Increasing referrals on social media becomes easy through viral coupon marketing. It drives customers to your business and drives customer engagement. Here are some tips for increasing referrals on social media.

1. NextBee Media
Tips for Effective
Viral Coupon Marketing

2. More than just Offering Discounts
A lot of brainstorming goes into
developing an
Effective Viral Coupon
Marketing Strategy

3. Tips to Implement for
Effective Viral Coupon
Marketing

4. Qualities of Viral Coupons
Spread Quick
Great Reach
Involve social media users across networks
Increase sale of products
Offer higher ROI

5. Offer Discounts on
Perishables & New Products
Perishable products should be sold well
within a specified time
Clear the stock well within
time by offering discounts
Create good awareness and generate
a lot of interest among customers
New Products are new entries in
the market that need attention

6. Check Your Margins Thoroughly
Discounts might hurt profits to some extent
Here’s how to use online coupons to generate
profits more than the discounts you offer-
Viral Coupons raise your sales considerably,
overtaking the loss in margins with extra sales
they bring
Make sure you offer viral coupons for products on
which you earn considerably higher profit margin so
that you can shave off some to offer discounts

7. Put a Cap
The Cap ensures that your discounted amount does
not come close to the profit made after discounts
Generate a necessary amount before your
customers can pull off the coupon discount
Create Thresholds

8. Product Bundling- Offer
Discounts on Complimentary
Product
Helps Clear up your inventory
fast
Offer discounts on complimentary products
that impact the sale of a major product
Discount Coupon for
a cola entices
customers into
buying a full meal

9. Manage & Train Staff
Accordingly
Inform your staff well in advance
Keep enough stock
Train staff well on handling high
customer footfalls & orders
Prepare to recruit more members
if you anticipate a good response

10. Promote Slog Hour Deals
Offer discounts through coupons on days and time
slots when you generally experience low sales volume
Deal Examples
Off-Season discount coupons
Discounts on Weekdays
Discounts in the Afternoon
Increases your selling capacity
Get a thump
even in odd
hours!

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NextBee Media