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Fashion 2020

  1. COVID-19 vs Fashion 2020
  2. Industry Slowdown 2020 *% OF FASHION EXECUTIVE RESPONDENTS, EXPECTATIONS FOR 2020 ECONOMIC CONDITIONS RELATIVE TO 2019 58 68 57 38 39 31 4 2 12 Value Mid-market Premium By segment Worse Same Better 61 55 59 30 38 27 9 7 14 North America Europe Asia By geography Worse Same Better
  3. 44% 56% Have you taken advantage of the opportunity to buy clothes after partially opening stores? Yes No 25% 75% Did you leave home for shopping after partially opening stores? Yes No Shopping desire
  4. Social platforms with hundreds of millions of users 194 250 260 287 330 446 500 531 803 1000 1083 1300 1500 1900 2271 Line Pinterest Viber Snapchat Reddit Sina Weibo Tiktok Ozone QQ Instagram Wechat FB Messenger Whatsapp Youtube Facebook Ряд 1
  5. Younger generations increasingly state that they will pay more for products that have the least negative impact on the environment Consumers who would pay more 12 17 26 31 Boomer (1946-1964) Gen X (1965-1981) Millenial (1982-1995) Gen Z (1996-2019)
  6. Annual patent filings in textile innovation are projected has increased 8x from 2013 to 2019 95 121 288 410 433 583 838 2013 2014 2015 2016 2017 2018 2019 Alternative materials
  7. The global fashion industry will decrease by 27-30% Luxury brands lose on average 30% of their profits Online sales increased by 25% Homewear clothes increased by 415% among men and 720% among women. Key Figures of the Research
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