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STORYTELLING
THE POWER OF
CREATIVE FOOD FOR CREATIVE MINDS: REAL MASTERS ON THE CRAFT OF STORYTELLING
THE RULES OF STORYTELLING
#1 YOU DO TALK ABOUT STORYTELLING
#2 YOU DO TALK ABOUT STORYTELLING
SO - LET’S TALK ABOUT STORYTELLING
WHY STORYTELLING?
WHY STORYTELLING?
#1 WE GREW UP WITH STORIES.
#2 STORIES HELP US TO LEARN.
#3 STORIES BRINGS US CLOSER TO LIFE.
#4 STORIES OFFER AN ESCAPE.
#5 WE THINK IN STORIES.
#6 WE FORGET FACTS, BUT WE NEVER FORGET A GREAT STORY.
#7 STORIES MAKE COMPLICATED THINGS SIMPLE.
#8 WE DREAM IN STORIES.
#9 OUR LIFE IS A STORY: IT HAS A BEGINNING, A MIDDLE AND…THE END.
#10 IMAGINE LIFE WITHOUT STORIES. YOU CAN’T - RIGHT?
THAT’S WHY.
To hell with facts.
WE NEED STORIES!
Ken Kesey
Storytelling is the most powerful way
to put ideas into the world today.
Robert McKee
Sometimes reality is too complex.
Stories give it form.
Jean Luc Godard
Marketing is no longer about the stuff that you make,
but about the stories you tell.
Seth Godin
Tell me the facts and I’ll learn.
Tell me the truth and I’ll believe.
But tell me a story and it will live in
my heart forever.
Native American Proverb
Great stories happen to those
who can tell them.
Ira Glass
The most powerful person in the
world is the storyteller. The storyteller
sets the vision, values and agenda of an entire
generation that is to come.
Steve Jobs
The greatest art in the world is
the art of storytelling.
Cecil B. DeMille
My life is storytelling. I believe in stories, in
their incredible power to keep people alive, to
keep the living alive, and the dead.
Tim O’Brian
If you don't have a conflict or a
challenge, you don't have a story.
Tom Kellner
The future belongs to a different kind of person with
a different kind of mind: artists, inventors,
storytellers-creative and holistic ‘right-brain’ thinkers.
Daniel Pink
If history were taught in the form of stories,
it would never be forgotten.
Rudyard Kipling
How You Tell A Story Is Just As
Important As The Story Itself.
Story Berlin
The basic rule of storytelling is
'show, don't tell.
Julianna Baggott
Have your adventures, make your mistakes, and
choose your friends poorly - all these
make for great stories.
Chuck Palahniuk
The way we experience story will evolve, but as
storytelling animals, we will no more give it up
than start walking on all fours.
Jonathan Gottschall
STORIES CAN CONQUER FEAR, YOU KNOW.
THEY CAN MAKE THE HEART BIGGER.
Ben Okri
We're so complex; we're mysteries to ourselves;
we're difficult to each other. And then storytelling
reminds us we're all the same.
Brad Pitt
We are the
STORYTELLING ANIMAL.
Salman Rushdie
You’re never going to kill storytelling because it’s
built into the human plan.
We come with it.
Margaret Atwood
Stories are memory aids, instruction
manuals and moral compasses.
Aleks Krotoskix
There’s always room for a story
that can transport people to
another place.
J.K. Rowling
Platforms - they come and go,
but storytelling is forever.
Michelle Phan
I consider music to be storytelling,
melody and rhythm. A lot of hip-hop has broken
music down. There are no instruments and no
songwriting. So you're left with just storytelling
and rhythm. And the storytelling can be so
braggadocious, you're just left with rhythm.
Jack White
The universe is made of stories,
not atoms.
Muriel Rukeyser
Storytelling is the essential
human activity. The harder the
situation, the more essential it is.
Tim O’Brian
Whether it's an ad or organic content, video
provides a new creative dimension for storytelling
on 'Instagram'. Video lets people convey the power
and beauty in a moment through sight, sound, and
motion.
Kevin Systrom
IF YOU TELL A TRUE STORY,
YOU CAN’T BE WRONG.
Jack Kerouac
I THINK PEOPLE LOVE HAVING A PERSON BEHIND A
BRAND WHO LIVES IT. THE IDEA OF
STORYTELLING IS REALLY IMPORTANT.
Aren Lauder
I grew up in a place where everybody was a storyteller,
but nobody wrote. It was that kind of Celtic, storytelling
tradition: everybody would have a story at the pub or
at parties, even at the clubs and raves.
Irvine Welsh
As long as we are engaged in
storytelling that moves the culture forward,
it doesn't matter what format it is.
LeVar Burton
The purpose of a storyteller is not
to tell you how to think, but to give
you questions to think upon.
Brandon Sanderson
STORY TELLING IS ABOUT CONNECTING TO OTHER
PEOPLE AND HELPING PEOPLE TO SEE WHAT YOU SEE.
Michael Margolis
For me, the drive is storytelling.
To be a part of an art that tells a
story and to be a catalyst, a color
in that, is very exciting.
Alden Ehrenreich
If a story is not about the hearer he will not listen.
And here I made a rule – a great and interesting
story is about everyone or it will not last.
John Steinbeck
PEOPLE THINK THAT STORIES ARE
SHAPED BY PEOPLE. IN FACT IT'S
THE OTHER WAY AROUND.
Terry Pratchett
There are 2 ways to share knowledge. You can push
information out. You can pull them in
with a story.
great - but unknown
TO BE A PERSON IS TO HAVE
A STORY TO TELL.
Isak Dinesen
70 percent of what we do involves
staring into space and trying to figure
out what the hell happens next.
Robert Gregory Browne
There is no greater agony than
bearing an untold story inside you.
Maya Angelou
I think the best stories always end
up being about the people rather
than the event, which is to say
character-driven.
Stephen King
STORIES CREATE COMMUNITY, ENABLE US TO SEE
THROUGH THE EYES OF OTHER PEOPLE, AND OPEN
US TO THE CLAIMS OF OTHERS.
Peter Forbes
The fact of storytelling hints at a fundamental
human unease, hints at human imperfection.
Where there is perfection there is no story to tell.
Ben Okri
STORYTELLING IS MY CURRENCY. IT'S MY ONLY WORTH. THE
ONLY THING OF VALUE I HAVE IN THIS LIFE IS MY ABILITY TO
TELL A STORY, WHETHER IN PRINT, ORATING, WRITING IT DOWN
OR HAVING PEOPLE ACTING IT OUT.
Kevin Smith
We tell ourselves stories in order to live.
Joan Didion
PART OF TELLING A NEW STORY HAS TO
BE TELLING IT IN NEW WAYS.
Josh Stearns
IF A NATION LOSES ITS STORYTELLER,
IT LOSES ITS CHILDHOOD.
Peter Handke
Writing is storytelling and
all of us are authors, not just
of words but of reality. You are the author
of your life, so go out and live! Then never
quit writing about it!
Ben Mikaelsen
IN THE END WE’LL ALL BECOME STORIES.
Margaret Atwood
WILL IT BE A GREAT STORY?
STORY?
What’s your
To trigger a story
you only need two words to start your engine
WHAT IF…
TELL THE STORY YOU WANT TO HEAR.
Story Berlin
CREATIVE AGENCY WITH A PASSION FOR STORYTELLING & CONTENT MARKETING
MADE
by
STORYBERLIN
Have some more great quotes on storytelling?
Shout out!
If you want to work with us or if you want to share your story,
feel free to contact us @: ralphstieber@me.com
WWW.STORY-BERLIN.COM
#STORYBERLIN
Cover Photo stolen from LTUE: http://ltue.net/taking-first-step-writing-journey/
LIKE IT? SHARE IT.
WITH FRIENDS AND VILLAINS
WITH COLLEAGUES AND LOVERS.
WITH STRANGERS AND NEIGHBOURS.

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The Power of Storytelling

  • 1. STORYTELLING THE POWER OF CREATIVE FOOD FOR CREATIVE MINDS: REAL MASTERS ON THE CRAFT OF STORYTELLING
  • 2. THE RULES OF STORYTELLING
  • 3. #1 YOU DO TALK ABOUT STORYTELLING
  • 4. #2 YOU DO TALK ABOUT STORYTELLING
  • 5. SO - LET’S TALK ABOUT STORYTELLING
  • 7. WHY STORYTELLING? #1 WE GREW UP WITH STORIES. #2 STORIES HELP US TO LEARN. #3 STORIES BRINGS US CLOSER TO LIFE. #4 STORIES OFFER AN ESCAPE. #5 WE THINK IN STORIES. #6 WE FORGET FACTS, BUT WE NEVER FORGET A GREAT STORY. #7 STORIES MAKE COMPLICATED THINGS SIMPLE. #8 WE DREAM IN STORIES. #9 OUR LIFE IS A STORY: IT HAS A BEGINNING, A MIDDLE AND…THE END. #10 IMAGINE LIFE WITHOUT STORIES. YOU CAN’T - RIGHT?
  • 9. To hell with facts. WE NEED STORIES! Ken Kesey
  • 10. Storytelling is the most powerful way to put ideas into the world today. Robert McKee
  • 11. Sometimes reality is too complex. Stories give it form. Jean Luc Godard
  • 12. Marketing is no longer about the stuff that you make, but about the stories you tell. Seth Godin
  • 13. Tell me the facts and I’ll learn. Tell me the truth and I’ll believe. But tell me a story and it will live in my heart forever. Native American Proverb
  • 14. Great stories happen to those who can tell them. Ira Glass
  • 15. The most powerful person in the world is the storyteller. The storyteller sets the vision, values and agenda of an entire generation that is to come. Steve Jobs
  • 16. The greatest art in the world is the art of storytelling. Cecil B. DeMille
  • 17. My life is storytelling. I believe in stories, in their incredible power to keep people alive, to keep the living alive, and the dead. Tim O’Brian
  • 18. If you don't have a conflict or a challenge, you don't have a story. Tom Kellner
  • 19. The future belongs to a different kind of person with a different kind of mind: artists, inventors, storytellers-creative and holistic ‘right-brain’ thinkers. Daniel Pink
  • 20. If history were taught in the form of stories, it would never be forgotten. Rudyard Kipling
  • 21. How You Tell A Story Is Just As Important As The Story Itself. Story Berlin
  • 22. The basic rule of storytelling is 'show, don't tell. Julianna Baggott
  • 23. Have your adventures, make your mistakes, and choose your friends poorly - all these make for great stories. Chuck Palahniuk
  • 24. The way we experience story will evolve, but as storytelling animals, we will no more give it up than start walking on all fours. Jonathan Gottschall
  • 25. STORIES CAN CONQUER FEAR, YOU KNOW. THEY CAN MAKE THE HEART BIGGER. Ben Okri
  • 26. We're so complex; we're mysteries to ourselves; we're difficult to each other. And then storytelling reminds us we're all the same. Brad Pitt
  • 27. We are the STORYTELLING ANIMAL. Salman Rushdie
  • 28. You’re never going to kill storytelling because it’s built into the human plan. We come with it. Margaret Atwood
  • 29. Stories are memory aids, instruction manuals and moral compasses. Aleks Krotoskix
  • 30. There’s always room for a story that can transport people to another place. J.K. Rowling
  • 31. Platforms - they come and go, but storytelling is forever. Michelle Phan
  • 32. I consider music to be storytelling, melody and rhythm. A lot of hip-hop has broken music down. There are no instruments and no songwriting. So you're left with just storytelling and rhythm. And the storytelling can be so braggadocious, you're just left with rhythm. Jack White
  • 33. The universe is made of stories, not atoms. Muriel Rukeyser
  • 34. Storytelling is the essential human activity. The harder the situation, the more essential it is. Tim O’Brian
  • 35. Whether it's an ad or organic content, video provides a new creative dimension for storytelling on 'Instagram'. Video lets people convey the power and beauty in a moment through sight, sound, and motion. Kevin Systrom
  • 36. IF YOU TELL A TRUE STORY, YOU CAN’T BE WRONG. Jack Kerouac
  • 37. I THINK PEOPLE LOVE HAVING A PERSON BEHIND A BRAND WHO LIVES IT. THE IDEA OF STORYTELLING IS REALLY IMPORTANT. Aren Lauder
  • 38. I grew up in a place where everybody was a storyteller, but nobody wrote. It was that kind of Celtic, storytelling tradition: everybody would have a story at the pub or at parties, even at the clubs and raves. Irvine Welsh
  • 39. As long as we are engaged in storytelling that moves the culture forward, it doesn't matter what format it is. LeVar Burton
  • 40. The purpose of a storyteller is not to tell you how to think, but to give you questions to think upon. Brandon Sanderson
  • 41. STORY TELLING IS ABOUT CONNECTING TO OTHER PEOPLE AND HELPING PEOPLE TO SEE WHAT YOU SEE. Michael Margolis
  • 42. For me, the drive is storytelling. To be a part of an art that tells a story and to be a catalyst, a color in that, is very exciting. Alden Ehrenreich
  • 43. If a story is not about the hearer he will not listen. And here I made a rule – a great and interesting story is about everyone or it will not last. John Steinbeck
  • 44. PEOPLE THINK THAT STORIES ARE SHAPED BY PEOPLE. IN FACT IT'S THE OTHER WAY AROUND. Terry Pratchett
  • 45. There are 2 ways to share knowledge. You can push information out. You can pull them in with a story. great - but unknown
  • 46. TO BE A PERSON IS TO HAVE A STORY TO TELL. Isak Dinesen
  • 47. 70 percent of what we do involves staring into space and trying to figure out what the hell happens next. Robert Gregory Browne
  • 48. There is no greater agony than bearing an untold story inside you. Maya Angelou
  • 49. I think the best stories always end up being about the people rather than the event, which is to say character-driven. Stephen King
  • 50. STORIES CREATE COMMUNITY, ENABLE US TO SEE THROUGH THE EYES OF OTHER PEOPLE, AND OPEN US TO THE CLAIMS OF OTHERS. Peter Forbes
  • 51. The fact of storytelling hints at a fundamental human unease, hints at human imperfection. Where there is perfection there is no story to tell. Ben Okri
  • 52. STORYTELLING IS MY CURRENCY. IT'S MY ONLY WORTH. THE ONLY THING OF VALUE I HAVE IN THIS LIFE IS MY ABILITY TO TELL A STORY, WHETHER IN PRINT, ORATING, WRITING IT DOWN OR HAVING PEOPLE ACTING IT OUT. Kevin Smith
  • 53. We tell ourselves stories in order to live. Joan Didion
  • 54. PART OF TELLING A NEW STORY HAS TO BE TELLING IT IN NEW WAYS. Josh Stearns
  • 55. IF A NATION LOSES ITS STORYTELLER, IT LOSES ITS CHILDHOOD. Peter Handke
  • 56. Writing is storytelling and all of us are authors, not just of words but of reality. You are the author of your life, so go out and live! Then never quit writing about it! Ben Mikaelsen
  • 57. IN THE END WE’LL ALL BECOME STORIES. Margaret Atwood
  • 58. WILL IT BE A GREAT STORY?
  • 60. To trigger a story you only need two words to start your engine
  • 62. TELL THE STORY YOU WANT TO HEAR. Story Berlin
  • 63. CREATIVE AGENCY WITH A PASSION FOR STORYTELLING & CONTENT MARKETING MADE by STORYBERLIN
  • 64. Have some more great quotes on storytelling? Shout out!
  • 65. If you want to work with us or if you want to share your story, feel free to contact us @: ralphstieber@me.com
  • 66. WWW.STORY-BERLIN.COM #STORYBERLIN Cover Photo stolen from LTUE: http://ltue.net/taking-first-step-writing-journey/
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