PCM Vision 2019 Breakout: Samsung
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Samsung’s Next Level of Digital Signage and Mobility Portfolio | Alex Sandoval
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PCM Vision 2019 Breakout: Samsung
- 1. LEADINGTHEWAY 2019 INTERNAL USE ONLY – DO NOT DISTRIBUTE
- 2. Samsung IT Vision 2019 Introduction to Digital Signage INTERNAL USE ONLY – DO NOT DISTRIBUTE
- 3. Expand business opportunities through your customer reach and sales infrastructure with Samsung Digital Signage CREATE MORE OPPORTUNITIES TOGETHER YOUR CUSTOMER REACH & EXPERTISE OUR PRODUCT LEADERSHIP in Digital Signage NEW BUSINESS OPPORTUNITIES INTERNAL USE ONLY – DO NOT DISTRIBUTE
- 4. DIGITAL SIGNAGE MARKET OPPORTUNITY Source : IHS 2016 Q4 Report and Samsung’s Perspective ONGOING MARKET GROWTH! $ Digital Signage Market promises Continuous Market Growth and New Business Opportunities 75% GLOBAL Digital Signage Market Forecast INTERNAL USE ONLY – DO NOT DISTRIBUTE
- 5. DIGITAL SIGNAGE MARKET OPPORTUNITY FOR PCM….EXPAND BUSINESS PORTFOLIO Leverage Samsung to generate new opportunities in markets where you have Expertise and Sales Infrastructure Education Transpor tation Retail Corporate Government Entertain ment Healthcare Hospitality Others 34% 20% 12% 9% 9% 9% 1. Retail/QSR 2. Corporate /Government 3. Education 2017 Digital Signage Market by Vertical – US $2.9B INTERNAL USE ONLY – DO NOT DISTRIBUTE
- 6. NEW MARKET (2019) HOW BIG IS THE LED MARKET $2B CURRENT MARKET $6B MALL / MUSEUM AUDITORIUM Technology Revolution Cost Down Fine Picture Quality Projector Replacement BILLBOARD Total Eco system STADIUM / ARENA SPECTACULAR 21/54INTERNAL USE ONLY – DO NOT DISTRIBUTE
- 7. LED - WHAT IS THE POTENTIAL Solid Reliability High Visibility Less Maintenance CURRENT MARKET (INDOOR) (2017)$6.5B $9B (2018)TECHNOLOGY INNOVATION NEW MARKET including OUTDOOR QSR (MENUBOARD / DRIVE-THRU) TRANSPORTATION MALL QSR (MENUBOARD) TRANSPORTATION MALL 25/54INTERNAL USE ONLY – DO NOT DISTRIBUTE
- 8. 0.3M sites 1M sites 1M sites QSR QSR Drive-thru Gas Station TRANSPORTATION GAS STATION / CVS ※ Top 50 QSR Brands (EBT internal research) Subway 44K McDonalds’36K Starbucks 23K KFC 14K Bus Shelter 671KAirport 42K Train Station 192K Gas Station 322K Car Dealer Shops 188K Convenient Store 393K Others 121K Others 96K OUTDOOR - WHERE IS THE POTENTIAL Pizza Hut 14K Domino’s 12KBurgerKing 11K Dunkin’ Donuts 11K Others 97K Bus Shelter ※ Top 50 Cities (EBT internal research) ※ W/W (EBT internal research) 28/54INTERNAL USE ONLY – DO NOT DISTRIBUTE
- 9. PCM & Samsung Mobility Solutions INTERNAL USE ONLY – DO NOT DISTRIBUTE
- 10. The Mobile-First Enterprise is Evolving INTERNAL USE ONLY – DO NOT DISTRIBUTE
- 11. Samsung B2B Portfolio INTERNAL USE ONLY – DO NOT DISTRIBUTE
- 12. Galaxy Note8 Unlocked by Samsung Smartphone Portfolio Galaxy Note 9 INTERNAL USE ONLY – DO NOT DISTRIBUTE
- 13. Benefits of Unlocked Greater freedom, flexibility and control SIMPLIFIED INVENTORY MANAGEMENT Single SKU for all d eployment needs Correct on-hand inv entory of single carr ier branded devices Standardized hardware RELIEF FROM BLOATWARE Fewer amount of preloaded apps Frees up device memory More space for user’s true needs • Network Optimization • Device adapt and optimize themselves to any network settings they are placed on, resulting in imp roved battery life, call quality and data transit. • Single User Interface & Setup • Devices have a unified look and feel on any n etwork, improving training, support and IT policy ma nagement. • Unified Firmware Updates • Samsung controlled firmware update for timel y updates that customers need/require. INTERNAL USE ONLY – DO NOT DISTRIBUTE
- 14. Galaxy Tablet Portfolio INTERNAL USE ONLY – DO NOT DISTRIBUTE
- 15. INTERNAL USE ONLY – DO NOT DISTRIBUTE
- 16. Defense-grade security for an open world. Protected from the chip up. A security platform built from the chip up for superior protecti on and easy manageability. Knox keeps hackers out and your company’s data safe from the second it turns on. INTERNAL USE ONLY – DO NOT DISTRIBUTE
- 17. Hardware Root of Trust Trusted Boot TIMA* SE for Android KNOX Container * TrustZone-based Integrity Measurement Architecture (TIMA) 17 Security: Protect corporate data from malicious attacks 2.1 KNOX Platform INTERNAL USE ONLY – DO NOT DISTRIBUTE
- 18. Frictionless Out-of-the-Box Setup Purpose-built Appliance Advanced Device Configuration Rebranded Software Over-the-Air Configuration for Bulk Devices Configure Cloud-based service that allows businesses to remotely configure a large number of Samsung devices and tailor them to specific business ne eds INTERNAL USE ONLY – DO NOT DISTRIBUTE
- 19. Thank You INTERNAL USE ONLY – DO NOT DISTRIBUTE
Notes de l'éditeur
- As a matter of fact, the vertical segment, which accounts for the largest portion of the digital signage market, consists of Retail including SMB, Corporate/Government, and Education in that order. As you have been selling office appliances and machines in this market for a long time, you are experts who know the market very well. However, your customers have great needs and purchase intentions for not only OA machines, but also digital signage solutions. It is never difficult to expand your sales portfolio if you choose Samsung. If your market knowledge is combined with the sales infrastructure, Samsung’s product quality and market leadership, they are sure to create greater synergies than anything else.
- The digital signage marker is continuously growing and provides great opportunities. During 2012 and 2015, market has grown 10.8% in terms of Revenue. This year the anticipated growth is 10.7%. By 2019, the growth rate is expected to be 77.0%.
- As I mentioned above, looking at the customer demands in the total digital signage market, Retail including SMB accounts for the largest portion, followed by Corporate/Government, and Education. You are already doing very well in this market. I strongly recommend that you will leverage your market experience, and add digital signage to your business portfolio.
- I think everybody here knows that we acquired Yesco, LED company, this year. Yesco built 90% of LED Displays in Las Vegas. For LED market, Currently Billboard and Spectacular Signboard are main markets. It is $2B market. But thanks to technology revolution and dramatic cost reduction over the time Shopping Mall and Stadium started to adopt LED Display. Even in the Auditorium like this event hall, there is a clear trend to replace project with LED. So market is growing very fast. And we expect this LED market to grow up to $6B by 2018.
- For the outdoor, According to market agency IHS, Indoor Signage market will be $4.5B market year 2016. But thanks to technology innovation, now we are able to address the outdoor market, too. If we address the outdoor market successfully, the signage market will grow up to $11B by 2018.
- Where is the potential market with outdoor? QSR(Quick Service Restaurant) Drive through is a highly demanding market. The photo here is real installation case with our 46" Outdoor screens in McDonald Australia. Each store needs 6 to 8 screens. So far we completed 20 stores and plan to complete 400 stores by first half of next year. Transportation and Gas station have high potential, too. For example, in London, there are 5000 bus shelters and JCD has plan to digitalize them. The photo of Gas station is a real installation case in Shell Finland. We installed 120 screens.
- A security platform built from the chip up for superior protection and easy manageability. Knox keeps hackers out and your company’s data safe from the second it turns on. Use Disclaimer : For the full list of Knox certifications, please visit www.samsungknox.com
- As mentioned earlier, you can think of mobile devices as having several layers. There’s the boot layer which provides system startup instructions, the kernel, the core Android runtime and associated libraries, the application framework layer, and of course all of this sits on the hardware itself. Android is the most widely mobile operating system in the world with over 75% global market share. Part of the reason for Android’s popularity is that it is an open-source system that provides a great deal of flexibility to manufacturers – such as Samsung -- carriers, and developers. However, that same openness and flexibility also means that it is more susceptible to attack than more closed environments. This explains why enterprise adoption of Android has lagged behind consumer adoption as enterprise’s are typically more risk-averse than the average consumer, and likely more aware of some of the dangers that they face. So, at Samsung we have invested heavily in fortifying Android to ensure that it meets the more stringent requirements of our enterprise customers. We have hardened every single layer of the device. Some of the key components (but not all, this is just a quick overview) are: Trusted boot ensures that the boot loader and the OS kernel are originals from the factory. Each of 4 separate boot loaders checks the validity of the boot loader or kernel before it prior to progressing through the boot sequence. Trusted Boot rests in the ARM TrustZone which is a tamper-resistant section of the device processor itself. TrustZone –based Integrity Measurement Architecure (or TIMA) periodically verifies that your device’s kernel hasn’t changed by continuously checking its measurements and comparing them against the original kernel. Second, TIMA authenticates kernel modules as they are loaded, so that devices are never vulnerable. SE for Android defines access control at the Linux level. Mandatory and Discretionary Access Control (MAC and DAC) monitor and manage which files and apps access the device’s system. SE for Android enforces Mandatory Access Control where apps are not given more permission than they need to access the device’s system. This means that if a malicious user or app gets access to the device, the damage will be contained in one area and leave other areas uncompromised. In this diagram we also show a core KNOX product, the KNOX Workspace container which allows you to completely separate all work-related applications and data from the rest of the device.