SlideShare une entreprise Scribd logo
Introducing
Objective & Key Results (OKRs)
This presentation template was created by ZOKRI to help you introduce, plan and teach OKRs in your company.
Add brand colours and your logo and you’re away.
Please do not publish all or any part of this presentation online without the express permission of ZOKRI.
Thanks you!
If you have any suggestions or would like to talk to the ZOKRI team, you can email us at support@zokri.com
We’d love to hear from you and how the presentation went.
Andy Grove creates
OKRs to execute
Operation Crush at Intel
John Doerr introduces
them to Google and
they’re adopted
Google becomes pretty
successful over the
next 20 + years
OKRs become a
best-practice goal
setting framework
1970’s 1999 2000’s Today
OKRs Are Not New, They Are Best Practice
What’s So Special
About OKRs Measurement Is Core
Focused on ‘measuring what matters’ right now
Encourage Ambition
Encourage ‘hard’ goals to be set, which means we achieve more
Alignment Is Systemized
Facilitates top-down and bottom-up alignment
Transparency Can’t Be Avoided
Forces transparency which builds trust and creates accountability
What’s So Special
About OKRs
Silos Can Be Broken
Improves collaboration between teams and breaks down silos
Better Managers
Improved management control without being controlling
Our People Will Thrive
Increased employee purpose, engagement and performance
OKRs, The Basics
O for Objective Major goals the organization or department want to
accomplish
Qualitative & crafted
Succinct, ambitious, motivational and almost copy written
Objective Examples
Ambitious sales growth, no problem
Make the most of all the MQLs we get
Turn quality SQLs to long-term Revenue, just a little faster
Turn our website in to a lean mean lead generation machine
We don't need to say we're the best, our users do
KR for Key Results Specific, Meaningful, Measurable, Impactful
Key Results describe how you will accomplish the Objective
1 – 4 expressions of the ‘measurements that matter’ in order
for the Objective to be achieved
Key Result Examples
Ambitious sales growth, no problem
KR: Increase Average Revenue Per Account (ARPA) to $20K
KR: Achieve $250k New Monthly Recurring Revenue
KR: Increase New Bookings at Total Contract Value (TCV) to $2.5m
KR: Increase New Contract Average Months Up Front Payments to 2 year
OKRs In More Detail
With Discussion
Measuring What
Matters
Board / SMT
What’s our mission and strategy?
Are we measuring what matters?
What do we report on that we need to really focus on most?
Functional / Departmental Teams
How do we align the the Company OKRs?
What are our KPIs that we need to really focus on?
Are there key projects we need to deliver?
Are we combing leading and lagging metrics?
Have we avoided vanity metrics?
Cross Function / Department Teams or Squads
Which KPIs do you want this temporary team to really focus on?
Are there key projects they need to deliver?
Less & Way More
Important Is Best
Strategy & OKRs Are Similar
If the essence of good strategy is focusing all of your resources in the
few areas of most impact, OKRs are a reflection of that.
Just because you can plan down to the smallest operational task
doesn’t mean you should.
What is our Strategy?
What are our Strategic Pillars?
How would we define those as Company OKRs?
Hard Goals Are Not Going To Make You Look Bad
What looks bad is not being ambitious
Hard goals stretch and inspire us and help the company achieve more
From $0 to Over $9K
Did you know that ’hard’ goals are estimated to be worth
over $9,000 Per Year / Per Employee,
with easy to attain goals being worth ZERO
70% to 100%
With Hard Key Results,
70% to 100% progress by the end of the period is success!
With ‘Moon Shots’, 30% progress could be huge!
Normalize Hard
Balance
Key Result
Increase Objective Quality, Create Balance
For Examples, take this OKR
Objective
Keep Sales fueled with leads that convert
Key Results
Increase the number of MQLs to 1,000 this Quarter
(Marketing could succeed but sales not grow)
Increase the MQL to SQL Conversion Rate to 50%
(Now, we’re keep Marketing also focused on Quality and what the Sales needs)
Note: You can also balance Projects with KPIs
e.g. you re--design the websites to …. increase conversion?
Quantity Quality
Where + How,
Separated
OKRs set ‘where’ you are going
Initiatives are ‘how’ you’re going to get there
OKR
Keep Sales fueled with leads that convert
Increase the number of MQLs to 1,000 this Quarter
Increase the MQL to SQL Conversion Rate to 50%
Initiatives
Launch a White Paper that screams thought-leader
Profile our best customers to help us spot future customers
Improve the Quality Score threshold for turning Leads to MQLs
Don’t mix them up!
OKRs
Initiatives
Alignment,
Transparency &
Culture
Our alignment, ambition, and progress will be
there for all to see
We need to …
Trust each other, have no fear of conflict or failure, and
commitment and accountability to each other
This is part of our cultural values so we live them
Weekly Cadence
Confidence, Progress & Status, Weekly
No end of Quarter Surprises
OKRs Are
Non-Optional Avoid OKR Maintenance & Engagement Failure
Lazy, Rules Don’t Apply, Too Busy
(Needs Strong Management)
Worried, Embarrassed
(Needs Help / Support / Cultural Improvements)
Successful Roll-out
OKRs
Good Foundations
ZOKRI Are Going To Help Us Succeed
Use their OKR Planning Sheet
Book Software Training and Support
Access their OKR Academy & How-to Knowledge Base
OKR Coaches / Consultants can support us
Do we want coaching?
Education Software Support
Now
Proposed Next Steps
We add draft OKRs to
the planning sheet
for review
Next
We get trained to use
ZOKRI and add our final
OKRs to their software
Start weekly cadence
and commit to this for
the rest of the Quarter
Then
Plan wider OKR roll-out
now we’ve become
more expert
Success
4
3
2
1
Let’s Get Going
OKRs
For new starters
We Use ZOKRI
We Use ZOKRI For OKRs
Ask [NAME] to be added as a User
Plan Using OKR Planning Sheet
If needed, book Software Training and Support
Access OKR Academy & How-to Knowledge Base
Add OKRs To ZOKRI
Education Software Support
For new starters
FAQs
Do we link OKRs and Personal Reviews?
• If we want people to truly become better teams, collaborate more effectively,
and set harder goals, tightly linking reviews to OKR performance won’t work
• OKRs are only very likely linked to personal reviews
• This is how Google work as well – if you’re interested
FAQs
Do we set Personal OKRs?
• Companies like Spotify have stopped doing Personal OKRs and to start with
it’s not recommended, as it’s better to get OKRs working in teams first

Contenu connexe

Tendances

Tendances (20)

OKR Best Practices. Useful tips for creating Objectives & Key Result
OKR Best Practices. Useful tips for creating Objectives & Key ResultOKR Best Practices. Useful tips for creating Objectives & Key Result
OKR Best Practices. Useful tips for creating Objectives & Key Result
 
OKR introduction
OKR introductionOKR introduction
OKR introduction
 
OKR (Objective Key Results) Best Practices
OKR (Objective Key Results) Best PracticesOKR (Objective Key Results) Best Practices
OKR (Objective Key Results) Best Practices
 
OKRs Workshop Presentation Template from Gtmhub
OKRs Workshop Presentation Template from GtmhubOKRs Workshop Presentation Template from Gtmhub
OKRs Workshop Presentation Template from Gtmhub
 
A Quick Introduction to OKRs
A Quick Introduction to OKRsA Quick Introduction to OKRs
A Quick Introduction to OKRs
 
Best Practices Of OKR Goals
Best Practices Of OKR GoalsBest Practices Of OKR Goals
Best Practices Of OKR Goals
 
OKR meetup Amsterdam may 2018
OKR meetup Amsterdam may 2018OKR meetup Amsterdam may 2018
OKR meetup Amsterdam may 2018
 
A comprehensive guide to okr
A comprehensive guide to okrA comprehensive guide to okr
A comprehensive guide to okr
 
What is OKR?
What is OKR?What is OKR?
What is OKR?
 
Okr
OkrOkr
Okr
 
OKR Playbook v1.0
OKR Playbook v1.0OKR Playbook v1.0
OKR Playbook v1.0
 
Human Resources OKR Examples
Human Resources OKR ExamplesHuman Resources OKR Examples
Human Resources OKR Examples
 
The European OKR Guide
The European OKR GuideThe European OKR Guide
The European OKR Guide
 
Introduction to OKR Goals (OKRs 101)
Introduction to OKR Goals (OKRs 101)Introduction to OKR Goals (OKRs 101)
Introduction to OKR Goals (OKRs 101)
 
A beginners guide to OKR
A beginners guide to OKRA beginners guide to OKR
A beginners guide to OKR
 
GI OKR best practices en 20190217
GI OKR best practices en 20190217GI OKR best practices en 20190217
GI OKR best practices en 20190217
 
OKR part-I
OKR part-IOKR part-I
OKR part-I
 
The Guide to Objectives and Key Results (OKRs)
The Guide to Objectives and Key Results (OKRs)The Guide to Objectives and Key Results (OKRs)
The Guide to Objectives and Key Results (OKRs)
 
Why Should Your Company Use OKR Goals?
Why Should Your Company Use OKR Goals?Why Should Your Company Use OKR Goals?
Why Should Your Company Use OKR Goals?
 
14 Tips for Using OKR Goals
14 Tips for Using OKR Goals14 Tips for Using OKR Goals
14 Tips for Using OKR Goals
 

Similaire à Okr introduction-slides

Okr the ultimate guide to objectives and key results
Okr   the ultimate guide to objectives and key resultsOkr   the ultimate guide to objectives and key results
Okr the ultimate guide to objectives and key results
mahdieh mohseni
 
Six Steps to Business Wealth Creation!
Six Steps to Business Wealth Creation! Six Steps to Business Wealth Creation!
Six Steps to Business Wealth Creation!
Harry Clark
 
Execution and Accountability - UBT New Zealand
Execution and Accountability - UBT New ZealandExecution and Accountability - UBT New Zealand
Execution and Accountability - UBT New Zealand
RESULTS.com
 
Results.Com Business Overview
Results.Com Business OverviewResults.Com Business Overview
Results.Com Business Overview
peterchristian
 

Similaire à Okr introduction-slides (20)

Cove OKR – Objectives & Key Results
Cove OKR – Objectives & Key ResultsCove OKR – Objectives & Key Results
Cove OKR – Objectives & Key Results
 
ОЛЬГА СИДОРІНА "OKR та Performance management в стартапі" HR Connect
ОЛЬГА СИДОРІНА "OKR та Performance management в стартапі" HR ConnectОЛЬГА СИДОРІНА "OKR та Performance management в стартапі" HR Connect
ОЛЬГА СИДОРІНА "OKR та Performance management в стартапі" HR Connect
 
Krezzo OKR Training Slides.pdf
Krezzo OKR Training Slides.pdfKrezzo OKR Training Slides.pdf
Krezzo OKR Training Slides.pdf
 
Okr the ultimate guide to objectives and key results
Okr   the ultimate guide to objectives and key resultsOkr   the ultimate guide to objectives and key results
Okr the ultimate guide to objectives and key results
 
Six Steps to Business Wealth Creation!
Six Steps to Business Wealth Creation! Six Steps to Business Wealth Creation!
Six Steps to Business Wealth Creation!
 
OKRs
OKRsOKRs
OKRs
 
Execution and Accountability - UBT New Zealand
Execution and Accountability - UBT New ZealandExecution and Accountability - UBT New Zealand
Execution and Accountability - UBT New Zealand
 
Execution and Accountability - UBT Australia presentation
Execution and Accountability - UBT Australia presentation Execution and Accountability - UBT Australia presentation
Execution and Accountability - UBT Australia presentation
 
Building your outsourced business development team
Building your outsourced business development teamBuilding your outsourced business development team
Building your outsourced business development team
 
The basics of OKR - Google's secret sauce
The basics of OKR - Google's secret sauceThe basics of OKR - Google's secret sauce
The basics of OKR - Google's secret sauce
 
Rock Habits
Rock HabitsRock Habits
Rock Habits
 
Execution and Accountability - UBT Nth America presentation
Execution and Accountability - UBT Nth America presentationExecution and Accountability - UBT Nth America presentation
Execution and Accountability - UBT Nth America presentation
 
Metrics for Good Not Evil
Metrics for Good Not EvilMetrics for Good Not Evil
Metrics for Good Not Evil
 
OKRs
OKRsOKRs
OKRs
 
Objectives and Key Results
Objectives and Key Results Objectives and Key Results
Objectives and Key Results
 
OKR best practices.pdf
OKR best practices.pdfOKR best practices.pdf
OKR best practices.pdf
 
Ed capaldi Strategic Advisor and CEO Business Coach. Gazelles Rockefeller Hab...
Ed capaldi Strategic Advisor and CEO Business Coach. Gazelles Rockefeller Hab...Ed capaldi Strategic Advisor and CEO Business Coach. Gazelles Rockefeller Hab...
Ed capaldi Strategic Advisor and CEO Business Coach. Gazelles Rockefeller Hab...
 
What we do at RESULTS.Com
What we do at RESULTS.ComWhat we do at RESULTS.Com
What we do at RESULTS.Com
 
Kodukula Associaes - Corporate Profile
Kodukula Associaes - Corporate ProfileKodukula Associaes - Corporate Profile
Kodukula Associaes - Corporate Profile
 
Results.Com Business Overview
Results.Com Business OverviewResults.Com Business Overview
Results.Com Business Overview
 

Dernier

zidauu _business communication.pptx /pdf
zidauu _business  communication.pptx /pdfzidauu _business  communication.pptx /pdf
zidauu _business communication.pptx /pdf
zukhrafshabbir
 
Memorandum Of Association Constitution of Company.ppt
Memorandum Of Association Constitution of Company.pptMemorandum Of Association Constitution of Company.ppt
Memorandum Of Association Constitution of Company.ppt
seri bangash
 

Dernier (20)

The Leading Cyber Security Entrepreneur of India in 2024.pdf
The Leading Cyber Security Entrepreneur of India in 2024.pdfThe Leading Cyber Security Entrepreneur of India in 2024.pdf
The Leading Cyber Security Entrepreneur of India in 2024.pdf
 
The Truth About Dinesh Bafna's Situation.pdf
The Truth About Dinesh Bafna's Situation.pdfThe Truth About Dinesh Bafna's Situation.pdf
The Truth About Dinesh Bafna's Situation.pdf
 
Did Paul Haggis Ever Win an Oscar for Best Filmmaker
Did Paul Haggis Ever Win an Oscar for Best FilmmakerDid Paul Haggis Ever Win an Oscar for Best Filmmaker
Did Paul Haggis Ever Win an Oscar for Best Filmmaker
 
How to Maintain Healthy Life style.pptx
How to Maintain  Healthy Life style.pptxHow to Maintain  Healthy Life style.pptx
How to Maintain Healthy Life style.pptx
 
zidauu _business communication.pptx /pdf
zidauu _business  communication.pptx /pdfzidauu _business  communication.pptx /pdf
zidauu _business communication.pptx /pdf
 
Hyundai capital 2024 1quarter Earnings release
Hyundai capital 2024 1quarter Earnings releaseHyundai capital 2024 1quarter Earnings release
Hyundai capital 2024 1quarter Earnings release
 
Potato Flakes Manufacturing Plant Project Report.pdf
Potato Flakes Manufacturing Plant Project Report.pdfPotato Flakes Manufacturing Plant Project Report.pdf
Potato Flakes Manufacturing Plant Project Report.pdf
 
Pitch Deck Teardown: Terra One's $7.5m Seed deck
Pitch Deck Teardown: Terra One's $7.5m Seed deckPitch Deck Teardown: Terra One's $7.5m Seed deck
Pitch Deck Teardown: Terra One's $7.5m Seed deck
 
A Brief Introduction About Jacob Badgett
A Brief Introduction About Jacob BadgettA Brief Introduction About Jacob Badgett
A Brief Introduction About Jacob Badgett
 
Unlock Your TikTok Potential: Free TikTok Likes with InstBlast
Unlock Your TikTok Potential: Free TikTok Likes with InstBlastUnlock Your TikTok Potential: Free TikTok Likes with InstBlast
Unlock Your TikTok Potential: Free TikTok Likes with InstBlast
 
Team-Spandex-Northern University-CS1035.
Team-Spandex-Northern University-CS1035.Team-Spandex-Northern University-CS1035.
Team-Spandex-Northern University-CS1035.
 
IPTV Subscription UK: Your Guide to Choosing the Best Service
IPTV Subscription UK: Your Guide to Choosing the Best ServiceIPTV Subscription UK: Your Guide to Choosing the Best Service
IPTV Subscription UK: Your Guide to Choosing the Best Service
 
What Does A 3-Band Wedding Band Mean?
What Does A 3-Band Wedding Band Mean?What Does A 3-Band Wedding Band Mean?
What Does A 3-Band Wedding Band Mean?
 
Unveiling the Dynamic Gemini_ Personality Traits and Sign Dates.pptx
Unveiling the Dynamic Gemini_ Personality Traits and Sign Dates.pptxUnveiling the Dynamic Gemini_ Personality Traits and Sign Dates.pptx
Unveiling the Dynamic Gemini_ Personality Traits and Sign Dates.pptx
 
The Inspiring Personality To Watch In 2024.pdf
The Inspiring Personality To Watch In 2024.pdfThe Inspiring Personality To Watch In 2024.pdf
The Inspiring Personality To Watch In 2024.pdf
 
Evolution and Growth of Supply chain.pdf
Evolution and Growth of Supply chain.pdfEvolution and Growth of Supply chain.pdf
Evolution and Growth of Supply chain.pdf
 
HR and Employment law update: May 2024.
HR and Employment law update:  May 2024.HR and Employment law update:  May 2024.
HR and Employment law update: May 2024.
 
Memorandum Of Association Constitution of Company.ppt
Memorandum Of Association Constitution of Company.pptMemorandum Of Association Constitution of Company.ppt
Memorandum Of Association Constitution of Company.ppt
 
12 Conversion Rate Optimization Strategies for Ecommerce Websites.pdf
12 Conversion Rate Optimization Strategies for Ecommerce Websites.pdf12 Conversion Rate Optimization Strategies for Ecommerce Websites.pdf
12 Conversion Rate Optimization Strategies for Ecommerce Websites.pdf
 
transform-your-business-with-cutting-edge-inventory-management-and-3pl-integr...
transform-your-business-with-cutting-edge-inventory-management-and-3pl-integr...transform-your-business-with-cutting-edge-inventory-management-and-3pl-integr...
transform-your-business-with-cutting-edge-inventory-management-and-3pl-integr...
 

Okr introduction-slides

  • 1. Introducing Objective & Key Results (OKRs) This presentation template was created by ZOKRI to help you introduce, plan and teach OKRs in your company. Add brand colours and your logo and you’re away. Please do not publish all or any part of this presentation online without the express permission of ZOKRI. Thanks you! If you have any suggestions or would like to talk to the ZOKRI team, you can email us at support@zokri.com We’d love to hear from you and how the presentation went.
  • 2. Andy Grove creates OKRs to execute Operation Crush at Intel John Doerr introduces them to Google and they’re adopted Google becomes pretty successful over the next 20 + years OKRs become a best-practice goal setting framework 1970’s 1999 2000’s Today OKRs Are Not New, They Are Best Practice
  • 3. What’s So Special About OKRs Measurement Is Core Focused on ‘measuring what matters’ right now Encourage Ambition Encourage ‘hard’ goals to be set, which means we achieve more Alignment Is Systemized Facilitates top-down and bottom-up alignment Transparency Can’t Be Avoided Forces transparency which builds trust and creates accountability
  • 4. What’s So Special About OKRs Silos Can Be Broken Improves collaboration between teams and breaks down silos Better Managers Improved management control without being controlling Our People Will Thrive Increased employee purpose, engagement and performance
  • 6. O for Objective Major goals the organization or department want to accomplish Qualitative & crafted Succinct, ambitious, motivational and almost copy written Objective Examples Ambitious sales growth, no problem Make the most of all the MQLs we get Turn quality SQLs to long-term Revenue, just a little faster Turn our website in to a lean mean lead generation machine We don't need to say we're the best, our users do
  • 7. KR for Key Results Specific, Meaningful, Measurable, Impactful Key Results describe how you will accomplish the Objective 1 – 4 expressions of the ‘measurements that matter’ in order for the Objective to be achieved Key Result Examples Ambitious sales growth, no problem KR: Increase Average Revenue Per Account (ARPA) to $20K KR: Achieve $250k New Monthly Recurring Revenue KR: Increase New Bookings at Total Contract Value (TCV) to $2.5m KR: Increase New Contract Average Months Up Front Payments to 2 year
  • 8. OKRs In More Detail With Discussion
  • 9. Measuring What Matters Board / SMT What’s our mission and strategy? Are we measuring what matters? What do we report on that we need to really focus on most? Functional / Departmental Teams How do we align the the Company OKRs? What are our KPIs that we need to really focus on? Are there key projects we need to deliver? Are we combing leading and lagging metrics? Have we avoided vanity metrics? Cross Function / Department Teams or Squads Which KPIs do you want this temporary team to really focus on? Are there key projects they need to deliver?
  • 10. Less & Way More Important Is Best Strategy & OKRs Are Similar If the essence of good strategy is focusing all of your resources in the few areas of most impact, OKRs are a reflection of that. Just because you can plan down to the smallest operational task doesn’t mean you should. What is our Strategy? What are our Strategic Pillars? How would we define those as Company OKRs?
  • 11. Hard Goals Are Not Going To Make You Look Bad What looks bad is not being ambitious Hard goals stretch and inspire us and help the company achieve more From $0 to Over $9K Did you know that ’hard’ goals are estimated to be worth over $9,000 Per Year / Per Employee, with easy to attain goals being worth ZERO 70% to 100% With Hard Key Results, 70% to 100% progress by the end of the period is success! With ‘Moon Shots’, 30% progress could be huge! Normalize Hard
  • 12. Balance Key Result Increase Objective Quality, Create Balance For Examples, take this OKR Objective Keep Sales fueled with leads that convert Key Results Increase the number of MQLs to 1,000 this Quarter (Marketing could succeed but sales not grow) Increase the MQL to SQL Conversion Rate to 50% (Now, we’re keep Marketing also focused on Quality and what the Sales needs) Note: You can also balance Projects with KPIs e.g. you re--design the websites to …. increase conversion? Quantity Quality
  • 13. Where + How, Separated OKRs set ‘where’ you are going Initiatives are ‘how’ you’re going to get there OKR Keep Sales fueled with leads that convert Increase the number of MQLs to 1,000 this Quarter Increase the MQL to SQL Conversion Rate to 50% Initiatives Launch a White Paper that screams thought-leader Profile our best customers to help us spot future customers Improve the Quality Score threshold for turning Leads to MQLs Don’t mix them up! OKRs Initiatives
  • 14. Alignment, Transparency & Culture Our alignment, ambition, and progress will be there for all to see We need to … Trust each other, have no fear of conflict or failure, and commitment and accountability to each other This is part of our cultural values so we live them
  • 15. Weekly Cadence Confidence, Progress & Status, Weekly No end of Quarter Surprises
  • 16. OKRs Are Non-Optional Avoid OKR Maintenance & Engagement Failure Lazy, Rules Don’t Apply, Too Busy (Needs Strong Management) Worried, Embarrassed (Needs Help / Support / Cultural Improvements)
  • 18. Good Foundations ZOKRI Are Going To Help Us Succeed Use their OKR Planning Sheet Book Software Training and Support Access their OKR Academy & How-to Knowledge Base OKR Coaches / Consultants can support us Do we want coaching? Education Software Support
  • 19. Now Proposed Next Steps We add draft OKRs to the planning sheet for review Next We get trained to use ZOKRI and add our final OKRs to their software Start weekly cadence and commit to this for the rest of the Quarter Then Plan wider OKR roll-out now we’ve become more expert Success 4 3 2 1
  • 21. We Use ZOKRI We Use ZOKRI For OKRs Ask [NAME] to be added as a User Plan Using OKR Planning Sheet If needed, book Software Training and Support Access OKR Academy & How-to Knowledge Base Add OKRs To ZOKRI Education Software Support For new starters
  • 22. FAQs Do we link OKRs and Personal Reviews? • If we want people to truly become better teams, collaborate more effectively, and set harder goals, tightly linking reviews to OKR performance won’t work • OKRs are only very likely linked to personal reviews • This is how Google work as well – if you’re interested
  • 23. FAQs Do we set Personal OKRs? • Companies like Spotify have stopped doing Personal OKRs and to start with it’s not recommended, as it’s better to get OKRs working in teams first