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Brand Harvest Credentials

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Brand Harvest Credentials

  1. 1. Brand Harvest A Brand Consulting & Design Co
  2. 2. Brand Harvest is a strategic brand consulting and design company providing holistic solutions covering research, strategy, design, and communications.
  3. 3. International cities with clients based in USA, UAE, UK, Australia, Canada, and Kenya 14 16 150+ 25 5 years of experience people team projects completed cities footprint in India with clients based across the country
  4. 4. Vast experience covering client segments from – B2B, B2C to D2C
  5. 5. Adaptative to client needs - Partnered with clients spanning geographies, size, and stature - MNC’s, Large Corporates, Family-Owned business houses, SMEs, and Start-up’s.
  6. 6. Diversity in categories, businesses, consumers, and customers segments – experienced in FMCG, BFSI, Industrial, Engineering, Real Estate, Construction, Education, Technology, Logistics, IT and ITES, Digital, Media, Hospitality, Sports, Gaming, Rural.
  7. 7. Core Competence and expertise in strategic aspects of branding: Corporate Identity, Rebranding, Positioning, Repositioning, Brand strategy, Brand architecture, Market entry strategy, Brand launch, communication strategy & advertising campaigns.
  8. 8. Creating the brand experience with ideas, creativity and Design Identity design, Brand books/guidelines, Digital design, Websites, Apps, Print & packaging design, and Advertising campaigns
  9. 9. 5 principles that guide our work: Transformation Brands need to play a transformative role and help business achieve results – monetary or any other metric Impactful Ideas and brand narrative need to be impactful and should make a difference – consumers, employees and other stakeholders Purposeful Brands that are purpose driven are more likely to build empathy with audience– what sets your apart beyond product/ service differentiation Simplicity Clarity and simplicity stands apart and makes the overall brand identifiable – cuts across audience profiles & easy to comprehend without any dilution of aspirations Look ahead The future is changing now, and brands need to think faster and be ahead of the curve
  10. 10. Our clients
  11. 11. MNC’s & Large Corporates
  12. 12. Family owned & Medium Sized companies
  13. 13. SME’s and Start-up’s
  14. 14. Our services
  15. 15. Brand Research - Brand perception study - Focus groups discussions - Category and market analysis - Consumer trends Brand Strategy - Positioning - Re-branding - Brand architecture - Brand purpose development Design Anchored - Identity development - Brand guides & systems - Digital design - Print, environmental graphics - Packaging Communication Design - Marketing communication - Internal branding - Stakeholder communication - Integrated campaign
  16. 16. Our process designed for linearity and equally lateral exploration what we wish to seek discovery what we have found articulation what we have defined expression what we have shaped
  17. 17. the Team
  18. 18. Ram Gudipati Founder & Principle Strategist Over 20 years of experience in advertising & branding spanning Ogilvy, Lintas & Y&R Samir Kumar Creative Head More than a decade of creative experience in McCann & Lintas across many national and international brands. Tarun Mitra Head - Digital & interactive Over two decades in Technology and Internet industry. He works with business to help them become more digitally adroit by leveraging emerging marketing technologies.
  19. 19. S. Nagesh Design Consultant In the span of last 18 years he has worked with advertising, media and branding industries. Ravi Chavan Design Head over 15+ years of exposure in advertising, publication and branding agencies.
  20. 20. Thank You.

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