التغطية الإعلامية لمنتجات شركة كيونت وأنشطتها في مصر لشهر فبراير ٢٠١٤

1. QNet Evaluation Report
February 2014

2. Key Activities Historical Data
Reputation
Management
via endorsing
Qnet’s media
relations
program to
enhance Qnet’s
image amongst
the Egyptian
local press.
Write ups / Press Releases ( Positive News)
2 press releases circulated during January
• Dr. Farid Hadi : pyramid selling and suspicion of usury
• Food supplements: another Boost to the immune system
.Published 61 times in both Online and Print.
-Total print coverage : 5 clips
-Total online coverage : 25 hits
Main Media channels of QNet news coverage:
Print :- Al Gomhoureya; Al Ahram Al Taawon, Alam Rakamy, ict Business
Online: Akhbar Al Youm ; Al Borsa, Zawya; Moheet, AL Mal

3. s/n Announcement Market Number of
Clips
1 QNET success in MENA spurs further expansion into Africa and
Europe
Egypt 1
2 Dr. Farid Hadi : pyramid selling and suspicion of usury Egypt 13
3 Food supplements: another Boost to the immune system Egypt 16
Content

4. 31
1
Language
Arabic
English
Coverage language Breakdown

5. QNET success in MENA spurs further expansion into Africa and Europe

6. The Managing Director of prominent Asian direct selling company, QNET, is
confident of closing the current financial year (to 31st December) on a
high, with global business being given a boost by expansion into several new countries
& territories.
During a visit to the MENA regional headquarters in Dubai recently, JR Mayer, the MD
of QNET reaffirmed that operations in the Middle East and Egypt in
particular, continue to perform well. He also announced that the company
has established its East African hub in Rwanda with the opening of QNET East Africa
Ltd, as QNET prepares for business expansion in the African continent.
“The move into Africa followed the localization and opening of a dedicated office in
Ho Chi Minh City in Vietnam, to serve one of the fastest growing new network
marketing markets in Asia. Future expansion plans include taking the business to
Europe,” he added.”
“We have just completed incorporation of companies in the European Union and by
early 2014 we will have a regional operation in Frankfurt and an EU headquarters
based in Ireland.”

7. In Egypt, QNET recently launched its very first Egyptian product “Bel & Belle” a
personal care range of products through an Alexandria based
manufacturer as part of its ‘Merchant Program’ that provides a global platform for
local small and medium businesses to reach a global audience through QNet’s
ecommerce store.
Mayer revealed that product sales in Egypt averaged approximately 15,000
transactions per quarter in 2013. An agency office has also been recently opened in
Cairo to serve as a customer support centre and to provide after sales service.
“The MENA region currently contributes to more than 40 per cent of our global sales,
demonstrating the popularity of our products and the method of direct selling in this
region,” Mayer said
He added that the opening of the Dubai office in 2012 has bought a lot
of brand visibility, confidence and convenience to QNET distributors in the country as
many Egyptians leaves and travel to Dubai regularly.
“The number of prospects ( future IRs) visiting our new office on a regular basis to get
product training, updates on the business and pick up new products is increasing
dramatically . We get around 800 walk-in customers a month from all over the region”,
he added

8. QNET also recently celebrated its 15th anniversary and a customer event in Egypt
featuring Arab superstars Nancy Ajram and Tamer Hosny was held at the
Cairo Stadium witnessed by nearly 10,000 people to mark the occasion.

9. Publication: ict Business
Country: Egypt
Circulation: 10,000
Language: Arabic
Summary:
The Managing Director of prominent Asian direct selling
company, QNET, is confident of closing
the current financial year (to 31st December) on a high,
with global business being given a boost by expansion
into several new countries & territories.
Headline : QNET Success In MENA Spurs Further Expansion InTo Africa And Europe
Date: February 2nd 2014

10. Dr. Farid Hadi : pyramid selling and suspicion of
usury

11. Dr. Farid Hadi, a professor of the Faculty of Theology
at the Imam Muhammad bin Saud Islamic University
said, that "QNET" the network marketing company is
a real lawfully global registered company in Hong
Kong. QNET receives calls through its call centers
throughout the hours of the day with 18 different
languages; including Arabic. QNET has a prominent
presence in global and international events.

12. Publication: Al Gomhoureya
Country: Egypt
Circulation: 700,000
Language: Arabic
Summary:
The Managing Director of prominent Asian direct selling
company, QNET, is confident of closing
the current financial year (to 31st December) on a high,
with global business being given a boost by expansion
into several new countries & territories.
Headline : Dr. Fareed Hadi : Pyramid Selling is forbidden....and Direct Selling with
Network scheme with the presence of a mediator is Halal no doubts
Date: February 4th 2014

13. Publication: Veto
Country: Egypt
Link: http://bit.ly/LuISPm
Language: Arabic
Summary:
Dr. Farid Hadi, a professor of the Faculty of
Theology at the Imam Muhammad bin Saud
Islamic University said, that "QNET" the
network marketing company is a real lawfully
global registered company in Hong Kong.
QNET receives calls through its call centers
throughout the hours of the day with 18
different languages; including Arabic. QNET
has a prominent presence in global and
international events.
Headline: Professor Saud Islamic University: network marketing online Halal legitimately
Date: February 4th 2014

14. Publication: Al Borsagya
Country: Egypt
Link: http://bit.ly/1aYRpGK
Language: Arabic
Summary:
Dr. Farid Hadi, a professor of the Faculty of
Theology at the Imam Muhammad bin Saud
Islamic University said, that "QNET" the
network marketing company is a real lawfully
global registered company in Hong Kong.
QNET receives calls through its call centers
throughout the hours of the day with 18
different languages; including Arabic. QNET
has a prominent presence in global and
international events.
Headline: Professor of Islamic civilization explains in an article "pyramid selling and
suspicion of usury"
Date: February 4th 2014

15. Publication: Amwal Al Ghad
Country: Egypt
Link: http://bit.ly/MrqfN8
Language: Arabic
Summary:
Dr. Farid Hadi, a professor of the Faculty of
Theology at the Imam Muhammad bin Saud
Islamic University said, that "QNET" the
network marketing company is a real lawfully
global registered company in Hong Kong.
QNET receives calls through its call centers
throughout the hours of the day with 18
different languages; including Arabic. QNET
has a prominent presence in global and
international events.
Headline: pyramid selling and suspicion of usury"
Date: February 4th 2014

16. Publication: Safha Gdida
Country: Egypt
Link: http://bit.ly/1bmVPSk
Language: Arabic
Summary:
Dr. Farid Hadi, a professor of the Faculty of
Theology at the Imam Muhammad bin Saud
Islamic University said, that "QNET" the
network marketing company is a real lawfully
global registered company in Hong Kong.
QNET receives calls through its call centers
throughout the hours of the day with 18
different languages; including Arabic. QNET
has a prominent presence in global and
international events.
Headline: Dealing with "QNET" company for just buying its products and services is
legally accepted and is from patency sales
Date: February 4th 2014

17. Publication: Al Borsa
Country: Egypt
Link: http://bit.ly/1c3dNJK
Language: Arabic
Summary:
Dr. Farid Hadi, a professor of the Faculty of
Theology at the Imam Muhammad bin Saud
Islamic University said, that "QNET" the
network marketing company is a real lawfully
global registered company in Hong Kong.
QNET receives calls through its call centers
throughout the hours of the day with 18
different languages; including Arabic. QNET
has a prominent presence in global and
international events.
Headline: Pyramid selling and suspicion of usury
Date: February 4th 2014

18. Publication: Al Bashayer
Country: Egypt
Link: http://bit.ly/1g1nwDb
Language: Arabic
Summary:
Dr. Farid Hadi, a professor of the Faculty of
Theology at the Imam Muhammad bin Saud
Islamic University said, that "QNET" the
network marketing company is a real lawfully
global registered company in Hong Kong.
QNET receives calls through its call centers
throughout the hours of the day with 18
different languages; including Arabic. QNET
has a prominent presence in global and
international events.
Headline: Pyramid selling and suspicion of usury… Dr. Farid Hadi
Date: February 4th 2014

19. Publication: Alam Rakamy
Country: Egypt
Link: http://bit.ly/1fuhH0z
Language: Arabic
Summary:
Dr. Farid Hadi, a professor of the Faculty of
Theology at the Imam Muhammad bin Saud
Islamic University said, that "QNET" the
network marketing company is a real lawfully
global registered company in Hong Kong.
QNET receives calls through its call centers
throughout the hours of the day with 18
different languages; including Arabic. QNET
has a prominent presence in global and
international events.
Headline: Dr. Farid Hadi clarifies in an article "pyramid selling and suspicion of usury"
Date: February 4th 2014

20. Publication: Misr News Agency
Country: Egypt
Link: http://bit.ly/1b1zKhK
Language: Arabic
Summary:
Dr. Farid Hadi, a professor of the Faculty of
Theology at the Imam Muhammad bin Saud
Islamic University said, that "QNET" the
network marketing company is a real lawfully
global registered company in Hong Kong.
QNET receives calls through its call centers
throughout the hours of the day with 18
different languages; including Arabic. QNET
has a prominent presence in global and
international events.
Headline: Pyramid selling and suspicion of usury
Date: February 4th 2014

21. Publication: Hi Tech 4 All
Country: Egypt
Link: http://bit.ly/Ly2Dpa
Language: Arabic
Summary:
Dr. Farid Hadi, a professor of the Faculty of
Theology at the Imam Muhammad bin Saud
Islamic University said, that "QNET" the
network marketing company is a real lawfully
global registered company in Hong Kong.
QNET receives calls through its call centers
throughout the hours of the day with 18
different languages; including Arabic. QNET
has a prominent presence in global and
international events.
Headline: Dr. Farid Hadi clarifies in an article "pyramid selling and suspicion of usury"
Date: February 4th 2014

22. Publication: Masress
Country: Egypt
Link: http://bit.ly/1n9UaVE
Language: Arabic
Summary:
Dr. Farid Hadi, a professor of the Faculty of
Theology at the Imam Muhammad bin Saud
Islamic University said, that "QNET" the
network marketing company is a real lawfully
global registered company in Hong Kong.
QNET receives calls through its call centers
throughout the hours of the day with 18
different languages; including Arabic. QNET
has a prominent presence in global and
international events.
Headline: Pyramid selling and suspicion of usury
Date: February 4th 2014

23. Publication: Shabab Al Nil
Country: Egypt
Link: http://bit.ly/1ji1RvA
Language: Arabic
Summary:
Dr. Farid Hadi, a professor of the Faculty of
Theology at the Imam Muhammad bin Saud
Islamic University said, that "QNET" the
network marketing company is a real lawfully
global registered company in Hong Kong.
QNET receives calls through its call centers
throughout the hours of the day with 18
different languages; including Arabic. QNET
has a prominent presence in global and
international events.
Headline: Dr. Fareed Hadi: Pyramid selling and suspicion of usury
Date: February 6th 2014

24. Publication: Mouatamer
Country: Egypt
Link: http://bit.ly/1bffVDA
Language: Arabic
Summary:
Dr. Farid Hadi, a professor of the Faculty of
Theology at the Imam Muhammad bin Saud
Islamic University said, that "QNET" the
network marketing company is a real lawfully
global registered company in Hong Kong.
QNET receives calls through its call centers
throughout the hours of the day with 18
different languages; including Arabic. QNET
has a prominent presence in global and
international events.
Headline: Pyramid selling and suspicion of usury… Dr. Farid Hadi
Date: February 6th 2014

25. Food supplements: another Boost to the immune system

26. News about the return of the epidemic H1N1 virus, commonly known as “swine flu”,
and the rise in death toll caused a panic among Egyptians, especially
those who have kids. People started to ask about what they should do to protect
themselves and their families against this life threatening disease.
The mutated H1N1 virus has killed 38 people in Egypt since December, according to
recent statements from the Egyptian Ministry of Health. More than 80 % of those who
died were suffering from one or more pre-existing risk factors, one important factor
being immune deficiency. There is no wonder that the last ten years have witnessed a
density in research focused on the immune system and ways of strengthening
immunity.
The immune system is the natural body guard and neglecting it makes the body more
vulnerable to infection. Thus at times when epidemic diseases spread people look for
ways to strengthen their immune system.

27. Health experts believe that one way to boost your immunity is to feed your immune
system the right food. But even healthy meals fail to fulfil all body needs which make
nutrition supplements an essential component of a healthy diet.
Nutrition supplements help augment the daily intake of nutrients such as vitamins and
minerals which help boost the immunity. Most dietary supplements are safe, and
some of them offer true health benefits. But the use of too much supplements might
bring more harm than benefit to the body and large doses of individual supplement
may even be threatening. For example, vitamins A and D can build up to toxic levels in
the body if taken in large doses over long periods of time.
Supplements based on natural extracts are the best choice. "Olive Leaf Extract (OLE) in
particular has proven to be an excellent nutrition supplement as it contains various
trace elements vital to good health, including Vitamin C, iron, zinc, selenium,
chromium, beta carotene, and a wide range of important amino acids. It enhances the
immune system, which protects us from several immune system deficiency diseases. It
is also a rich source of antioxidants" Haldun Arin QNET chief operating officer.

28. OLE is available as a nutrition supplement through QNET, a world leading company in
direct sales .
“Our company’s experts are well aware of OLE benefits and have worked on making it
easily available to everyone in Egypt, especially with the cold and flu season upon us.”
Said Arin.
Olé natural nutrition supplement is composed of olive leaf extract, the ultimate
natural defender of the immune system, containing 400% greater antioxidant capacity
than Vitamin C, and up to 40 times more polyphenolics than extra-virgin olive oil.
The antioxidants in OLE will support the immune system; minimize free radical damage
to the body cells caused by pollutants, prolonged exposure to the sun, poor diet, and
substances such as alcohol and cigarettes. Daily intake of Olé can boost energy,
enhance your immune system to combat cold and flu and assist in the maintenance of
good health year round.

29. Research has shown that the oleuropein in olive leaf extract may help those
suffering from osteoarthritis and rheumatoid arthritis, as it helps decrease
inflammation and pain. Research has also shown that OLE bears hope for HIV and
cancer patients. With its high content of antioxidants and polyphenolic capacity that
help in combating free radicals, olive leaf remains one of the most exciting and
unique herbal discoveries.
"Whether taken as a daily nutrition supplement to support health, address a certain
nutritional deficiency, or to treat a specific health problem, olive leaf extract has
been found to play a very beneficial role in boosting immunity and achieving a
healthy well-rounded lifestyle." Arin added.

30. Publication: Al Ahram Al Taawen
Country: Egypt
Circulation: 40,000
Language: Arabic
Summary:
News about the return of the epidemic H1N1
virus, commonly known as “swine flu”, and the
rise in death toll caused a panic among Egyptians,
especially those who have kids. People started to
ask about what they should do to protect
themselves and their families against this life
threatening disease.
Headline : International endeavors from pyramid marketing to fight swine flu
Date: February 17th 2014

31. Publication: Al Ahram Al Taawen
Country: Egypt
Circulation: 40,000
Language: Arabic
Summary:
News about the return of the epidemic H1N1
virus, commonly known as “swine flu”, and the
rise in death toll caused a panic among Egyptians,
especially those who have kids. People started to
ask about what they should do to protect
themselves and their families against this life
threatening disease.
Headline : QNET: nutrition supplements are essential to boost the immune system and
prevent seasonal flu
Date: February 24th 2014

32. Publication: Allam Rakamy
Country: Egypt
Circulation: 10,000
Language: Arabic
Summary:
News about the return of the epidemic H1N1
virus, commonly known as “swine flu”, and the
rise in death toll caused a panic among Egyptians,
especially those who have kids. People started to
ask about what they should do to protect
themselves and their families against this life
threatening disease.
Headline : QNET launched Ole to avoid influenza, lupus and rheumatoid
Date: February 26th 2014

33. Publication: Akhbar Al Youm
Country: Egypt
Link: http://bit.ly/1lWpeJG
Language: Arabic
Summary:
News about the return of the epidemic H1N1
virus, commonly known as “swine flu”, and
the rise in death toll caused a panic among
Egyptians, especially those who have kids.
People started to ask about what they should
do to protect themselves and their families
against this life threatening disease.
Headline: Nutrition supplements are important to enhance the immunes system against
swine flu
Date: February 15th 2014

34. Publication: Al Borsa
Country: Egypt
Link: http://bit.ly/1eEwyTU
Language: Arabic
Summary:
News about the return of the epidemic H1N1
virus, commonly known as “swine flu”, and
the rise in death toll caused a panic among
Egyptians, especially those who have kids.
People started to ask about what they should
do to protect themselves and their families
against this life threatening disease.
Headline: QNET releases the nutrition supplement “Olé”in the Egyptian market to avoid
Influenza and asthma
Date: February 15th 2014

35. Publication: Veto
Country: Egypt
Link: http://bit.ly/M43YEr
Language: Arabic
Summary:
News about the return of the epidemic H1N1
virus, commonly known as “swine flu”, and
the rise in death toll caused a panic among
Egyptians, especially those who have kids.
People started to ask about what they should
do to protect themselves and their families
against this life threatening disease.
Headline: An e-marketing company releases a nutrition supplement to counter swine flu
Date: February 15th 2014

36. Publication: Moheet
Country: Egypt
Link: http://bit.ly/1b9yhFH
Language: Arabic
Summary:
News about the return of the epidemic H1N1
virus, commonly known as “swine flu”, and
the rise in death toll caused a panic among
Egyptians, especially those who have kids.
People started to ask about what they should
do to protect themselves and their families
against this life threatening disease.
Headline: Nutrition supplements….. benefits and harms
Date: February 15th 2014

37. Publication: Misr News Agency
Country: Egypt
Link: http://bit.ly/1gHxQlh
Language: Arabic
Summary:
News about the return of the epidemic H1N1
virus, commonly known as “swine flu”, and
the rise in death toll caused a panic among
Egyptians, especially those who have kids.
People started to ask about what they should
do to protect themselves and their families
against this life threatening disease.
Headline: QNET: nutritional supplements are necessary to boost the immune system
Date: February 15th 2014

38. Publication: Masress
Country: Egypt
Link: http://bit.ly/1f7ldAk
Language: Arabic
Summary:
News about the return of the epidemic H1N1
virus, commonly known as “swine flu”, and
the rise in death toll caused a panic among
Egyptians, especially those who have kids.
People started to ask about what they should
do to protect themselves and their families
against this life threatening disease.
Headline: QNET: Nutrition supplements are important to enhance the immunes system
against swine flu
Date: February 15th 2014

39. Publication: Shbab Al Nil
Country: Egypt
Link: http://bit.ly/N2DfsP
Language: Arabic
Summary:
News about the return of the epidemic H1N1
virus, commonly known as “swine flu”, and
the rise in death toll caused a panic among
Egyptians, especially those who have kids.
People started to ask about what they should
do to protect themselves and their families
against this life threatening disease.
Headline: QNET launches a natural nutritional supplement to avoid artificial
supplements damage in light of the high incidence of "N1H1" infection
Date: February 15th 2014

40. Publication: Al Mal
Country: Egypt
Link: http://bit.ly/1ccEq2f
Language: Arabic
Summary:
News about the return of the epidemic H1N1
virus, commonly known as “swine flu”, and
the rise in death toll caused a panic among
Egyptians, especially those who have kids.
People started to ask about what they should
do to protect themselves and their families
against this life threatening disease.
Headline: QNET releases the nutrition supplement “Olé” locally
Date: February 16th 2014

41. Publication: Amwal Al Ghad
Country: Egypt
Link: http://bit.ly/1gPdBRB
Language: Arabic
Summary:
News about the return of the epidemic H1N1
virus, commonly known as “swine flu”, and
the rise in death toll caused a panic among
Egyptians, especially those who have kids.
People started to ask about what they should
do to protect themselves and their families
against this life threatening disease.
Headline: QNET: Nutrition supplements are important to enhance the immunes system
against frequent diseases
Date: February 16th 2014

42. Publication: Al Borsagia
Country: Egypt
Link: http://bit.ly/1oGOaaj
Language: Arabic
Summary:
News about the return of the epidemic H1N1
virus, commonly known as “swine flu”, and
the rise in death toll caused a panic among
Egyptians, especially those who have kids.
People started to ask about what they should
do to protect themselves and their families
against this life threatening disease.
Headline: QNET: Nutrition supplements are important to enhance the immunes system
against frequent diseases
Date: February 16th 2014

43. Publication: Zawya
Country: Egypt
Link: http://bit.ly/1jKHHdS
Language: English
Summary:
News about the return of the epidemic H1N1
virus, commonly known as “swine flu”, and
the rise in death toll caused a panic among
Egyptians, especially those who have kids.
People started to ask about what they should
do to protect themselves and their families
against this life threatening disease.
Headline: Food supplements: another Boost to the immune system
Date: February 16th 2014

44. Publication: Akhbarak
Country: Egypt
Link: http://bit.ly/1hpoy0X
Language: Arabic
Summary:
News about the return of the epidemic H1N1
virus, commonly known as “swine flu”, and
the rise in death toll caused a panic among
Egyptians, especially those who have kids.
People started to ask about what they should
do to protect themselves and their families
against this life threatening disease.
Headline: QNET launches “Ole” supplement locally
Date: February 16th 2014

45. Publication: Al Gareda
Country: Egypt
Link: http://bit.ly/M9hJBL
Language: Arabic
Summary:
News about the return of the epidemic H1N1
virus, commonly known as “swine flu”, and
the rise in death toll caused a panic among
Egyptians, especially those who have kids.
People started to ask about what they should
do to protect themselves and their families
against this life threatening disease.
Headline: QNET: nutrition supplements are essential to boost the immune system and to
avoid frequent diseases
Date: February 18th 2014

46. QNET Faith Festival

47. Publication: Kelmetna
Country: Egypt
Circulation: 25,000
Language: Arabic
Summary:
As of these days, the QNet Company will complete its
15th year in network marketing, putting it as one of the
top direct sales companies in the world.
To celebrate this , QNet hosted a lot of events one of
which was the creation of team Faith. The celebration
was at tended by approximately 6000 people from all
age groups & from difference governorates . Some of
the 6000 people are well-known & outsude the
company for their remarkable performance. Also ,
during the event . “Cairokee” performed for the
attendees.
Headline : QNET celebrates its 15th anniversary
Date: February 4th 2014

48. Publication: Teen Stuff
Country: Egypt
Circulation: 30,000
Language: Arabic
Summary:
As of these days, the QNet Company will complete its
15th year in network marketing, putting it as one of the
top direct sales companies in the world.
To celebrate this , QNet hosted a lot of events one of
which was the creation of team Faith. The celebration
was at tended by approximately 6000 people from all
age groups & from difference governorates . Some of
the 6000 people are well-known & outsude the
company for their remarkable performance. Also ,
during the event . “Cairokee” performed for the
attendees.
Headline : QNET FAITH FESTIVAL
Date: February 4th 2014

49. Tone
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5
10
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35
Negative positive Neutral
Tone
Tone

50. Online Coverage
NO of Hits Top Coverage
Hits
25
Zawya
Akhbar Al Youm
Moheet
Al Mal
QNet key Online coverage

51. QNet key Print coverage
Print Coverage
NO of clips Top Coverage
5
Al Gomhoureya
ict Business
Al Ahram Al Taawen

52. Thank You