What can Dental Service Organizations (DSO) do to help address the world's largest health pandemic? The need to keep patients engaged and on a regular visiting schedule is critical to better oral health outcomes. The OraVital System helps DSOs, hygiene clinics and dentists offer highly personalized and engaging dental care that keeps patients healthy, happy and coming back!

1. An Industry Intelligence Report
for Dental Service Organizations
OraVital Inc.
Insights
November 2022
Expert Contributors
Dr.Peter Azmi MSc. PhD, Kerry Lepicek RDH, Dr. Jim Hyland DDS, BSc

2. A QUIET
PANDEMIC
A GLOBAL CRISIS IN TOOTH DECAY
ORAVITAL INSIGHTS
INSIGHTS ORAVITAL.COM
1
It can seem like global health crises are
It can seem like global health crises are
becoming all too familiar, all too quickly.
becoming all too familiar, all too quickly.
For the Great Generation, it was the
For the Great Generation, it was the
influenza pandemic of 1918. For the Baby
influenza pandemic of 1918. For the Baby
Boomers, it was small pox and gonorrhea.
Boomers, it was small pox and gonorrhea.
For Gens X through Z and M, they have
For Gens X through Z and M, they have
had a front row seat to HIV, SARS, MERS,
had a front row seat to HIV, SARS, MERS,
Zika Virus, Type 2 Diabetes, and most
Zika Virus, Type 2 Diabetes, and most
infamously, Covid-19.
infamously, Covid-19.
But did you know that worldwide the
But did you know that worldwide the
largest global health challenge is not any
largest global health challenge is not any
of those diseases? The largest global
of those diseases? The largest global
health challenge, and it has been for
health challenge, and it has been for
generations, is tooth decay (1, 2, 3)
generations, is tooth decay (1, 2, 3)
According to the American Dental
According to the American Dental
Association and the CDC, 47.2% of
Association and the CDC, 47.2% of
adults aged 30 years and older have
adults aged 30 years and older have
some form of periodontal disease and
some form of periodontal disease and
70.1% of adults 65 years and older
70.1% of adults 65 years and older
have periodontal disease (3, 4).
have periodontal disease (3, 4).
Did you know that periodontal
Did you know that periodontal
disease affects more people
disease affects more people
than diabetes?
than diabetes?

3. 47.2% of adults aged 30 years and older have some form of periodontal disease.
47.2% of adults aged 30 years and older have some form of periodontal disease.
70.1% of adults 65 years and older have periodontal disease.
70.1% of adults 65 years and older have periodontal disease.
Periodontal Disease in USA:
Periodontal Disease in USA:
https://www.cdc.gov/oralhealth/conditions/periodontal-disease.html
https://www.cdc.gov/oralhealth/conditions/periodontal-disease.html (last accessed November 2022)
(last accessed November 2022)
The Burden of
The Burden of
Periodontal Disease
Periodontal Disease
is Big & Growing!
is Big & Growing!
Private-sector spending in Canada over ~$12 billion
Private-sector spending in Canada over ~$12 billion
Public-sector expenditures ~ $846 million
Public-sector expenditures ~ $846 million
4.15 M working-days are lost EVERY YEAR due to periodontal
4.15 M working-days are lost EVERY YEAR due to periodontal
disease!
disease!
In Canada:
In Canada:
The State of Oral Health in Canada. Canadian Dental Association. 2017
The State of Oral Health in Canada. Canadian Dental Association. 2017
In USA $147.2B USD
In USA $147.2B USD
In Europe $182.4B USD
In Europe $182.4B USD
Economic Bur
Economic Burden of Periodontal Disease in 2018:
den of Periodontal Disease in 2018:
Economic Burden of Periodontal Disease in Europe and the United States
Economic Burden of Periodontal Disease in Europe and the United States
of America – An updated forecast 2021 https://doi.org/10.1101/2021.01.19.21250090
of America – An updated forecast 2021 https://doi.org/10.1101/2021.01.19.21250090
(last accessed November 2022)
(last accessed November 2022)

4. THE MOUTH BODY HEALTH CONNECTION
THE MOUTH BODY HEALTH CONNECTION
POOR ORAL HEALTH IS ASSOCIATED WITH INCREASED RISKS FOR
POOR ORAL HEALTH IS ASSOCIATED WITH INCREASED RISKS FOR
DEVELOPING ALZHEIMER'S, CARDIOVASCULAR DISEASE,
DEVELOPING ALZHEIMER'S, CARDIOVASCULAR DISEASE,
DIABETES, RESPIRATORY DISEASES, COMPLICATIONS WITH
DIABETES, RESPIRATORY DISEASES, COMPLICATIONS WITH
PREGNANCY AND CANCER (3, 5, 6).
PREGNANCY AND CANCER (3, 5, 6).
ORAVITAL INSIGHTS
INSIGHTS ORAVITAL.COM
3

5. ORAVITAL INSIGHTS
INSIGHTS ORAVITAL.COM
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Early detection and treatment of oral
Early detection and treatment of oral
diseases can significantly reduce risks of
diseases can significantly reduce risks of
developing more serious chronic diseases
developing more serious chronic diseases
and can support good overall health (3).
and can support good overall health (3).
infrequent and non-regular engagement
infrequent and non-regular engagement
with oral health professionals (ie. not
with oral health professionals (ie. not
going to the dentist regularly) is the
going to the dentist regularly) is the
leading cause of worsening outcomes.
leading cause of worsening outcomes.
Keeping patients on a regular
Keeping patients on a regular
visiting schedule is also one of
visiting schedule is also one of
the biggest pain points for
the biggest pain points for
dental professionals & clinic
dental professionals & clinic
managers.
managers.
REGULAR DENTAL VISITS ARE THE
KEY TO BETTER OUTCOMES
We asked the question:
"What can we do to
keep patients
engaged, healthy &
happy?"
Dr. Jim Hyland

6. PERSONALIZED
CARE, AT SCALE
THE ORAVITAL SYSTEM
ORAVITAL INSIGHTS
INSIGHTS ORAVITAL.COM
5
At OraVital, our team of clinicians and
scientists has given a lot of thought to the
problem of how to better keep patients
engaged with their oral health program.
We designed and developed the OraVital
System to deliver high quality,
personalized care to patients, while
providing a new tool to health
professionals that will keep patients
engaged and healthy.
Every patient wants to be treated as an
individual. Every patient has different
needs. For too long, multi-site dentistries
and Dental Service Organizations have
had to sacrifice personalized care in favor
of standardized care at scale.
The OraVital System is a
complete dental health
solution that helps Dental
Service Organizations
transform their businesses
while offering personalized
care for patients.
The OraVital System detects and
treats periodontal disease, halitosis,
peri-implantitis and cavities using a
simple process that any DSO can
implement across all locations to
offer better personalized care (7,8).
"What if
personalized
care can be
standard care,
at scale?"

7. THE ORAVITAL
SYSTEM
TESTING, PERSONALIZED REPORT, CUSTOM RINSES
ORAVITAL INSIGHTS
INSIGHTS ORAVITAL.COM
6
Increase average yearly client value by ~200% or more!
Increase patient satisfaction with predictable treatment
outcomes. No more bad breath or bleeding gums, guaranteed!
Personalized & standardized care, at scale.
Easy follow-up & sales for your allied health professionals.
Keep your patients coming back!
Offer a modern innovative dental health system proven to
prevent, treat or cure: Halitosis, Periodontal Disease, Peri-
implantitis, & Caries (7, 8).
1.
2.
3.
4.
5.
6.

8. Oral pathogen testing with our proprietary BiofilmDNA (TM).
Oral pathogen testing with our proprietary BiofilmDNA (TM).
A personalized oral health report with treatment recommendations.
A personalized oral health report with treatment recommendations.
Exclusive "Rinse & Spit" particulate antibiotic solutions.
Exclusive "Rinse & Spit" particulate antibiotic solutions.
Recommendations for products and dental services which you offer
Recommendations for products and dental services which you offer
Online, video coaching for your teams and supporting education materials
Online, video coaching for your teams and supporting education materials
Marketing and sales support
Marketing and sales support
The Oravital System includes:
The Oravital System includes:
1
1.
.
2
2.
.
3
3.
.
4
4.
.
5
5.
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6
6.
.
VISIT 1
Using our painless and easy to use oral collection
system, identify the major pathogens that drive
the development of periodontal disease, halitosis,
peri-implantitis and caries. Our tests are done in
a CLIA/ CAP clinical laboratory & may be eligible
for insurance coverage.
VISIT 2
Our easy to understand report identifies a patient’s
risk for periodontal disease, halitosis, peri-implantitis,
and caries. Our report provides recommendations
tailored to the patient’s unique oral biofilm and clinical
history. This consultation can be done by hygienists or
other allied health professionals. Prescription rinses
are made available to the patient and a follow up
appointment is booked to assess treatment efficacy.
VISIT 3
We offer several proprietary treatment options that
are proven to treat and control the pathogens
identified in our Biofilm Test (7, 8). In addition to using
our treatment rinses, patients can also be treated in
the clinic. Follow-up with your patients to gauge
effectiveness of treatment or provide additional
treatments as needed.
VISIT 4+
Follow-up with your patients to gauge effectiveness of
treatment or provide additional treatments as needed.
how & why it works?

9. TRANSFORMING
PATIENT CARE
& PRACTICE
HOW DOES THE ORAVITAL SYSTEM TRANSFORM
HOW DOES THE ORAVITAL SYSTEM TRANSFORM
YOUR BUSINESS AT NO COST TO YOU?
YOUR BUSINESS AT NO COST TO YOU?
OUR SYSTEM TRANSFORMS A HYGIENE APPOINTMENT INTO 3 PROGRAM VISITS.
OUR SYSTEM TRANSFORMS A HYGIENE APPOINTMENT INTO 3 PROGRAM VISITS.
OUR RESEARCH SHOWS THAT THE AVERAGE YEARLY
OUR RESEARCH SHOWS THAT THE AVERAGE YEARLY
VALUE OF A PATIENT CAN BE INCREASED BY 200%+ WHEN
VALUE OF A PATIENT CAN BE INCREASED BY 200%+ WHEN
ORGANIZATIONS OFFER THE ORAVITAL SYSTEM.
ORGANIZATIONS OFFER THE ORAVITAL SYSTEM.
OUR TESTIMONIALS SPEAK FOR THEMSELVES
OUR TESTIMONIALS SPEAK FOR THEMSELVES
LEARN MORE @ ORAVITAL.COM
LEARN MORE @ ORAVITAL.COM
ORAVITAL INSIGHTS
INSIGHTS ORAVITAL.COM
8
300+
Clinics already use the
OraVital System
100,000+
Patients tested & treated with the OraVital System

10. References
1) The State of Oral Health in Canada. Canadian Dental Association. 2017
2) Journal of Dental Research 2020, Vol. 99(4) 362–373
3) Economic Burden of Periodontal Disease in Europe and the United States of America – An updated forecast 2021
https://doi.org/10.1101/2021.01.19.21250090
4) https://www.cdc.gov/oralhealth/conditions/periodontal-disease.html (last accessed November 2022)
5) Interconnections Between the Oral and Gut Microbiomes: Reversal of Microbial Dysbiosis and the Balance Between
Systemic Health and Disease. Microorganisms 2021, 9(3), 496; 26 Feb 2021
6) Sepich-Poore GD, Zitvogel L, Straussman R, Hasty J, Wargo JA, Knight R. The microbiome and human cancer. Science. 2021
Mar 26;371(6536):eabc4552. doi: 10.1126/science.abc4552. PMID: 33766858; PMCID: PMC8767999.
7) Serbanescu MA, Oveisi M, Sun C, Fine N, Bosy A, Glogauer M. Metronidazole enhances killing of Porphyromonas gingivalis
by human PMNs. Front Oral Health. 2022 Aug 29;3:933997. doi: 10.3389/froh.2022.933997. PMID: 36105174; PMCID:
PMC9464935.
8) Southward K, Bosy A. Treatment of oral malodor and periodontal disease using an antibiotic rinse. Gen Dent. 2013
Jul;61(4):41-5. PMID: 23823343.
To learn more:
To learn more:
https://www.oravital.com/the-oravital-system-dso/
https://www.oravital.com/the-oravital-system-dso/
Contact:
Contact:
HomeOffice@oravital.com
HomeOffice@oravital.com
Authors
Dr.Peter Azmi MSc. PhD, Kerry Lepicek RDH, Dr. Jim Hyland DDS, BSc
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