The document discusses open source software and collaborative projects. It outlines three open source software models used by developers, entrepreneurs, and co-innovators. It also discusses four lessons from the software value chain regarding code versus products and the delivery challenge. The document recommends a proactive open source strategy that enforces governance, engages open source organizations, creates business opportunities, develops technology commons, and supports an open source marketplace.

1. Open Source Software
And Collaborative Projects
Models, Value Chain, Strategy
Cédric Thomas, OW2
Net Futures 2016
Brussels, April 21, 2016

2. Apr 21, 2016 22016, Cedric Thomas
Agenda Three Free software and open
source models
Four lessons from the software
value chain
Five recommendations for a
proactive OSS strategy for
Collaborative Projects
* OSS = Open Source Software

3. Apr 21, 2016 32016, Cedric Thomas
Developers
Entrepreneurs
Co-Innovators
Three Models

4. Source: http://www.ow2.org/xwiki/bin/download/OW2Con-2011/Program/OSS-MarketOverview-M-Poujol-OW2con.pdf

6. Apr 21, 2016 62016, Cedric Thomas

7. Apr 21, 2016 72016, Cedric Thomas

8. Apr 21, 2016 82016, Cedric Thomas

9. Apr 21, 2016 92016, Cedric Thomas

12. http://opensource.org/licenses/alphabetical

13. 132016, Cedric Thomas
→ Technical Efficiency Access to R&D resources
Technical excellence
Peer Review
State of the art
Global debugging

14. ￩
1983 1997 2010

15. www.ow2.org© OW2 2015 15
Commercial Open SourceFree Software

16. How do you make moneyHow do you make money
with free software?!?with free software?!?
I'm not in the charity business.I'm not in the charity business.
Why should I care?Why should I care?

17. SystemsSystems
IntegrationIntegration
Training
ConsultingConsulting
Add-onsAdd-ons
SolutionsSolutions
CertificationCertification
SupportSupport
On-LineOn-Line
ServicesServices
SuitesSuites
PackagingPackaging
ExpertiseExpertise
Product
Insurance
Service
UpdatesUpdates

19. 19

21. 212015, Cedric Thomas
→ Business Efficiency Reduced marketing costs
Free community expertise
Market share
Profitability
€
£
$
¥

22. ￩
1983 1997 2010

23. www.ow2.org© OW2 2015 23

25. 252016, Cedric Thomas
Private,
Integrated
platform
Business powered
by open source

26. 262016, Cedric Thomas
Private,
Integrated
platform
Open Source
Commons
Business powered
by open source
Ecosystem-based
innovation
Android
Chrome
Bootstrap
Kafka
Open Compute
Future
Internet
hadoop

27. 27© OW2 Consortium 2014 www.ow2.org

28. 282015, Cedric Thomas
→ Strategic Efficiency Time to market
Shared R&D costs
Joint market definition
Reduced contract costs

29. ￩
1983 1997 2010
openstack

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Code vs Product
Research not market ready
Open source governance
IT industry support
Four lessons
from the Software
Value Chain

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Software is Code

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What is a Software Product*?
Developer Customer
* When you want to sell it or do business with it, then it becomes a product

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What is a Software Product*?
Developer Customer
Documentation
Upgrades
Roadmap Training Etc.
Pricing Contracts Support Expertise
Packaging
* It's not just code anymore, it's the whole value proposition

34. 342016, Cedric Thomas
Research & Development
Software Market Value
Code
POCs
Use-cases
Demonstrators
Documentation
Roadmap
Upgrades
Bug-fixing
Training
Support
Packaging
Case studies
Collateral
Pricing
Contracts
Early adopters
Etc.
Predictability
Quality
Sustainability
Product & Marketing
Open Source Governance
Without the code, the rest does not exist,but
it's the rest that gives market value to the
code

35. 352015, Cedric Thomas
Research & Development
Software Market Value
Code
POCs
Use-cases
Demonstrators
Documentation
Roadmap
Upgrades
Bug-fixing
Training
Support
Packaging
Case studies
Collateral
Pricing
Contracts
Early adopters
Etc.
Predictability
Quality
Sustainability Without the code, the rest does not exist,but
it's the rest that gives market value to the
code
Delivery
Challenge

36. 362016, Cedric Thomas
Code is only a fraction of
the software value-chain
that delivers market-
ready offerings.
Users expect market-ready
offerings, i.e. code complemented by:
packaging, services, training,
maintenance, support, etc.
Users want a full business proposal,
not just bare code.

37. 372016, Cedric Thomas
Research projects do not
deliver market-ready
offerings.
Collaborative R&D projects are
expected to deliver POCs
demonstrations and components.
Open source developers natural
bias is to concentrate on core code
functionalities.

42. openstack

43. 432016, Cedric Thomas
Successful projects
implement flawless open
source governance.
Open source governance best
practices help build sustainable
communities.
Code complementers more likely to
contribute to trustworthy OSS
projects.
Non-Profit open source
organizations provide neutral support
and sustainability.

44. 442016, Cedric Thomas
Successful open source
projects are supported
by IT companies.
Corporate support ensures roadmap
consistency and long-term
sustainability.
Corporate support develops
industry-grade distributions and
market-ready offerings.
Corporate support helps grow
market outreach, sign-up early
adopters and provide use cases for
mainstream market.

45. 452016, Cedric Thomas
Enforce OSS Governance
Develop technology commons
Engage with EU OSS orgs.
Create business opportunities
Grow OSS marketplace
Five Recommendations
for a Proactive OSS
Strategy

46. 2016, Cedric Thomas
IT Industry
Collab.
Projects
Mainstream
Market
Delivery
Challenge

47. 2016, Cedric Thomas
Enforce Open Source
Governance best
practices
Require OSS projects to implement
OSS project management best
practices
Proper OSS governance as a
project evaluation criteria
Add OSS Manager to Exploitation
and Innovation managers
IT Industry
OSS
Governance
Collab.
Projects
Mainstream
Market

48. 2015, Cedric Thomas
Engage with
EU-driven OSS
communities
Involve EU-centric communities,
such asOW2, LibreOffice, in EU
industry engagement mechanisms
Incentivate industry to support
global EU-centric communities
Require OSS projects to join and
comply with OSS communities.
IT Industry
OSS
Governance
OSS
Support
Collab.
Projects
Mainstream
Market

49. 2015, Cedric Thomas
Create business
opportunities for OSS
Use EC and Govt IT buying power
to grow OSS market attractiveness
Develop user-side policy guidelines
supporting OSS
Do not be just a consumer, be a co-
producer, be responsible, contribute!
IT Industry
OSS
Governance
OSS
Support
Business
Opportunites
Collab.
Projects
Mainstream
Market

50. 2016, Cedric Thomas
Pay to develop OSS
technology commons
Establish financial support for
project contributors
Develop market-ready
technology commons
Implement selection process of
high-potential OSS projects
IT Industry
OSS
Governance
OSS
Support
Collab.
Projects
Mainstream
Market
OSS
Governance
Business
Opportunites
Technology
Commons
Collab.
Projects
Mainstream
Market

51. 2015, Cedric Thomas
Support the EU OSS
shopping mall
(AppHub ;-)
Marketplace for selected open
source technology commons.
Facilitate connexion between
projects and market
Technology commons are ''pre-
competition''
IT Industry
OSS
Governance
OSS
Support
Business
Opportunites
Technology
Commons
OSS
Marketplace
Collab.
Projects
Mainstream
Market

52. 2016, Cedric Thomas
Support the EU OSS
shopping mall
Pay to develop
technology commons
Create business
opportunities
Support EU-driven
OSS organizations
Enforce OSS
governance
IT Industry
OSS
Governance
OSS
Support
Business
Opportunites
Technology
Commons
OSS
Marketplace
Collab.
Projects
Mainstream
Market

53. 532015, Cedric Thomas
FLOSS Models
Industry Rationale
Proactive Strategy
Summary

54. 2016, Cedric Thomas
Summary Three free software and OSS
Models
Developers
Entrepreneurs
Ecosystems
Four lessons from the software
value chain
Code vs Product
Delivery Challenge
Governance makes the Difference
Industry support
A proactive OSS strategy

55. 552015, Cedric Thomas
Questions
Disagreements
Complements
Feedback
etc.
Thank you