1.
Sales and Traction
Shaer Hassan
CEO, Nascenia

2.
Business Sales
• Complex decision making with many parties
involved
• Long sales cycle with series of meetings

3.
Consumer Sell
• Simple decision making
• Driven by consumer marketing
• Short sales cycle

4.
Consumer Marketing
• SEO
• Internet ad
• Email
• Social media
• Mobile marketing
• Public relation

5.
B2B Marketing
• Trade Shows
• Trade association
• Events

6.
CEO is the best sales person

7.
Sale will come from unexpected
source
• Always sale

8.
Close the Deal

9.
Do the homework

10.
Develop a sales Team driven by goal
• Commission based
• Enthusiastic
– what comes out from heart goes to heart

11.
Track Customer Behavior

12.
Sales Funnel

13.
Cohort Analysis

14.
Thank you
shaer@nascenia.com
linkedin.com/in/shaerhassan
www.nascenia.com