Prosperity Research Partner Presentation 09
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Prosperity Research is a social media marketing company seeking funding to automate and scale its solutions. It has a proven business model providing bespoke marketing services and plans to launch automated DIY SaaS products. This will allow businesses to create, publish, share, promote and analyze their own social media marketing campaigns. The company sees a large untapped market opportunity in Asia's growing middle class and social media usage. It projects 10x return on investment within 5 years through expanding its geographical reach and partnerships.
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Prosperity Research Partner Presentation 09
- 1. Partner Presentation “ We unleash the Power of Social Media Marketing” 1/F, Teng Fuh Commercial Building, 333 Queen’s Road Central, Sheung Wan, HK.
Editor's Notes
- We are here to provide an early in opportunity. By leveraging existing scalable technology our proven process and excellent market timing (technology acceptance and financially motivated) we will provide a low risk high return opportunity for Asia.
- 2 nd most trusted source of brand information Social network Only budget channel seeing positive growth 50% year on year growth CMO’s in the U.S. ranked video as the number one priority for 2009 – higher sales more satisfied customers Banner ads dismal .2- .04% CTR, video 1.7+% 8.% times higher Small firms (<50 employees) are more likely to allocate a significantly* larger proportion to digital marketing than larger firms (ADMA 2008) Asia -- Most important for CMO’s in 2009 are Social Networks, viral and video sharing (ADMA 2008) Young professionals ages 25-29 are the most active users of social media in China Over 300 million Chinese citizens online – largest group in the world
- Proven 5 step process fully DIY offering the only complete end to end solution available anywhere and the first in Asia Full range of professional services Digital strategy Creative Production/ build Seeding, community building, SEO