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Chapter 13 Delivering Service Through Intermediaries and Electronic Channels ,[object Object],[object Object],[object Object],[object Object],[object Object]
Objectives for Chapter 13: Delivering Service through Intermediaries and Electronic Channels ,[object Object],[object Object],[object Object],[object Object],[object Object]
Service Provider Participants ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Key Issues  Involving Intermediaries ,[object Object],[object Object],[object Object],[object Object],[object Object]
Services Intermediaries ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Table 13.1  Benefits and Challenges for Franchisers of Service ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Benefits Challenges
Table 13.1 ( Continued ) Benefits and Challenges for Franchisees of Service ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Benefits Challenges
Table 13.2  Benefits and Challenges in Distributing Services through Agents and Brokers ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Benefits Challenges
Table 13.3 Benefits and Challenges in Electronic Distribution of  Services ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Benefits Challenges
Strategies for Effective Service Delivery through Intermediaries ,[object Object],[object Object],Control Strategies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Empowerment Strategies Partnering Strategies

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Delivering service through intermediaries and electronic channels

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