1. -

2. -
ynet 
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6. 
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7. 
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8. 
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9. "Helping the media shape perception of a case is the single 
most important thing a lower can do” (Alan dershowitz
2005)
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Transmitted Culture 
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
Browhmille 

10. 
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(1
(2

11. 
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Myth Endorsing -
Myth challenging -

12. 
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R=88 
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

the boy next door”. 
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
“Myths about kobe” 
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15. -
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-

17. 
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“ NIKE
love me or hate me”
X
