Website has a best navigation structure and design, especially header, with a lot of content. Great Highlights categorization hierarchy. Make good use of the club's visual identity. With a mobile or responsive site, this impacts on the Bounce Rate number.
The e-commerce with design focused on brand experience, uses the identity of the club. Usability and navigation starting by categories, with less focus on sku, offers a variety of product categories, and the aim of navigation and design. The platform owns the team. It benefits of free shipping, delivery up to eight hours in England. Works with language in English only. Major failure by the site not be responsive or mobile.