Virtually everybody knows how to cook something. It’s
a basic human survival trait and even if you’re limited
to Ramen, macaroni and cheese, it’s still something
that you know how to do. With the our app, you can
expand your knowledge of cooking and will enjoy it.
So we are proudly presenting you
Cooking is love
Tagline: Cooking is love
• Quality and care.
• Customer satisfaction is at the core of our activities.
• Always striving to give ultimate cooking experience.
Our app is a one stop site for thousands of delicious cuisines and
those can be saved in a library for the offline use. We also provide
the necessary ingredients for the recipes.
How the app works?
• Well we have a massive library of thousands of recipes.
• All you have to do is just search a keyword relating to the
• Efficient and optimised search engine
• Our unique search engine provides hundreds of recipes
filtered according to nutrition, cuisine, taste, ratings and
• There is also a facility to save the recipe to offline mode.
• One stop site for hundreds of recipes
filtered according to ratings, reviews,
• Audio, image and visual step by step
• Effective search engine optimisation
and app store optimisation.
• Built-in-cart for shopping inventory.
• Untapped markets
• Less competition
• Low investments
• High budgets required for
• Global players like yummly, Big
oven already grabbed a larger
chunk of market share.
• Relatively new concept. So it
may take a lot of time to create
We currently offer more than 3,50,000 types of recipes filtered
by holiday, cuisine, taste, diet, nutrition, allergy, cook time,
technique, and many more.
• Create a strong brand
• Annual target conversion
• Generate great value and
• 50,000 app downloads in
the first year.
• 20 cr of income
• Our strategy is simple and
straight forward by attracting a
lot of customers with our
massive library of recipes at free
of cost by lucrative images, ads
and word of mouth.
We offer a massive library of cuisines and our unique
filters helps to sort them according to nutrition,
cuisine, taste, ratings and many more. Customer
satisfaction is our core priority and we always strive
to enhance the value of our offerings.
• We always strive to improve by benchmarking
• Positive work environment.
• Huge growth opportunities.
• Constant performance assessment by metrics.
• Basic search.
• Can save up to 75 recipes.
• Create a grocery lists.
• No login required.
• 30-day free trail.
• Access to more than 1,00,000+ recipes.
• Can avail 4 types of filters in the search.
• No ads.
• Meal planner.
• Save unlimited recipes.
• Detailed nutrition facts.
• Can use all the filters while searching for a
• Free subscription to gourmet magazines.
Are you tired of tired of searching vegetarian food in
other apps like a needle in a haystack. Well here is the
solution. We provide a whole new variety of dishes for
vegans ranging from continental to Chinese to Italian.
• Procure investments from the investors.
• Hire app developers and discuss with them about the app.
• Work with the chefs to prepare the recipes.
• Prepare print media and advertisements.
Created by M. Raghu Kumar Reddy, Nit Calicut during the
marketing Internship by Prof. Sameer Mathur, IIM Luck now.