How to Get Started in Social Media for Art League City
Leading in digital
1. Master Slide Deck for SAP in NL
LEADING IN DIGITAL:
IT’S ALL ABOUT
INFORMATION
JAN VAN VONNO
Lead European Digital Transformation Practice
14-06-2016
2. IDC’S IT LEADERSHIP FRAMEWORK
2
INNOVATE
with business to create a digital enterprise
INTEGRATE
digital capabilities with the enterprise platform
INCORPORATE
new techniques and technologies into the IT organization
Your Leadership Roadmap for Digital Transformation
4. DIGITAL TRANSFORMATION IS MULTI FACETED
AND ACCELERATED
4
Leadership
Transformation
Omni-Experience
Transformation
Information
Transformation
Operating Model
Transformation
WorkSource
Transformation
5. STAGES OF DIGITAL TRANSFORMATION MATURITY
5
Managed
Digital Transformer
Opportunistic
Digital Explorer
Ad Hoc
Digital Resister
Repeatable
Digital Player
Optimized
Digital Disrupter
Source: IDC, Digital Transformation Maturity Model, 2016
Managed
Digital Transformer
Opportunistic
Digital Explorer
Ad Hoc
Digital Resister
Repeatable
Digital Player
Optimized
Digital Disrupter
20%
34%
28%
12%
5%
Digital Resister Digital Explorer Digital Player Digital Transformer Digital Disrupter
European Benchmark
6. Copyright 2016, IDC Consulting6
"By the end of 2016, two-thirds of the CEOs of the European FT500
enterprises will have digital transformation at the center of their
corporate strategy"
Source: IDC EMEA, DTx Survey, SAP, May 2016; N= 1008
Source: IDC FutureScape: Worldwide Digital Transformation 2016 Predictions — Impact on Western Europe, IDC #EMEA40967016, February 2016
7. WHAT’S ON THE BOARD'S AGENDA?
7
DX is a major business priority driven by
the CEO
Our CEO and board at the beginning of
forming a DX strategy
Our CEO and board have not yet
indicated their position towards Digital
Transformation
46%
42%
12%
28%
48%
23%
Digital Project Focus
Customer experience
Operational efficiency
Digital products / services
Source: IDC EMEA, DTx Survey, SAP, May 2016; N= 1008 Source: IDC European DX Survey 2016; n=308
8. WHO'S LEADING DIGITAL TRANSFORMATION
8
0% 5% 10% 15% 20% 25%
Other
Head of Sales
Head of Marketing
Head of Operations
Head of Innovation
Head of Strategy
Head of Digital
Chief Financial Officer (CFO)
Chief Executive Officer (CEO)
Head of Technology
Head of Information
28%
72%
IT-led Business-led
42%
58%
Source: IDC European DX Survey 2016; n=308
9. WHAT IS IT DOING?
9
6%
12%
32%
35%
0% 10% 20% 30% 40%
IT is central to the formulation of the
business strategy
IT is very involved in shaping overall
business strategies
IT is involved in the business strategy in
reactive mode
IT is proactive and establishes
"innovation teams"
Islands of
Innovation...
Source: IDC EMEA, DTx Survey, SAP, May 2016; N= 1008
13. THE RISE OF THE CDO?
13
56%
44%
33%
40%
12%
16%
0% 20% 40% 60% 80% 100%
Enterprisewide
Departmental
Does your organization currently have a Chief Digital
Officer?
Yes No Not yet, but we are planning to in the next 12 months
48%
34%
20%
16%
10%
9%
22%
40%
Enterprisewide Departmental
Where does the role of the CDO
report into?
CEO
CMO
COO
CIO
Source: IDC EMEA, DTx Survey, SAP, May 2016; Departmental N= 200, Enterprise-wide N=728
14. WHAT ABOUT THESE CDOS?
14
Digital GM Digital Disruptor Digital Evangelist
15. 15
Challenge the Norm
Experiment Publicly
Make Bold Bets
Roche — "Accu-ChekView"
Personalized healthcare
platform
GE — "Predix"
New Data Revenue Streams
Lego — "Fusion"
Physical toys and online MMO
gaming experience
UPS — "MyChoice"
Ecosystem partnerships
BBVA — Blockchain
Taking out the middleman
16. FOCUSING ON VALUE CREATION
16
Traditional IT
Digital
Platform
It's about
bridging these
two worlds!
18. INFORMATION MATURITY
18
Across all information sub-dimensions, one-third of organizations are in the
opportunistic stage.
12%
28%
36%
17%
7%
Ad Hoc Opportunistic Repeatable Managed Optimized
19. 0%
10%
20%
30%
40%
50%
60%
Our DX initiatives are poorly aligned
with IT or the enterprise strategy
The business has identified a need to
develop digitally enhanced offerings,
but execution is on a project-by-
project basis
DX goals are aligned to near-term
strategy and focus on digital
customer products and experience
IT enables DX with modern
architectures, allowing digitally
enabled, customer-centric products,
services, and experience
The enterprise leverages DX to
aggressively disrupt the market
through the use of new business
models
Ad Hoc Opportunistic Repeatable Managed Optimized
DIGITAL WINNERS ARE LEADERS IN INFORMATION
19
The more mature an organization is in its information strategy, the
more competitive its digital efforts are!
20. 2%
6%
11%
17%
19%
45%
Which business unit drives the data management strategy in your organization?
It is owned primarily by IT
It is owned primarily by the Business Units
We have a specific data competency center in place to manage the
strategy
It is owned primarily by a separate data management division
It is owned by the digital business unit
Other
THE CIO NEEDS TO BE IN CHARGE
20
21. 21
CIO in 2015 CIO in 2018
Enabler of new technology-based
products and services
THE MANAGER
Vendor and Contract Management
IT Cost Reduction
IT Service Availability
Business Process Optimization
THE LEADER
Business model transformation
Business agility and insight
22. HURDLES TO ACHIEVING DIGITAL TRANSFORMATION
22
0% 5% 10% 15% 20% 25% 30% 35% 40%
Business leaders lack vision
Our IT leadership lacks vision
No access to technology that allows for innovation
Business believes it is better off working with 3rd party
suppliers
Our KPIs are focused existing enterprise systems
Our business leaders do not really understand tech
Lack of collaboration between IT and Business
We do not have an innovation centric culture
We do not have right skill sets
No urgency to digitally transform Digital
transformation
is clearly about
urgency,
capability, and
willingness to
change!
It is not merely a
lack of vision or
technology
Source: IDC EMEA, DTx Survey, SAP, May 2016; N= 1008
23. IDC’S IT LEADERSHIP FRAMEWORK
23
INNOVATE
with business to create a digital enterprise
INTEGRATE
digital capabilities with the enterprise platform
INCORPORATE
new techniques and technologies into the IT organization
Your Leadership Roadmap for Digital Transformation
24. Phone: +31 629 550 963
Email: jvanvonno@idc.com
Twitter: @janvanvonno
LinkedIn:In/janvanvonno
Jan van Vonno
Senior Analyst,
Lead DX
IDC Europe
