SlideShare a Scribd company logo
1 of 8
Muhammad Yunus: Transforming
Grameen Bank into the Grameen
           Brand
Grameen Bank’s Emergence
Traditional banking services targeted at the rural
                  poor of Bangladesh
• Microfinance: financial services to low-income clients
• 1976 Jobra, Bangladesh
   – Lends $27 to 42 poverty stricken artisans
   – Counteracts the exploitative practices of the village paikars
• Did this solve the problem?
• 1977 the Grameen Pilot Project is born
• Five stages of growth
Grameen Bank Today
•   Over 8.35million borrowers, 96% are women
•   2,565 branches
•   More than $11.65 billion in loans disbursed
•   Loan recovery rate of 97%
•   Borrowers own 95% of the total equity
•   Profitable and self-sustaining since 1995
•   68% of borrowers crossed poverty line
•   2006 Nobel Peace Prize
The Evolution of Grameen Social
               Business
  PovertyGrameenBankSocial Business
• Problem: Poverty
• “Solution”: Grameen Bank
Is this enough?
• The REAL Solution: Grameen brand of Social
  Businesses
The Grameen Family of
  Social Businesses
Building the Grameen Brand
•   Innovation is KEY
•   Innovation Champion
•   Grameen Social BusinessesEntrepreneurial Stage
•   Transformational Leader

More Related Content

Similar to Grameen Brand of Social Businesses

Microfinance: The Basics (Presentation 1 of 2)
Microfinance: The Basics  (Presentation 1 of 2)Microfinance: The Basics  (Presentation 1 of 2)
Microfinance: The Basics (Presentation 1 of 2)Rotary International
 
Help the poor
Help the poorHelp the poor
Help the poorDavid Tan
 
Citizenship stage 2 rey, ryan, nishad
Citizenship stage 2 rey, ryan, nishadCitizenship stage 2 rey, ryan, nishad
Citizenship stage 2 rey, ryan, nishadDavid Tan
 
Benefits of microfinance, micro credit institutions, micro lending websites
Benefits of microfinance, micro credit institutions, micro lending websitesBenefits of microfinance, micro credit institutions, micro lending websites
Benefits of microfinance, micro credit institutions, micro lending websitesSaleWebsoftex
 
Ease microfinance, microfinance institutions, microfinance involves
Ease microfinance, microfinance institutions, microfinance involvesEase microfinance, microfinance institutions, microfinance involves
Ease microfinance, microfinance institutions, microfinance involvesSaleWebsoftex
 
Financial services for the poor
Financial services for the poorFinancial services for the poor
Financial services for the poorAslamkhan210
 
Cs ppt2010 1a_dorothy_calabro_2
Cs ppt2010 1a_dorothy_calabro_2Cs ppt2010 1a_dorothy_calabro_2
Cs ppt2010 1a_dorothy_calabro_2Dorothy111
 
Indian banking and financial inclusion b.v.raghunandan
Indian banking and financial inclusion b.v.raghunandanIndian banking and financial inclusion b.v.raghunandan
Indian banking and financial inclusion b.v.raghunandanSVS College
 
Impact of financial liberalization on rural banking
Impact of financial liberalization on rural bankingImpact of financial liberalization on rural banking
Impact of financial liberalization on rural bankingMehak Malik
 
Microcredit
MicrocreditMicrocredit
Microcreditsnb9899
 
Social entreprenuer
Social entreprenuerSocial entreprenuer
Social entreprenuerDeric Lau
 
EAFIT BUSINESS ENGLISH - MICROFINANCE: ANDREA
EAFIT BUSINESS ENGLISH - MICROFINANCE: ANDREAEAFIT BUSINESS ENGLISH - MICROFINANCE: ANDREA
EAFIT BUSINESS ENGLISH - MICROFINANCE: ANDREAAndres Melo Cousineau
 
Muhammad yunus grameen
Muhammad yunus grameenMuhammad yunus grameen
Muhammad yunus grameenKevanxd
 
Business English II tutorial The Grameen bank Vs Banco Solidario
Business English II tutorial  The Grameen bank Vs Banco SolidarioBusiness English II tutorial  The Grameen bank Vs Banco Solidario
Business English II tutorial The Grameen bank Vs Banco SolidarioMAX GALARZA HERNANDEZ
 

Similar to Grameen Brand of Social Businesses (20)

Grameen Bank.pptx
Grameen Bank.pptxGrameen Bank.pptx
Grameen Bank.pptx
 
Microfinance: The Basics (Presentation 1 of 2)
Microfinance: The Basics  (Presentation 1 of 2)Microfinance: The Basics  (Presentation 1 of 2)
Microfinance: The Basics (Presentation 1 of 2)
 
Help the poor
Help the poorHelp the poor
Help the poor
 
Microfinance India
Microfinance IndiaMicrofinance India
Microfinance India
 
Citizenship stage 2 rey, ryan, nishad
Citizenship stage 2 rey, ryan, nishadCitizenship stage 2 rey, ryan, nishad
Citizenship stage 2 rey, ryan, nishad
 
Benefits of microfinance, micro credit institutions, micro lending websites
Benefits of microfinance, micro credit institutions, micro lending websitesBenefits of microfinance, micro credit institutions, micro lending websites
Benefits of microfinance, micro credit institutions, micro lending websites
 
Ease microfinance, microfinance institutions, microfinance involves
Ease microfinance, microfinance institutions, microfinance involvesEase microfinance, microfinance institutions, microfinance involves
Ease microfinance, microfinance institutions, microfinance involves
 
Financial services for the poor
Financial services for the poorFinancial services for the poor
Financial services for the poor
 
grameen
grameengrameen
grameen
 
Cs ppt2010 1a_dorothy_calabro_2
Cs ppt2010 1a_dorothy_calabro_2Cs ppt2010 1a_dorothy_calabro_2
Cs ppt2010 1a_dorothy_calabro_2
 
Indian banking and financial inclusion b.v.raghunandan
Indian banking and financial inclusion b.v.raghunandanIndian banking and financial inclusion b.v.raghunandan
Indian banking and financial inclusion b.v.raghunandan
 
Impact of financial liberalization on rural banking
Impact of financial liberalization on rural bankingImpact of financial liberalization on rural banking
Impact of financial liberalization on rural banking
 
Microcredit
MicrocreditMicrocredit
Microcredit
 
Social entreprenuer
Social entreprenuerSocial entreprenuer
Social entreprenuer
 
Micro finance
Micro financeMicro finance
Micro finance
 
EAFIT BUSINESS ENGLISH - MICROFINANCE: ANDREA
EAFIT BUSINESS ENGLISH - MICROFINANCE: ANDREAEAFIT BUSINESS ENGLISH - MICROFINANCE: ANDREA
EAFIT BUSINESS ENGLISH - MICROFINANCE: ANDREA
 
Grameen Banks
Grameen BanksGrameen Banks
Grameen Banks
 
Muhammad yunus grameen
Muhammad yunus grameenMuhammad yunus grameen
Muhammad yunus grameen
 
Malawi Case Study Microloan
Malawi Case Study MicroloanMalawi Case Study Microloan
Malawi Case Study Microloan
 
Business English II tutorial The Grameen bank Vs Banco Solidario
Business English II tutorial  The Grameen bank Vs Banco SolidarioBusiness English II tutorial  The Grameen bank Vs Banco Solidario
Business English II tutorial The Grameen bank Vs Banco Solidario
 

Recently uploaded

20240429 Calibre April 2024 Investor Presentation.pdf
20240429 Calibre April 2024 Investor Presentation.pdf20240429 Calibre April 2024 Investor Presentation.pdf
20240429 Calibre April 2024 Investor Presentation.pdfAdnet Communications
 
05_Annelore Lenoir_Docbyte_MeetupDora&Cybersecurity.pptx
05_Annelore Lenoir_Docbyte_MeetupDora&Cybersecurity.pptx05_Annelore Lenoir_Docbyte_MeetupDora&Cybersecurity.pptx
05_Annelore Lenoir_Docbyte_MeetupDora&Cybersecurity.pptxFinTech Belgium
 
Call Girls Koregaon Park Call Me 7737669865 Budget Friendly No Advance Booking
Call Girls Koregaon Park Call Me 7737669865 Budget Friendly No Advance BookingCall Girls Koregaon Park Call Me 7737669865 Budget Friendly No Advance Booking
Call Girls Koregaon Park Call Me 7737669865 Budget Friendly No Advance Bookingroncy bisnoi
 
(ANIKA) Budhwar Peth Call Girls Just Call 7001035870 [ Cash on Delivery ] Pun...
(ANIKA) Budhwar Peth Call Girls Just Call 7001035870 [ Cash on Delivery ] Pun...(ANIKA) Budhwar Peth Call Girls Just Call 7001035870 [ Cash on Delivery ] Pun...
(ANIKA) Budhwar Peth Call Girls Just Call 7001035870 [ Cash on Delivery ] Pun...ranjana rawat
 
VIP Call Girls Service Dilsukhnagar Hyderabad Call +91-8250192130
VIP Call Girls Service Dilsukhnagar Hyderabad Call +91-8250192130VIP Call Girls Service Dilsukhnagar Hyderabad Call +91-8250192130
VIP Call Girls Service Dilsukhnagar Hyderabad Call +91-8250192130Suhani Kapoor
 
Log your LOA pain with Pension Lab's brilliant campaign
Log your LOA pain with Pension Lab's brilliant campaignLog your LOA pain with Pension Lab's brilliant campaign
Log your LOA pain with Pension Lab's brilliant campaignHenry Tapper
 
The Economic History of the U.S. Lecture 18.pdf
The Economic History of the U.S. Lecture 18.pdfThe Economic History of the U.S. Lecture 18.pdf
The Economic History of the U.S. Lecture 18.pdfGale Pooley
 
Booking open Available Pune Call Girls Talegaon Dabhade 6297143586 Call Hot ...
Booking open Available Pune Call Girls Talegaon Dabhade  6297143586 Call Hot ...Booking open Available Pune Call Girls Talegaon Dabhade  6297143586 Call Hot ...
Booking open Available Pune Call Girls Talegaon Dabhade 6297143586 Call Hot ...Call Girls in Nagpur High Profile
 
06_Joeri Van Speybroek_Dell_MeetupDora&Cybersecurity.pdf
06_Joeri Van Speybroek_Dell_MeetupDora&Cybersecurity.pdf06_Joeri Van Speybroek_Dell_MeetupDora&Cybersecurity.pdf
06_Joeri Van Speybroek_Dell_MeetupDora&Cybersecurity.pdfFinTech Belgium
 
Booking open Available Pune Call Girls Wadgaon Sheri 6297143586 Call Hot Ind...
Booking open Available Pune Call Girls Wadgaon Sheri  6297143586 Call Hot Ind...Booking open Available Pune Call Girls Wadgaon Sheri  6297143586 Call Hot Ind...
Booking open Available Pune Call Girls Wadgaon Sheri 6297143586 Call Hot Ind...Call Girls in Nagpur High Profile
 
Top Rated Pune Call Girls Viman Nagar ⟟ 6297143586 ⟟ Call Me For Genuine Sex...
Top Rated  Pune Call Girls Viman Nagar ⟟ 6297143586 ⟟ Call Me For Genuine Sex...Top Rated  Pune Call Girls Viman Nagar ⟟ 6297143586 ⟟ Call Me For Genuine Sex...
Top Rated Pune Call Girls Viman Nagar ⟟ 6297143586 ⟟ Call Me For Genuine Sex...Call Girls in Nagpur High Profile
 
Independent Call Girl Number in Kurla Mumbai📲 Pooja Nehwal 9892124323 💞 Full ...
Independent Call Girl Number in Kurla Mumbai📲 Pooja Nehwal 9892124323 💞 Full ...Independent Call Girl Number in Kurla Mumbai📲 Pooja Nehwal 9892124323 💞 Full ...
Independent Call Girl Number in Kurla Mumbai📲 Pooja Nehwal 9892124323 💞 Full ...Pooja Nehwal
 
Dharavi Russian callg Girls, { 09892124323 } || Call Girl In Mumbai ...
Dharavi Russian callg Girls, { 09892124323 } || Call Girl In Mumbai ...Dharavi Russian callg Girls, { 09892124323 } || Call Girl In Mumbai ...
Dharavi Russian callg Girls, { 09892124323 } || Call Girl In Mumbai ...Pooja Nehwal
 
High Class Call Girls Nagpur Grishma Call 7001035870 Meet With Nagpur Escorts
High Class Call Girls Nagpur Grishma Call 7001035870 Meet With Nagpur EscortsHigh Class Call Girls Nagpur Grishma Call 7001035870 Meet With Nagpur Escorts
High Class Call Girls Nagpur Grishma Call 7001035870 Meet With Nagpur Escortsranjana rawat
 
Malad Call Girl in Services 9892124323 | ₹,4500 With Room Free Delivery
Malad Call Girl in Services  9892124323 | ₹,4500 With Room Free DeliveryMalad Call Girl in Services  9892124323 | ₹,4500 With Room Free Delivery
Malad Call Girl in Services 9892124323 | ₹,4500 With Room Free DeliveryPooja Nehwal
 
Vip Call US 📞 7738631006 ✅Call Girls In Sakinaka ( Mumbai )
Vip Call US 📞 7738631006 ✅Call Girls In Sakinaka ( Mumbai )Vip Call US 📞 7738631006 ✅Call Girls In Sakinaka ( Mumbai )
Vip Call US 📞 7738631006 ✅Call Girls In Sakinaka ( Mumbai )Pooja Nehwal
 
Call US 📞 9892124323 ✅ Kurla Call Girls In Kurla ( Mumbai ) secure service
Call US 📞 9892124323 ✅ Kurla Call Girls In Kurla ( Mumbai ) secure serviceCall US 📞 9892124323 ✅ Kurla Call Girls In Kurla ( Mumbai ) secure service
Call US 📞 9892124323 ✅ Kurla Call Girls In Kurla ( Mumbai ) secure servicePooja Nehwal
 
The Economic History of the U.S. Lecture 17.pdf
The Economic History of the U.S. Lecture 17.pdfThe Economic History of the U.S. Lecture 17.pdf
The Economic History of the U.S. Lecture 17.pdfGale Pooley
 

Recently uploaded (20)

20240429 Calibre April 2024 Investor Presentation.pdf
20240429 Calibre April 2024 Investor Presentation.pdf20240429 Calibre April 2024 Investor Presentation.pdf
20240429 Calibre April 2024 Investor Presentation.pdf
 
05_Annelore Lenoir_Docbyte_MeetupDora&Cybersecurity.pptx
05_Annelore Lenoir_Docbyte_MeetupDora&Cybersecurity.pptx05_Annelore Lenoir_Docbyte_MeetupDora&Cybersecurity.pptx
05_Annelore Lenoir_Docbyte_MeetupDora&Cybersecurity.pptx
 
Call Girls Koregaon Park Call Me 7737669865 Budget Friendly No Advance Booking
Call Girls Koregaon Park Call Me 7737669865 Budget Friendly No Advance BookingCall Girls Koregaon Park Call Me 7737669865 Budget Friendly No Advance Booking
Call Girls Koregaon Park Call Me 7737669865 Budget Friendly No Advance Booking
 
(ANIKA) Budhwar Peth Call Girls Just Call 7001035870 [ Cash on Delivery ] Pun...
(ANIKA) Budhwar Peth Call Girls Just Call 7001035870 [ Cash on Delivery ] Pun...(ANIKA) Budhwar Peth Call Girls Just Call 7001035870 [ Cash on Delivery ] Pun...
(ANIKA) Budhwar Peth Call Girls Just Call 7001035870 [ Cash on Delivery ] Pun...
 
VIP Call Girls Service Dilsukhnagar Hyderabad Call +91-8250192130
VIP Call Girls Service Dilsukhnagar Hyderabad Call +91-8250192130VIP Call Girls Service Dilsukhnagar Hyderabad Call +91-8250192130
VIP Call Girls Service Dilsukhnagar Hyderabad Call +91-8250192130
 
Log your LOA pain with Pension Lab's brilliant campaign
Log your LOA pain with Pension Lab's brilliant campaignLog your LOA pain with Pension Lab's brilliant campaign
Log your LOA pain with Pension Lab's brilliant campaign
 
The Economic History of the U.S. Lecture 18.pdf
The Economic History of the U.S. Lecture 18.pdfThe Economic History of the U.S. Lecture 18.pdf
The Economic History of the U.S. Lecture 18.pdf
 
Booking open Available Pune Call Girls Talegaon Dabhade 6297143586 Call Hot ...
Booking open Available Pune Call Girls Talegaon Dabhade  6297143586 Call Hot ...Booking open Available Pune Call Girls Talegaon Dabhade  6297143586 Call Hot ...
Booking open Available Pune Call Girls Talegaon Dabhade 6297143586 Call Hot ...
 
06_Joeri Van Speybroek_Dell_MeetupDora&Cybersecurity.pdf
06_Joeri Van Speybroek_Dell_MeetupDora&Cybersecurity.pdf06_Joeri Van Speybroek_Dell_MeetupDora&Cybersecurity.pdf
06_Joeri Van Speybroek_Dell_MeetupDora&Cybersecurity.pdf
 
(INDIRA) Call Girl Mumbai Call Now 8250077686 Mumbai Escorts 24x7
(INDIRA) Call Girl Mumbai Call Now 8250077686 Mumbai Escorts 24x7(INDIRA) Call Girl Mumbai Call Now 8250077686 Mumbai Escorts 24x7
(INDIRA) Call Girl Mumbai Call Now 8250077686 Mumbai Escorts 24x7
 
Booking open Available Pune Call Girls Wadgaon Sheri 6297143586 Call Hot Ind...
Booking open Available Pune Call Girls Wadgaon Sheri  6297143586 Call Hot Ind...Booking open Available Pune Call Girls Wadgaon Sheri  6297143586 Call Hot Ind...
Booking open Available Pune Call Girls Wadgaon Sheri 6297143586 Call Hot Ind...
 
Top Rated Pune Call Girls Viman Nagar ⟟ 6297143586 ⟟ Call Me For Genuine Sex...
Top Rated  Pune Call Girls Viman Nagar ⟟ 6297143586 ⟟ Call Me For Genuine Sex...Top Rated  Pune Call Girls Viman Nagar ⟟ 6297143586 ⟟ Call Me For Genuine Sex...
Top Rated Pune Call Girls Viman Nagar ⟟ 6297143586 ⟟ Call Me For Genuine Sex...
 
Veritas Interim Report 1 January–31 March 2024
Veritas Interim Report 1 January–31 March 2024Veritas Interim Report 1 January–31 March 2024
Veritas Interim Report 1 January–31 March 2024
 
Independent Call Girl Number in Kurla Mumbai📲 Pooja Nehwal 9892124323 💞 Full ...
Independent Call Girl Number in Kurla Mumbai📲 Pooja Nehwal 9892124323 💞 Full ...Independent Call Girl Number in Kurla Mumbai📲 Pooja Nehwal 9892124323 💞 Full ...
Independent Call Girl Number in Kurla Mumbai📲 Pooja Nehwal 9892124323 💞 Full ...
 
Dharavi Russian callg Girls, { 09892124323 } || Call Girl In Mumbai ...
Dharavi Russian callg Girls, { 09892124323 } || Call Girl In Mumbai ...Dharavi Russian callg Girls, { 09892124323 } || Call Girl In Mumbai ...
Dharavi Russian callg Girls, { 09892124323 } || Call Girl In Mumbai ...
 
High Class Call Girls Nagpur Grishma Call 7001035870 Meet With Nagpur Escorts
High Class Call Girls Nagpur Grishma Call 7001035870 Meet With Nagpur EscortsHigh Class Call Girls Nagpur Grishma Call 7001035870 Meet With Nagpur Escorts
High Class Call Girls Nagpur Grishma Call 7001035870 Meet With Nagpur Escorts
 
Malad Call Girl in Services 9892124323 | ₹,4500 With Room Free Delivery
Malad Call Girl in Services  9892124323 | ₹,4500 With Room Free DeliveryMalad Call Girl in Services  9892124323 | ₹,4500 With Room Free Delivery
Malad Call Girl in Services 9892124323 | ₹,4500 With Room Free Delivery
 
Vip Call US 📞 7738631006 ✅Call Girls In Sakinaka ( Mumbai )
Vip Call US 📞 7738631006 ✅Call Girls In Sakinaka ( Mumbai )Vip Call US 📞 7738631006 ✅Call Girls In Sakinaka ( Mumbai )
Vip Call US 📞 7738631006 ✅Call Girls In Sakinaka ( Mumbai )
 
Call US 📞 9892124323 ✅ Kurla Call Girls In Kurla ( Mumbai ) secure service
Call US 📞 9892124323 ✅ Kurla Call Girls In Kurla ( Mumbai ) secure serviceCall US 📞 9892124323 ✅ Kurla Call Girls In Kurla ( Mumbai ) secure service
Call US 📞 9892124323 ✅ Kurla Call Girls In Kurla ( Mumbai ) secure service
 
The Economic History of the U.S. Lecture 17.pdf
The Economic History of the U.S. Lecture 17.pdfThe Economic History of the U.S. Lecture 17.pdf
The Economic History of the U.S. Lecture 17.pdf
 

Grameen Brand of Social Businesses

  • 1. Muhammad Yunus: Transforming Grameen Bank into the Grameen Brand
  • 2. Grameen Bank’s Emergence Traditional banking services targeted at the rural poor of Bangladesh • Microfinance: financial services to low-income clients • 1976 Jobra, Bangladesh – Lends $27 to 42 poverty stricken artisans – Counteracts the exploitative practices of the village paikars • Did this solve the problem? • 1977 the Grameen Pilot Project is born • Five stages of growth
  • 3. Grameen Bank Today • Over 8.35million borrowers, 96% are women • 2,565 branches • More than $11.65 billion in loans disbursed • Loan recovery rate of 97% • Borrowers own 95% of the total equity • Profitable and self-sustaining since 1995 • 68% of borrowers crossed poverty line • 2006 Nobel Peace Prize
  • 4. The Evolution of Grameen Social Business PovertyGrameenBankSocial Business • Problem: Poverty • “Solution”: Grameen Bank Is this enough? • The REAL Solution: Grameen brand of Social Businesses
  • 5.
  • 6.
  • 7. The Grameen Family of Social Businesses
  • 8. Building the Grameen Brand • Innovation is KEY • Innovation Champion • Grameen Social BusinessesEntrepreneurial Stage • Transformational Leader

Editor's Notes

  1. 8.35 million borrowers, 96% are women2,565 branches working in 81,379 villages (97% of the villages in Bangladesh)$11.65 billion in loans disbursed with $10.11 billion repaidLoan recovery rate of 97%Borrowers own 95% of the total equity of the bank, 5% owned by gov’tProfitable and has been self-sustaining since 1995—has not taken a donation since 199868% of borrowers crossed poverty line2006 Nobel Peace Prize—Yunus and the Bank
  2. So, essentially, this all started with $27—the amount thatYunus lent to 42 poor villagers so they could repay their debt to the local money lenders & start their own businesses. But through Yunus’ visionary andinnovative approach to solving a problem, this evolved and changed into so much more. Inspired by what can happen with such a small amount of $, Yunus founded Grameen Bank which became a great success and the model has spread throughout the world with the support of Yunus. Grameen Bank on its own is not the solution to poverty. Realizing much more needs to be done, Yunus has constantly been coming up with new entrepreneurial solutions to the problems that face the poor. Access to capital is just the tip of the iceberg. From this notion, the concept of the social business was developed. Profits earned from business activities stay with them to use for expansion and continuous improvement so that more can be done to help the poor. It is this innovative model generating a transformational change within the traditional poverty solutions sector that has been able to take poverty fighting to the next level.
  3. 1. Business objective will be to overcome poverty, or one or more problems (such as education, health, technology access, and environment) which threaten people and society; not profit maximization2. Financial and economic sustainability3. Investors get back their investment amount only. No dividend is given beyond investment money4. When investment amount is paid back, company profit stays with the company for expansion and improvement5. Environmentally conscious 6. Workforce gets market wage with better working conditions7. ...do it with joy
  4. Grameen Bank – financial services to the poorGrameen Trust – Training, technical assistance, and financial support for MFIs around the world, including Grameen America in the USGrameen Telecom – Telecommunications services for the poorGrameenCybernet – internet services providerGrameenShatki – Renewable energy sources for rural Bangladesh Grameen Phone – cell phone servicesGrameenShikkha – scholarships and assistance to students of poor familiesGrameen Solutions – IT solutions for businessesGrameenDanone – joint venture between Danone and Grameen to provide nutritious dairy products to poor childrenGrameen Veolia Water – joint venture with Veolia Water to build and operate water treatment plants in the poorest villages in BangladeshGrameen Creative Lab – accelerate social business, create broad awareness for social business, and establish Grameen as a worldwide brand
  5. His dream is of a world in which poverty does not exist. He took this dream and created a movement of business solutions to the world’s most pressing poverty issues. He created this social business model under the premise that innovation is change. For this, he was recently named by Fortune magazine as one of the 12 greatest entrepreneurs of our time—the only social entrepreneur on this list that included Steve Jobs, Mark Zuckerberg, Howard Schultz, Jeff Bezos, and John Mackey, to name a few.The field of social business can be considered in its entrepreneurial stage in some ways and formalization stage in others and Yunus is the driver of this emergence and expansion. Innovation is being driven by the owner—Yunus but there is a definite line of social business services. His management style is still very entrepreneurial because a lot of what is being accomplished is unknown until it takes shape and there is no clear end to the development of this social business model and what can be accomplished by it. This is also what makes this change transformational. He’s creating a new vision and a new strategy for solving global poverty. Innovation is key in Yunus’ development of new Grameen branded social businesses. Yunus is a transformational leader and an innovation champion. His vision to transform the way we address poverty is compelling. He sees a future without poverty and he has a special way of motivating others to commit to this vision along with him. He adopted this concept of social business as his own and showed commitment to it by transforming the Grameen Brand from financial services to the poor to affordable life services to the poor. This vision does not come without risks and success is never guaranteed. Every business that launches has its own unique set of challenges to overcome and not every single one has succeeded. Innovative organizations, however, are able to accept failure because there is always something to learn from failure.