POint

promotion

Selling

2015 2016
Assets
–Cash and short-term investments
–Accounts receivable
–Inventories
–Other
Total Assets
Liabilities
–Accounts payable
–Accrued compensation
–Income taxes payable
–Other
Total Liabilities
Shareholder Equity

Process

Pricing strategy

Pricing strategy

STOCK PERFORMANCE
15
20
25
30
High
Low