1. The APP
Universe
The Global App Economy Facts & Figures
© 2013 by Neomobile. All rights reserved

2. 2013
Revenue from apps is expected to reach
$25 billion in 2013
$8.8
billion
$16.4
billion
65%
27%
8%
Q1 2013
downloads from the stores
13.4billion
others
© 2013 by Neomobile. All rights reserved

3. TOP 5 game PUBLISHERS
TOP 5
PUBLISHERS
TOP 5 game PUBLISHERS
TOP 5
PUBLISHERS
© 2013 by Neomobile. All rights reserved

4. We spend an
average of 158 minutes
each and every day on
our smartphones
and tablets
56%
23%
8%
4%
9%
72%
4%
6%
12%
free
>$1
$1-$2
$2-$3
>$3
free
$1-$2
$2-$3
>$3&>$1
Pricing
TIERS for
APPSTORES
2012 App Downloads 55.9billion
6% 10% 16% 34%
OPERATOR
PORTALs
NOKIA
STORE
OTHER
STOREFRONTS
APPLE
APP STORE
social networks
utility
entertainment
facebook
games
productivity
news
other
brow
ser
google
play
34%
© 2013 by Neomobile. All rights reserved

5. 800.000
apps
700.000
apps
125.000
apps
70.000
apps
sources
http://www.mediabistro.com/appnewser/app-revenues-to-reach-25b-this-year-abi-research_b33296
http://www.canalys.com/newsroom/11-quarterly-growth-downloads-leading-app-stores
http://www.canalys.com/newsroom/11-quarterly-growth-downloads-leading-app-stores
http://blog.appannie.com/app-annie-index-turbotax-whatsapp/
http://venturebeat.com/2013/04/03/the-mobile-war-is-over-and-the-app-has-won-80-of-mobile-time-spent-in-apps/
DISTIMO (JANUARY PRICES); GARTNER (DOWNLOADS);THE WALL STREET JOURNAL
JUNIPITER RESEARCH: Mobilepaymentsintheappstoreeconomy
© 2013 by Neomobile. All rights reserved

6. SOCIAL MEDIA WEBSITES
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www.neomobile-blog.com
www.onebip.com
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