DevCamp - Orléans 2017
Laurent Destailleur – Project leader
2017-03
Dolibarr ERP CRM
SEO on Dolibarr web sites
The situation
Position in search engine decline days after days (semalt.com).
Number of visitors is however stable because...
Service we subscribe to understand
Google Analytics (free)
Semalt.com (we have subscribed this service several years ago) ...
Actions SEO done on www.dolibarr.og
Remove links “share on social network abc” on first page => Serious increase of
time l...
Actions SEO done on www.dolibarr.org
Add backlinks manually to promote www.dolibarr.org on pertinent web sites (list
of we...
Results
Let’s have a look at semalt.com...
Still to do
Move server www.dolibarr.org on an IP in north America (OVH Public Cloud ?).
Upgrade the server to PHP 7 to ge...
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Dolibarr the seo of web sites - devcamp orléans 2017

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First Devcamp in Orléans, strongly foundation oriented, goal to work on next 6.0 release

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Dolibarr the seo of web sites - devcamp orléans 2017

  1. 1. DevCamp - Orléans 2017 Laurent Destailleur – Project leader 2017-03 Dolibarr ERP CRM SEO on Dolibarr web sites
  2. 2. The situation Position in search engine decline days after days (semalt.com). Number of visitors is however stable because lost due to search engine position decrease is nearly same than increase due to advertisement and social networks traffic. Dolibarr backlinks are really low compared to competitors.
  3. 3. Service we subscribe to understand Google Analytics (free) Semalt.com (we have subscribed this service several years ago) => Cheap, but provide only position of keywords in search engine response. AHRef => More expensive but more complete => Can see backlinks, generate disavow lists, compare situation with competitors, detect removed pages to restore.
  4. 4. Actions SEO done on www.dolibarr.og Remove links “share on social network abc” on first page => Serious increase of time loading of first page. Only kept on main article page. Fight against spam on forum (clean messages/profils making evil backlinks). Reduce size of large images (optipng+jpegoptim). Optimize texts and keywords (priority done on “erp”, “crm”, “open source”). Changes into joomla+kunena to report 404 instead of 200 on pages of deleted forum profiles. Patch wiki to include the language of page into header. (good practices)
  5. 5. Actions SEO done on www.dolibarr.org Add backlinks manually to promote www.dolibarr.org on pertinent web sites (list of web sites detected using AHRef suggested opportunities) Restore backlinks that were dead using Apache redirect to an existing page (dead bad links detected using AHRef reports). Disavow bad links of Google webmaster tools using AHREF list (using the AHRef disavow tag and export tool). (with help of AHREF)
  6. 6. Results Let’s have a look at semalt.com...
  7. 7. Still to do Move server www.dolibarr.org on an IP in north America (OVH Public Cloud ?). Upgrade the server to PHP 7 to get better performances (failed on dolistore). Add fail2ban rule on forum against spammers (need a change into joomla to log registration with ip + email + url + login). All partners MUST add a link to https://www.dolibarr.org Complete the marketing pages with content. Add a comparison page Odoo / Dolibarr

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