S 16
  19. 19. SHAPETHE FUTURE OF EYEWEAR V I U A S P I R A T I O N 2 0 2 2 170+VIU FLAGSHIPSTORES 20-30%SHARE OF ONLINE SALES 17
  20. 20. V I U A S P I R A T I O N 2 0 2 2 BY 2022 VIU WILL BE A COMPANY WITH CHF 200+ MILLIONIN ANNUAL REVENUES 18

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