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1 of 12
Customer 
Relationship Manager 
12/03/14 1
Page 2 
It gain insight into the behavior of customers and the values of those 
customers:- 
Supervises customer service & sales team 
Establishing relationship channel partners 
Cross sell product more effectively 
Helps sales staff close deals faster 
Simplify marketing & sales process 
Discover new customers 
Increase customer revenue 
12/03/14 2
Page 3 
• Provides support to front office, business processes including sales, 
marketing and service, customer data for a variety of purposes: 
• Managing campaigns 
• Enterprise Marketing Automation 
• Sales Force Automation 
• Sales Management System 
• Analyses the customer data for various purposes and targeted 
marketing campaigns to optimize marketing effectiveness, design 
and execution of specific customer campaign, analysis of customer 
behavior to aid product and service decision making, management 
decision, prediction of probability of customer defection. 
Continue…. 
12/03/14 3
Page 4 
• Covers aspects of a company's dealing with customers handled by 
the Consumer Affairs and Customer Relations contact centers 
within a company. Representatives handle in-bound contact from 
anonymous consumers and customers. 
• Alerts sent to sales staff regarding: 
• Cross-selling/Up-selling/Switch-selling opportunities 
• Customer Drift 
• Sales performance 
• Customer trends 
• Customer margins 
• Customer alignment 
• Monitoring sale team including inside team 
• Dealing with channel partners 
Continue…. 
12/03/14 4
Page 5 
• Company's dealings with customers that are handled by various 
departments within a company, such as sales, technical support, 
Photography department, admin and marketing. Collaborative 
ultimate goal is to use information collected by all departments to 
improve the quality of services provided by the company. 
• Target groups formed from the client base according to 
selected criteria. 
• Monitoring all departments and sending reports/feedback to 
concern person. 
• Tracking, audit, and analyzing market campaign including all 
departments. analyze the changes that actually need to be 
implemented in every department structure, 
• Increased customer satisfaction and growth and market 
campaigns, field marketing, direct marketing growth. 
• responsible for customer data, analytics, budgeting, identify, 
study and ultimately coordinate the relationships between 
marketing and other organization functions. 
12/03/14 5
Page 6 
Source of data support and services 
Manually data search 
Market Listing 
B2C portal 
New Calls 
Cold calls 
Follow ups 
Generating Appointment 
Follow Clients 
Solve all quire of customers 
Arranging Photo shoot 
Negotiation & close Deals 
12/03/14 6
Page 7 
12/03/14 7
Sales Funnel 
12/03/14 8
Page 9 
Vision Growth 
Improve 
Sales & 
Service 
• Increate 
the 
number of 
opportunity 
• Expand 
the market 
& attract 
new 
Customer 
•Develop 
additional 
streams of 
revenue 
• Single 
Point 
communi-cation 
With 
Customer 
• Email 
Marketing 
• Reporting 
Profit 
• Long term 
profitability 
• Sustainable 
Income 
improved 
customer 
satisfaction 
• By 
knowing 
what 
customer 
demands 
• Customize 
Knowledge 
base 
12/03/14 9
Quality & Analyst 
12/03/14 10
Page 11 
• Discovery & Analysis 
• Data Conversion & Cleansing 
• Data Quality Maintenance 
• Data Quality Management 
12/03/14 11
Thank you !! 
12/03/14 12

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CRM

  • 2. Page 2 It gain insight into the behavior of customers and the values of those customers:- Supervises customer service & sales team Establishing relationship channel partners Cross sell product more effectively Helps sales staff close deals faster Simplify marketing & sales process Discover new customers Increase customer revenue 12/03/14 2
  • 3. Page 3 • Provides support to front office, business processes including sales, marketing and service, customer data for a variety of purposes: • Managing campaigns • Enterprise Marketing Automation • Sales Force Automation • Sales Management System • Analyses the customer data for various purposes and targeted marketing campaigns to optimize marketing effectiveness, design and execution of specific customer campaign, analysis of customer behavior to aid product and service decision making, management decision, prediction of probability of customer defection. Continue…. 12/03/14 3
  • 4. Page 4 • Covers aspects of a company's dealing with customers handled by the Consumer Affairs and Customer Relations contact centers within a company. Representatives handle in-bound contact from anonymous consumers and customers. • Alerts sent to sales staff regarding: • Cross-selling/Up-selling/Switch-selling opportunities • Customer Drift • Sales performance • Customer trends • Customer margins • Customer alignment • Monitoring sale team including inside team • Dealing with channel partners Continue…. 12/03/14 4
  • 5. Page 5 • Company's dealings with customers that are handled by various departments within a company, such as sales, technical support, Photography department, admin and marketing. Collaborative ultimate goal is to use information collected by all departments to improve the quality of services provided by the company. • Target groups formed from the client base according to selected criteria. • Monitoring all departments and sending reports/feedback to concern person. • Tracking, audit, and analyzing market campaign including all departments. analyze the changes that actually need to be implemented in every department structure, • Increased customer satisfaction and growth and market campaigns, field marketing, direct marketing growth. • responsible for customer data, analytics, budgeting, identify, study and ultimately coordinate the relationships between marketing and other organization functions. 12/03/14 5
  • 6. Page 6 Source of data support and services Manually data search Market Listing B2C portal New Calls Cold calls Follow ups Generating Appointment Follow Clients Solve all quire of customers Arranging Photo shoot Negotiation & close Deals 12/03/14 6
  • 9. Page 9 Vision Growth Improve Sales & Service • Increate the number of opportunity • Expand the market & attract new Customer •Develop additional streams of revenue • Single Point communi-cation With Customer • Email Marketing • Reporting Profit • Long term profitability • Sustainable Income improved customer satisfaction • By knowing what customer demands • Customize Knowledge base 12/03/14 9
  • 10. Quality & Analyst 12/03/14 10
  • 11. Page 11 • Discovery & Analysis • Data Conversion & Cleansing • Data Quality Maintenance • Data Quality Management 12/03/14 11
  • 12. Thank you !! 12/03/14 12