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Exchange
Brand and Customer
share mutually beneficial
information
Brand
How social media works for business
Business
Brand
Publishing
Platform
to create and publish
content
Brand
Perception
Customer
Conversation
not control
Content
yours, mine
& ours
Distribution
Platforms
to share content as widely as
possible across the social web
Listening
Required content is accessed
via multiple platforms
Engage
Educate
Entertain
Ecommerce
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Omobono social media and business

  • 1. Information Exchange Brand and Customer share mutually beneficial information Brand How social media works for business Business Brand Publishing Platform to create and publish content Brand Perception Customer Conversation not control Content yours, mine & ours Distribution Platforms to share content as widely as possible across the social web Listening Required content is accessed via multiple platforms Engage Educate Entertain Ecommerce ©2010 Omobono Ltd www.omobono.com contact: kayley@omobono.com Connection relationships drive your business