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Sequoia Capital Pitch Deck Template

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Malcolm Lewis
Malcolm Lewis

This document provides an outline for a pitch deck template from Sequoia Capital, including sections to cover company purpose, problem, solution, market opportunity, competition, product, business model, team, and financials. The template is meant to clearly communicate the problem being solved, how the solution addresses it, market size and competitors, as well as the qualifications of the founding team in seeking funding. Additional resources are provided to help create a successful pitch deck.

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1 Sequoia Capital Pitch Deck Template Reproduced by PitchDeckCoach from info presented at http://www.sequoiacap.com/grove/posts/6bzx/writing-a-business-plan
Flow FYI Only – NOT a slide for your deck Company Purpose Problem Solution Why Now Market Size Competition Product Business Model Team Financials 2
Company Purpose Define the company/business in a single declarative sentence 3
Problem Describe the pain of the customer (or the customer’s customer) Outline how the customer addresses the issue today 4
Solution Demonstrate your company’s value proposition to make the customer’s life better Show where your product physically sits Provide use cases 5
Why Now Set-up the historical evolution of your category Define recent trends that make your solution possible 6
Market Size Identify/profile the customer you cater to Calculate the TAM (top down), SAM (bottoms up) and SOM 7
Competition List competitors List competitive advantages 8
Product Product line-up (form factor, functionality, features, architecture, intellectual property) Development roadmap 9
Business Model Revenue model Pricing Average account size and/or lifetime value Sales & distribution model Customer/pipeline list 10
Team Founders & Management Board of Directors/Board of Advisors 11
Financials P&L Balance sheet Cash flow Cap table The deal 12
If you liked this, you’ll love our Pitch Deck Coach template. Click below. http://www.slideshare.net/PitchDeckCoach /the-ultimate-pitch-deck-template-by- pitchdeckcoach
Did you enjoy this deck? Now read my blog post on “The Pitch Deck” http://pitchdeckcoach.com/pitch-deck
Need help with your pitch deck? I can review your existing deck or build you a new one from scratch. http://pitchdeckcoach.com

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