Internet Evolution 1998-2011

From 1998 to Current Day Business Perspective

1998- Google Was Born ,[object Object]

1998- Other Search Engines ,[object Object],Yahoo! 1998 MSN 1998

1998- People and Search Connect ,[object Object],A web search engine is designed to search for information on the World Wide Web and FTP servers. The search results are generally presented in a list of results often referred to as SERPS, or "search engine results pages". The information may consist of web pages, images, information and other types of files

1998-Mainstream Marketers Wake Up ,[object Object],Vinton G. Cerf wrote in 1995 another fascinating article about the Internet Phenomenon, that went from near-invisibility to near-omnipresence in little more than a year (1994 - 1995). Computer Networking. ,[object Object],[object Object]

1998- The Phrase SEO was Coined ,[object Object],THE BOOK- NET RESULTS Bob and Leland Harden called this new field Search Engine Optimization and soon thereafter hired the first SEOM (Search Engine Optimization Manager). And so SEO was born…

1999-SEO is the Hottest Topic ,[object Object],Discovery Business owners that had a website realized they could make money from Google Search if there website was ranked in the top 10 of Google for desirable key phrases.

SEO Principles ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],SEO Principles ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

2000- Purchase Traffic From Google ,[object Object],Pay Per Click Advertising (PPC) Advertising first appeared on Google.com in January 2000 — text ads were sold by a sales rep on a CPM basis. (Yes, that’s right, there was no pay-per-click, no self-serve, no bidding.)

2000-2007: 2 Ways to get Customers Online ,[object Object],[object Object],[object Object],How can I Get Some of That Traffic to be my customers? Method #1 Search Engine Ranking Method #2 Search Engine Advertising Almost 400% Growth from 2000-2007

2007-The Social Revolution ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

2009-The Social Revolution ,[object Object],Tweets are posts a Twitter member makes. From 2007 to 2010 daily tweets have increased by 5000% Twitter users have grown 153% from 2009 to 2010.

2008-2010: YouTube Continues Dominance ,[object Object],The next nine most popular video sites combined only served up 25% of the total views in November that YouTube served. On average viewers spend 4 hours on YouTube viewing video per month across international markets.

2011- Google Engineer Recommends Social Marketing to Improve Search ,[object Object]

Who Controls the Internet? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

People Control the Internet ,[object Object],The internet is a reflection of ourselves ,[object Object],[object Object],[object Object],[object Object],[object Object],The origins of the Internet reach back to research of the 1960s, commissioned by the United States government in collaboration with private commercial interests to build robust, fault-tolerant, and distributed computer networks.

2008- New Online Marketing Strategy ,[object Object],Strategy to Getting New Customers Online Make Connections and form Relationships Improve Search Engine Rankings

2011- Marketing Plan ,[object Object],[object Object],[object Object],[object Object],[object Object]

Presentation Wrap up ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],A Business Perspective

Internet Evolution 1998-2011

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Internet Evolution 1998-2011