1. ONLINE
REPUTATION
MANAGEMENT
SERVICES
There is never a Second chance for
First Impression

2. ii
TABLE OF CONTENTS
Introduction..................................................... 3
1. Importance of reputation management .... 4
2. Effective ways to build a strong Online
Reputation ...................................................... 6
3. Benefits of Reputation Management........ 8
4. WHAT WE DO ....................................... 10

3. Services
Online Reputation Management
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INTRODUCTION
1. Do you Google your name and you wish that the information were not
there?
2. Do you often think "How to remove/delete/bury the negative/bad
review posts/links from Google"?
Internet is a double- edged weapon with a propensity to make or mar the fortunes of
businesses or individuals. However, its reach is across continents by making a potent
weapon to be wary of. Of course, online reputation management has become
prerequisite for organizations -considering the web's potential to make or break one's
image.
In the light of Google, Negative reviews, articles, media articles, videos of your business
can go viral at speed of light. Improper optimization of website may pull your reputation
further down in reality.
Online reputation management services have gained an immense importance with
the development of positive SEO content, link building strategies, social media
management and various other processes. All these inclusive strategic approaches can
assists in creating, monitoring and maintaining the reputation of a brand. In order to
measure the success of each strategy used for building the client's reputation, we will
firstly benchmark the client's current online position in terms of branding.

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Online Reputation Management
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1. IMPORTANCE OF REPUTATION
MANAGEMENT
Maintaining a solid reputation is important in any type of business. Investing on online reputation
management gives growth to sales of your business. Digital marketers have understood its importance.
So, they have started to invest time on brand identity of a business. Your prospective customers make
decision based on reviews, blogs and social media platform. Use of Reputation management shows the
best face of your business. In the offline world building up reputation takes time but in the online world
it happens quickly. Business needs to manage online image as words have faster reach over the net.
Reputation management should be one of the major strategy plans of your organization. Hence for
longevity and profitability, reputation is vitally important.

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Online Reputation Management
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Businesses risk losing 22% of business when potential customers find 1(one) negative article on the first
page of their search results and 70% of potential customers with 4(four) or more negatives. YouMoz
70% of consumers will avoid buying a product if they don’t like the company behind it. Weber
Shandwick report
3 in 5 businesses say that negative content has really damaged their business.
3 in 5 businesses worry about the impact of negative content on their business and its value in future.
49% of companies have been damaged or are worried about their negative press coverage.
3 in 5 businesses say negative social media posts pose the greatest reputation threat.
70% of consumers state that they would avoid buying a product if they don’t like the company behind
it. Weber Shandwick report
Negative results are a huge worry for businesses as well as individuals.
But highly visible positive search results on page 1, really influence perception, reputation, consumer
behavior and business and individual success, which is why it pays to look after your online reputation:
97% of consumers search online for local businesses, 12% do it daily. 2017 Bright Local Local
Consumer Review Survey
87% of customers do comparison shopping for every purchase McKinsey 2017
76% of businesses say online reviews, comments and forum posts are important to the financial and
reputational status of their business. Survey conducted by Onlyne Reputation.
Executives say that, on average, 58% of the reputation of their company is attributable to their
CEO’s/CXO’s reputation. Survey conducted by Onlyne Reputation
45% of consumers will post about a positive interaction if a brand responds well to a complaint on
social media and 37% will share their story with their friends online. Sprout Social

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2. EFFECTIVE WAYS TO BUILD A STRONG
ONLINE REPUTATION
Content Creation of Pages
Your domain is recognized on the internet through your web pages, so the content must be short,
informational and unambiguous. And yes, blogs must be inspirational and professional as it also shows
image of your company. Every written content on the pages should be honest and polite as it builds a
reputation for your company. Regular blogging is an effective way to reach your audience and keeps on
top of searches.
Public Relations Review
Building relationship with people is a positive way of improving your reputation. Customer reads
average reviews and checks the star ratings before trusting your business. These are key factors which
are considered before someone starts a business interaction with your company. Tracking your
reviews helps in your business growth and establishing good repo. Your presence on social media also
creates an image about how knowledgeable and capable your company is.

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Social Media Presence
Social media channel is a unique opportunity to develop reputation and further increase your sales.
Today everyone is on social media as it is the best medium and trust-building platform. Updating your
profiles on a regular basis and replying to your audience comments in a polite way is necessary as it
helps your reputation. Hence, Reputation is something that business must build and maintain constantly
through active social media presence.
Be Transparent
Transparency is the key to build a strong and everlasting relationship with the customers. In order to
be transparent, it is very essential to tell every detail about the products and services being offered. A
good ‘about us’ page on the website can help you a lot. Proper information of business address along
with contact no should be provided. We create content which will make your website transparent and
trustworthy among customers.

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3. BENEFITS OF REPUTATION
MANAGEMENT
Higher Trust
Any brand with good online reputation are trusted more because it’s natural tendency of any user to
be dependent upon other people’s opinion. More than 80% of people trust brands which are
recommended by their friends, and nearly 70% of people trust more on consumer opinions than on
paid advertisements. Hence, trust is an essential part of reputation management and it can be build
when your consumers have faith on you.
Increased Profits
Profits can be increased only when your company holds good reviews and higher star-ratings. If your
company will have good online reviews, then it will automatically attract more business. So, now it’s
very important for your company to have lots of new, updated and relevant reviews. Online reputation
management can also help in extra income for growth. Hence, with the help of reputation management
you can increase your profit.
Better Employees
Brands which have positive reputation tend to have better employees. Reviews are equally important
for attracting customers and employees as well. Every person wants to work in a good and reputed
company. They check company ratings, its reputation, reviews and many more. People are even more
likely to trust the opinions of the present and past working employees. Employees will also trust you
more.

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Online Reputation Management
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4. WHAT WE DO
We help you build a Positive Reputation Online for your Brand/Personal image by deleting
(yes deleting!!!) the negative websites, articles, blogs, videos, reviews, etc against your
name.
Having worked with over 240+ clients worldwide and growing every day, we
can DELETE Negative links from any Website. Today we have worked for numerous clients
including Doctors, Celebrities, Politicians, MLM companies, Hospitals, Hotels, etc

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Our team consists of Social Engineers, Lawyers, SEO experts, etc. that help us solve a
variety of cases with the following techniques:
1. Push down Negative Search Result
2. De-Index links so that Negative Link will not appear in Google search
3. Permanently Delete the Negative link from the website using our 7 Step strategy
We help you build your Client's Trust in you!
"There's Never a Second Chance for First Impression", so order our Gig & make that
first impression Positive & Powerful !!!
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