11. We’re losing the relay race “The… ‘relay race’ approach to product development…may conflict with the goals of maximum speed and flexibility. Instead a holistic or ‘rugby’ approach—where a team tries to go the distance as a unit, passing the ball back and forth—may better serve today’s competitive requirements.” Hirotaka Takeuchi and Ikujiro Nonaka, “The New New Product Development Game”, Harvard Business Review, January 1986 9 Scrum@ Accenture Technology Solutions | PCS
152. Then build the Team Scrum@ Accenture Technology Solutions | PCS 60
153. Team Building Product Owner Product Manager Business Business Analyst Functional Project Manager Scrum Master Architect Anyone (not an authority role) Not necessarily a developer. The Team Developer DBA Analyst Tester 61 Scrum@ Accenture Technology Solutions | PCS
156. Planning Game Scrum@ Accenture Technology Solutions | PCS 64 45’ immersion in Scrum
157. Exercise: Deliver a brochure for the Earth Tourist Board located on Mars Create cover art, brand, and/or logo Define major topics for Martian Tourism Describean “Art Interestsin Europe” tour Describe a tour based on Photosynthesis Outline a “7 wonders of the world” Expedition Set prices for the tours Outlinewarning messages (gravity, oxygen, fungi, etc.) Suggestclothing options Explain travel options to/from Mars Describe a “Human Sports” tour Outlinerefundpolicy Suggestrelated services Defineadvertisers Definea 12-monthcampaign Set-up how to get more information Scrum@ Accenture Technology Solutions | PCS 65 You have 45’