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User Experience Design
What Is User Experience?

User experience(UX) is how a person feels when interacting with a
system. The system could be a website, mobile applications or desktop
software.
User Experience Elements

The driving factor of how we build websites has become the experience
we want to give to the people who will use them.
Why is UX Important?

UX it’s important because it deals with our users’ needs. We must learn, adapt
and improve their user experience. The websites that have consistently stood out
were the ones that were pleasant to use.
Practical Implications and
Applications
Simple Design

Simplicity is extremely hard to execute, but it can offer great results.
Unexpected Design

If something is unexpected, it will generate curiosity and may
persuade someone to spend a bit more time examining it.
Concrete Design

Sometimes, it is better to explain and present the subject using concrete
concepts and design.
Credibility

Credibility plays a particularly critical role in the early stages of an encounter,
when we, in a matter of seconds, conclude whether to invest additional energy or
move on.
Designing for Emotions

Emotions tend to leave a deeper impression, making it more likely to be
memorable.
Stories

Good storytelling will attract attention, awareness, produce memorable
experiences and drive action.
What Situations Would Benefit From
UX Design?
Complex Systems

The more complex the system, the more involved will the planning and
architecture have to be.
Start-Ups

Creating a solid user experience for users in the very first versions of a product or
service can certainly make it stand out and attract users’ attention.
Projects With “OK” Budgets

Focusing on UX needs time and money. For good UX, businesses must have some
dedicated resources for planning, research, analysis and the building process.
Some UX Mistakes Designers Make
Paying Too Much Attention to Macro
and Short-Shifting the Micro

The large design decisions are important, but it’s the small details that often
define the entire experience.
Putting Too Much Time Into
Designing Your Homepage

You must have a well-designed home page, but don't sacrifice the user
experience of other important inside pages.
Relying Too Much on Text

Unless you have a site with the singular purpose of providing text documents,
provide content also in imagery audio or video.
Designing for the Wrong Generation

Research shows that there are generational differences in the expectations and
mental models that people have about technology and you must keep that in
mind when designing a website.
Ignoring Multi-Screen Behavior
Unless you are sure that your target audience is visiting your website sitting in
front of a large desktop most of the time, you need to think about a multiscreen, active experience.
Is your website adding value?
Is it easy to use?
Is it pleasant to use?

User experience design is all about answering “Yes” to this
questions.
Thank you for the images
pro.dv-web-design.ro

groovecommerce.com

uxdesign.smashingmagazine.com

ckti.wordpress.com

sproutcontent.com

incognitaenterprises.com

smallbusinesscommunity.org

creativereview.co.uk

apandre.wordpress.com

prezibase.com

ahduvido.com.br

invisiblechildren.com

gamingblog.org

cashwhip.com

wall.alphacoders.com

stwebdesigner.com

rudebaguette.com
User Experience

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User Experience

  • 2. What Is User Experience? User experience(UX) is how a person feels when interacting with a system. The system could be a website, mobile applications or desktop software.
  • 3. User Experience Elements The driving factor of how we build websites has become the experience we want to give to the people who will use them.
  • 4. Why is UX Important? UX it’s important because it deals with our users’ needs. We must learn, adapt and improve their user experience. The websites that have consistently stood out were the ones that were pleasant to use.
  • 6. Simple Design Simplicity is extremely hard to execute, but it can offer great results.
  • 7. Unexpected Design If something is unexpected, it will generate curiosity and may persuade someone to spend a bit more time examining it.
  • 8. Concrete Design Sometimes, it is better to explain and present the subject using concrete concepts and design.
  • 9. Credibility Credibility plays a particularly critical role in the early stages of an encounter, when we, in a matter of seconds, conclude whether to invest additional energy or move on.
  • 10. Designing for Emotions Emotions tend to leave a deeper impression, making it more likely to be memorable.
  • 11. Stories Good storytelling will attract attention, awareness, produce memorable experiences and drive action.
  • 12. What Situations Would Benefit From UX Design?
  • 13. Complex Systems The more complex the system, the more involved will the planning and architecture have to be.
  • 14. Start-Ups Creating a solid user experience for users in the very first versions of a product or service can certainly make it stand out and attract users’ attention.
  • 15. Projects With “OK” Budgets Focusing on UX needs time and money. For good UX, businesses must have some dedicated resources for planning, research, analysis and the building process.
  • 16. Some UX Mistakes Designers Make
  • 17. Paying Too Much Attention to Macro and Short-Shifting the Micro The large design decisions are important, but it’s the small details that often define the entire experience.
  • 18. Putting Too Much Time Into Designing Your Homepage You must have a well-designed home page, but don't sacrifice the user experience of other important inside pages.
  • 19. Relying Too Much on Text Unless you have a site with the singular purpose of providing text documents, provide content also in imagery audio or video.
  • 20. Designing for the Wrong Generation Research shows that there are generational differences in the expectations and mental models that people have about technology and you must keep that in mind when designing a website.
  • 21. Ignoring Multi-Screen Behavior Unless you are sure that your target audience is visiting your website sitting in front of a large desktop most of the time, you need to think about a multiscreen, active experience.
  • 22. Is your website adding value? Is it easy to use? Is it pleasant to use? User experience design is all about answering “Yes” to this questions.
  • 23. Thank you for the images pro.dv-web-design.ro groovecommerce.com uxdesign.smashingmagazine.com ckti.wordpress.com sproutcontent.com incognitaenterprises.com smallbusinesscommunity.org creativereview.co.uk apandre.wordpress.com prezibase.com ahduvido.com.br invisiblechildren.com gamingblog.org cashwhip.com wall.alphacoders.com stwebdesigner.com rudebaguette.com