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General Surgical Company 
(India) Pvt. Ltd.
February 2012
Contents



                            Executive Summary
                            Factsheet
                            Offices & Centres
                            Key Products and Services
                            Key People
General Surgical Company    SWOT Analysis
(India) Pvt. Ltd.           Financial Profile
                            Industry Analysis
                            Competitive Landscape
                            Competitive Benchmarking
                            Appendix




                                                         2
Executive Summary
Company             • General Surgical Company (India) Pvt. Ltd. is a manufacturer and supplier of R
                    • The company was established in the year T and is headquartered in H
Description
                    • The company has divided the manufacturing of Q under two broad categories namely Z and C. Under D the 
Key Products and      company manufactures in segment such as F and H. Under A it manufactures in segments such as B, M, N, V 
Services              and Z
                    • Strength 1 is one of the major strengths of the company; however Weakness 1 is one of the key areas of 
                      concern
SWOT Analysis       • The company can reap significant benefits owing to opportunity 1 while Threat 1 may have an adverse 
                      affect on the strategic initiatives and growth prospects of the organization

                    • General Surgery Company (India) Pvt. Ltd. earned a net profit of INR C mn in FY 20‐‐ as compared to a net 
                      profit of INR V mn in FY 20‐‐
Financial Profile   • The financial profile of the company includes the profit and loss a/c, balance sheet and the key ratios 
                      depicting the key financial figures for FY 20‐‐, 20‐‐, 20‐‐ and 20‐‐, giving an insight into the company's 
                      financial performance

                    • Medical Equipments market is estimated at INR A bn in FY 20‐‐ and expected to grow at a CAGR of x per 
                      cent to reach INR B bn in FY 20‐‐
                    • The Medical Equipments market is classified into segments such as P, Q, R and S
                    • The Surgical Instruments market in India is estimated at INR A bn in FY 20‐‐ and is expected to grow at a 
Industry Analysis     CAGR of x per cent to reach INR B bn by FY 20‐‐
                    • The key drivers are A, B, C and D



Competitive         • Key competitors for the company can be enlisted as: Competitor 1 and Competitor 2
Landscape


                                                                                                                                    3
Factsheet
Basic Information           Brief Description
Industry                ‐   • General Surgical Company (India) Pvt. Ltd. (GESCO) is a 
                              manufacturer and supplier of S
 Corporate Address      ‐   • The company operates in segments such as U and O
                            • The company complies to quality certificates such as:
                                       ‐‐
                                       ‐‐
Tel No.                 ‐              ‐‐
                                       ‐‐




                                                        E 
Fax No.                 ‐              ‐‐




                                                      PL
                                       ‐‐
Website                 ‐
                            • The company provides A and T to the H on the J in K and also 
Year  Founded

Year of Incorporation

Ownership
                        ‐

                        ‐

                        ‐
                                        SA
                              conducts P on M

                                                     M
                            • The company manufactures broadly under two categories Q and 
                              W. Under X it manufactures in the domain of Z and V while 
                              under Y it manufactures in the domain of J, K, L, M, K and P
                            • The company has an in I or O to incorporate new P. It also 
                              manufacturers for B as M
Revenue                 ‐
                            • GESCO is also involved with a number of A and C of various 
Fiscal Year End         ‐     specialties to V in X, Z and Q to help the medical sector in 
                              developing U in R and T
Auditor                 ‐

Key Competitors:        ‐
                             Brief History 
                             • 19‐‐: 
Source:

                                                                                              4
Offices & Centres – India (1/3)




        PLE 
    S AM


                                          Headquarters
                                          Marketing Offices

                                          Domestic Partner Presence
                                  Note:
Source:

                                                                      5
Offices & Centres – Global (3/3) 




                       SAMPLE       Note:
                                            Business Partnership (GESCO)



Source:

                                                                           6
Key Products and Services (1/6)
The company generates revenue through segments such as:
                           General Surgical Company (India) Pvt. Ltd.

                                           Segments



                  S                                                     T




                                                                 •‐
                                                                 •‐
          •‐                                                     •‐
          •‐                                                     •‐
                                                                 •‐
                                                                 •‐




                        SAMPLE 
Source:

                                                                            7
Key People
 Shareholders of the Company                                 Key People
               Name            No. of Shares held 
                                                                                                Date of 
                                                                Name            Designation                  Age (years)
                 ‐‐                    ‐‐                                                     Appointment 

                 ‐‐                    ‐‐
                                                                 ‐‐                 ‐‐             ‐‐            ‐‐
                 ‐‐                    ‐‐

                 ‐‐                    ‐‐
                                                                 ‐‐                 ‐‐             ‐‐            ‐‐
                 ‐‐                    ‐‐

                 ‐‐                    ‐‐




                                  SAMPLE 
                                                                 ‐‐                 ‐‐             ‐‐            ‐‐
                 ‐‐                    ‐‐

                 ‐‐                    ‐‐
                                                                 ‐‐                 ‐‐             ‐‐            ‐‐
                 ‐‐                    ‐‐

                 ‐‐                    ‐‐
                                                             Share Holding Pattern
                 ‐‐                    ‐‐
                                                                                         T
 Ownership Structure
Total Paid‐up Capital                  INR A                           x%
                                                                       99.95%
Total Number of shareholders                ‐


 Source:                                             Note:

                                                                                                                       8
SWOT Analysis (1/2)
                Strengths                                  Weakness


• Strength 1:                              • Weakness 1:




• Strength 2:


                               Internal 
                                Factors




                            SAMPLE 
Source:

                                                                      9
SWOT Analysis (2/2)
                   Opportunities                                Threats


• Opportunity 1:                                  • Threat 1:




                                                  • Threat 2:
• Opportunity 2:




                                      External 
                                       Factors




                                   SAMPLE 
Source:

                                                                          10
Financial Profile
Financial Snapshot                                                   Profit & Loss Statement
                         Total Income                                Particulars      2008   2009   2010   2011
 INR mn                  Net Profit/Loss after tax                  Operating 
                                                                                       ‐      ‐      ‐      ‐
                                                                    Income
120
                         V                Y                         Other Income       ‐      ‐      ‐      ‐
100
                                                                    Total Income       ‐      ‐      ‐      ‐
80        A                                                         Expenditure 
60                                                                  (below)
40                                                                  Administrative 
                                                                                       ‐      ‐      ‐      ‐
                                                                    Expenses
20
                     C              H                I          O   Operating 
 0                                                                                     ‐      ‐      ‐      ‐
                                                                    expenses
              20‐‐           20‐‐             20‐‐       20‐‐
                                                                    Interest 
                                                                                       ‐      ‐      ‐      ‐
                                                                    Expenses
Financial Summary                                                   Depreciation       ‐      ‐      ‐      ‐
• Analysis point 1                                                  Total 
                                                                                       ‐      ‐      ‐      ‐
                                                                    Expenditure




                     LE 
• Analysis point 2                                                  Operating 



                  MP
                                                                                       ‐      ‐      ‐      ‐
                                                                    Income/EBIT



                SA
• Analysis point 3

• Analysis point 4
                                                                    Profit/(Loss) 
                                                                    before Tax
                                                                    Profit/(Loss) 
                                                                    after Tax
                                                                                       ‐


                                                                                       ‐
                                                                                              ‐


                                                                                              ‐
                                                                                                     ‐


                                                                                                     ‐
                                                                                                            ‐


                                                                                                            ‐



Source:                                                                      Note:

                                                                                                                11
Ratio Analysis
Key Ratios                                                                         Key Ratio Analysis
                                      y‐o‐y 
          Particulars                change     2011      2010     2009     2008   • Analysis point 1
                                    (2011‐10)
Profitability Ratios                                                               • Analysis point 2
Operating Margin                        ‐        ‐          ‐        ‐       ‐
Net Margin                              ‐        ‐          ‐        ‐       ‐     • Analysis point 3
Profit Before Tax Margin                ‐        ‐          ‐        ‐       ‐
Return on Equity                        ‐        ‐          ‐        ‐       ‐     • Analysis point 4
Return on Capital Employed              ‐        ‐          ‐        ‐       ‐
Return on Working Capital               ‐        ‐          ‐        ‐       ‐




                                                                                                     E 
Return on Assets                        ‐        ‐          ‐        ‐       ‐




                                                                                                   L
Return on Fixed Assets                  ‐        ‐          ‐        ‐       ‐




                                                                                                 P
Cost Ratios                             ‐        ‐          ‐        ‐       ‐




                                                                                               AM
Operating costs (% of Sales)            ‐        ‐          ‐        ‐       ‐
Administrative Costs (% of Sales)       ‐        ‐          ‐        ‐       ‐




                                                                                             S
Interest Costs (% of Sales)             ‐        ‐          ‐        ‐       ‐
Liquidity Ratios                        ‐        ‐          ‐        ‐       ‐
Current Ratio                           ‐        ‐          ‐        ‐       ‐
Cash Ratio                              ‐        ‐          ‐        ‐       ‐
Leverage Ratios                         ‐        ‐          ‐        ‐       ‐
Debt to Equity Ratio                    ‐        ‐          ‐        ‐       ‐
Debt to Capital Ratio                   ‐        ‐          ‐        ‐       ‐
Interest Coverage Ratio                 ‐        ‐          ‐        ‐       ‐
Efficiency Ratios                       ‐        ‐          ‐        ‐       ‐
Fixed Asset Turnover                    ‐        ‐          ‐        ‐       ‐
Asset Turnover                          ‐        ‐          ‐        ‐       ‐
Current Asset Turnover                  ‐        ‐          ‐        ‐       ‐
Working Capital Turnover                ‐        ‐          ‐        ‐       ‐
Capital Employed Turnover               ‐        ‐          ‐        ‐       ‐
                                                                                     Note:
Source:                                                Improved   Decline

                                                                                                          12
Annual Financial Ratios
                          Profitability Ratios


12                                       25
10
                                         20
 8
                                         15
 6
                                         10
 4
 2                                        5

 0                                        0
  2008        2009        2010            2008               2009                      2010                     2011




40

30
                     SAMPLE              12
                                         10
                                          8
20                                        6
                                          4
10
                                          2
 0                                        0
  2008        2009        2010            2008               2009                      2010                     2011
                                                 Note: The graphs do not exhibit the financial ratios for all years due to 
Source:
                                                                                                   unavailability of data 

                                                                                                                      13
Industry Analysis
Medical Equipment Industry – Overview                                  Market Size & Growth (20‐‐ ‐20‐‐e)
• The Medical Equipment market is estimated at INR A bn in FY 
  20‐‐ and expected to grow at a CAGR of x per cent to reach INR B     INR bn
  bn by FY 20‐‐
                                                                      100                                                                  G
• This market can be classified into segments such as C, D, E and F                                            x%                  F
• Indian medical equipment market imports y per cent of its            80                                                  E
  medical equipments from countries such as M, N, O, P                                                         D
                                                                       60                            C
                                                                                              B


                                            
• Major trends observed in the medical equipment market are:
                                                                                  A
                                                                      40



                                        LE
        Trend 1
       Trend 2
       Trend 3                                                        20
    
    
        Trend 4




              M
        Trend 5
               P
• Some of the key drivers of the medical equipment market are:
                                                                        0
                                                                                 20‐‐        20‐‐   20‐‐e     20‐‐e       20‐‐e   20‐‐e   20‐‐e




            SA
       Driver 1
       Driver 2
       Driver 3
                                                                       Market Segmentation (FY 20‐‐)
       Driver 4
       Driver 5                                                                        a%
• Some of the Government initiatives towards the Medical                         d%
  equipment market were:                                                                                              M
     Point 1                                                                                                         N
     Point 2                                                                                                         O
                                                                                                         b%           P
                                                                            c%




Source:

                                                                                                                                               14
Industry Analysis
Surgical Instruments Market – Overview                                 Market Size & Growth (20‐‐ ‐20‐‐e) 
• The Surgical Instruments market in India is estimated at INR A bn      INR bn
                                                                        25                                                                                  U
  in FY 20‐‐ and is expected to grow at a CAGR of x per cent to                                                         x%
                                                                        20                                                                      T
  reach INR B bn by FY 20—                                                                                                      S
                                                                        15                                      R
                                                                                                   Q
                                                                                   P
                                                                        10
• Surgical Instruments is a part of the X
                                                                          5
                                                                          0
• Some of the key drivers of the surgical instruments market are: 



                  E 
                                                                                 20‐‐             20‐‐        20‐‐e          20‐‐e             20‐‐e       20‐‐e




               PL
     ‐‐                                                               Import ‐ Export Pattern of Major Surgical 



             AM
                                                                       Instruments
     ‐‐

     ‐‐

     ‐‐
           S                                                              INR mn
                                                                       3,000

                                                                       2,000
                                                                                      A
                                                                                              B
                                                                                                         C
                                                                                                                    D


                                                                                                                                E
                                                                                                                                           Imports

                                                                                                                                           F
                                                                                                                                                       G
                                                                                                                                                           Exports
                                                                                                                                                              H




• Some of the major trends are:                                        1,000


     A                                                                   0
                                                                                       20--                  20--                   20--               20--
                                                                                      12%
     B                                                                        HS Code                                  49%
                                                                                                                        HS Code Description
                                                                                 ‐‐                                              ‐‐
     C                                                                          ‐‐                                              ‐‐
                                                                                 ‐‐                                              ‐‐
                                                                                 ‐‐                                              ‐‐
                                                                                 ‐‐                                              ‐‐
                                                                                 ‐‐                                              ‐‐


Source:

                                                                                                                                                                   15
Competitive Landscape (1/2)
   Company Name                  Description

          Company 1   • ‐‐
                      • ‐‐
                      • ‐‐




          Company 2    ‐‐
                       ‐‐
                       ‐‐



                                    E 
                       ‐‐




                             S AMPL

Source:

                                               16
Competitive Landscape (2/2)
Competitive Scenario
Company 
Name             Company A                          Company B                                            Company C

                                 Financial Information (INR mn – FY 2010)

Total Revenue          ‐                                   ‐                                                   ‐

Net 
Profit/(loss)          ‐                                   ‐                                                   ‐

                             Major Market Segmentation (Medical Equipments)

Surgical 
Instruments

Sutures 
Suture                                                                                                       
Needles

Cannulas                                                                                                     

Forceps                                                                                                      

Scissors

Retractors

Catheters
                       

                       

                       
                                                         

                                                         

                                                         
                                                                   SAMP L E                                    

                                                                                                               

                                                                                                               
                                                                                                               
Blades                                                  
                                                                                                               
Knives                                                  
Scalpel                                                                                                      
Source:                                                                     H: High; L: Low; M: Medium      Offered      Not Offered

                                                                                                                                    17
Competitive Benchmarking
Key Financial Ratios – FY 2011 
       %
               L                       Y
100
 80
                                                       • Analysis point 1
 60
                                                       • Analysis point 2
 40
 20                T
   0
                   A                   B
       %       O       P

 2.0       Q               V
                                                       • Analysis point 3
 1.5                                                   • Analysis point 4
                                   B
                                           N           • Analysis point 5
 1.0
 0.5                                               M



                                                                                E 
                   W




                                                                              PL
 0.0
               A               B               C



   8
   6
   4
       %       M       N
                           H

                                                                  S
                                                       • Analysis point 6
                                                       • Analysis point 7
                                                                            AM
                                                       • Analysis point 8
           Z
   2               X               G
                                           I       O
   0
               A               B               C
Source:

                                                                                     18
Thank you for the attention
General Surgical Company (India) Pvt. Ltd. is a part of Netscribes’ Healthcare Company
Profile Series.
For more detailed information or customized research requirements please contact:
Jitendra Punjabi
Phone:         +91 33 4064 6215
E‐Mail:        jitendra.punjabi@netscribes.com




About Netscribes
Netscribes is a knowledge‐consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment 
& business research, business & corporate intelligence, content‐management services, and knowledge‐software services. At its core lies a 
true value proposition that draws upon a vast knowledge base. Netscribes is a one‐stop shop designed to fulfil clients’ profitability and 
growth objectives.
This report is published for general information only. Although high standards have been used in preparing this report, Netscribes (India) Pvt. 
Ltd. or Netscribes is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes 
(India) Pvt. Ltd. and no part may be reproduced without prior written permission.

                                                 www.netscribes.com
                                                                                                                                             19

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General Surgical - Company Profile

  • 2. Contents Executive Summary Factsheet Offices & Centres Key Products and Services Key People General Surgical Company  SWOT Analysis (India) Pvt. Ltd. Financial Profile Industry Analysis Competitive Landscape Competitive Benchmarking Appendix 2
  • 3. Executive Summary Company  • General Surgical Company (India) Pvt. Ltd. is a manufacturer and supplier of R • The company was established in the year T and is headquartered in H Description • The company has divided the manufacturing of Q under two broad categories namely Z and C. Under D the  Key Products and  company manufactures in segment such as F and H. Under A it manufactures in segments such as B, M, N, V  Services and Z • Strength 1 is one of the major strengths of the company; however Weakness 1 is one of the key areas of  concern SWOT Analysis • The company can reap significant benefits owing to opportunity 1 while Threat 1 may have an adverse  affect on the strategic initiatives and growth prospects of the organization • General Surgery Company (India) Pvt. Ltd. earned a net profit of INR C mn in FY 20‐‐ as compared to a net  profit of INR V mn in FY 20‐‐ Financial Profile • The financial profile of the company includes the profit and loss a/c, balance sheet and the key ratios  depicting the key financial figures for FY 20‐‐, 20‐‐, 20‐‐ and 20‐‐, giving an insight into the company's  financial performance • Medical Equipments market is estimated at INR A bn in FY 20‐‐ and expected to grow at a CAGR of x per  cent to reach INR B bn in FY 20‐‐ • The Medical Equipments market is classified into segments such as P, Q, R and S • The Surgical Instruments market in India is estimated at INR A bn in FY 20‐‐ and is expected to grow at a  Industry Analysis CAGR of x per cent to reach INR B bn by FY 20‐‐ • The key drivers are A, B, C and D Competitive  • Key competitors for the company can be enlisted as: Competitor 1 and Competitor 2 Landscape 3
  • 4. Factsheet Basic Information Brief Description Industry ‐ • General Surgical Company (India) Pvt. Ltd. (GESCO) is a  manufacturer and supplier of S Corporate Address ‐ • The company operates in segments such as U and O • The company complies to quality certificates such as:  ‐‐  ‐‐ Tel No. ‐  ‐‐  ‐‐ E  Fax No. ‐  ‐‐ PL  ‐‐ Website ‐ • The company provides A and T to the H on the J in K and also  Year  Founded Year of Incorporation Ownership ‐ ‐ ‐ SA conducts P on M M • The company manufactures broadly under two categories Q and  W. Under X it manufactures in the domain of Z and V while  under Y it manufactures in the domain of J, K, L, M, K and P • The company has an in I or O to incorporate new P. It also  manufacturers for B as M Revenue ‐ • GESCO is also involved with a number of A and C of various  Fiscal Year End ‐ specialties to V in X, Z and Q to help the medical sector in  developing U in R and T Auditor ‐ Key Competitors: ‐ Brief History  • 19‐‐:  Source: 4
  • 5. Offices & Centres – India (1/3) PLE  S AM Headquarters Marketing Offices Domestic Partner Presence Note: Source: 5
  • 6. Offices & Centres – Global (3/3)  SAMPLE  Note: Business Partnership (GESCO) Source: 6
  • 7. Key Products and Services (1/6) The company generates revenue through segments such as: General Surgical Company (India) Pvt. Ltd. Segments S T •‐ •‐ •‐ •‐ •‐ •‐ •‐ •‐ SAMPLE  Source: 7
  • 8. Key People Shareholders of the Company Key People Name  No. of Shares held  Date of  Name Designation Age (years) ‐‐ ‐‐ Appointment  ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ SAMPLE  ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ Share Holding Pattern ‐‐ ‐‐ T Ownership Structure Total Paid‐up Capital INR A x% 99.95% Total Number of shareholders ‐ Source: Note: 8
  • 9. SWOT Analysis (1/2) Strengths Weakness • Strength 1: • Weakness 1: • Strength 2: Internal  Factors SAMPLE  Source: 9
  • 10. SWOT Analysis (2/2) Opportunities Threats • Opportunity 1: • Threat 1: • Threat 2: • Opportunity 2: External  Factors SAMPLE  Source: 10
  • 11. Financial Profile Financial Snapshot Profit & Loss Statement Total Income Particulars  2008 2009 2010 2011 INR mn Net Profit/Loss after tax Operating  ‐ ‐ ‐ ‐ Income 120 V Y Other Income ‐ ‐ ‐ ‐ 100 Total Income ‐ ‐ ‐ ‐ 80 A Expenditure  60 (below) 40 Administrative  ‐ ‐ ‐ ‐ Expenses 20 C H I O Operating  0 ‐ ‐ ‐ ‐ expenses 20‐‐ 20‐‐ 20‐‐ 20‐‐ Interest  ‐ ‐ ‐ ‐ Expenses Financial Summary  Depreciation ‐ ‐ ‐ ‐ • Analysis point 1 Total  ‐ ‐ ‐ ‐ Expenditure LE  • Analysis point 2 Operating  MP ‐ ‐ ‐ ‐ Income/EBIT SA • Analysis point 3 • Analysis point 4 Profit/(Loss)  before Tax Profit/(Loss)  after Tax ‐ ‐ ‐ ‐ ‐ ‐ ‐ ‐ Source: Note: 11
  • 12. Ratio Analysis Key Ratios Key Ratio Analysis y‐o‐y  Particulars  change  2011 2010 2009 2008 • Analysis point 1 (2011‐10) Profitability Ratios • Analysis point 2 Operating Margin ‐ ‐ ‐ ‐ ‐ Net Margin ‐ ‐ ‐ ‐ ‐ • Analysis point 3 Profit Before Tax Margin ‐ ‐ ‐ ‐ ‐ Return on Equity ‐ ‐ ‐ ‐ ‐ • Analysis point 4 Return on Capital Employed ‐ ‐ ‐ ‐ ‐ Return on Working Capital ‐ ‐ ‐ ‐ ‐ E  Return on Assets ‐ ‐ ‐ ‐ ‐ L Return on Fixed Assets ‐ ‐ ‐ ‐ ‐ P Cost Ratios ‐ ‐ ‐ ‐ ‐ AM Operating costs (% of Sales) ‐ ‐ ‐ ‐ ‐ Administrative Costs (% of Sales) ‐ ‐ ‐ ‐ ‐ S Interest Costs (% of Sales) ‐ ‐ ‐ ‐ ‐ Liquidity Ratios ‐ ‐ ‐ ‐ ‐ Current Ratio ‐ ‐ ‐ ‐ ‐ Cash Ratio ‐ ‐ ‐ ‐ ‐ Leverage Ratios ‐ ‐ ‐ ‐ ‐ Debt to Equity Ratio ‐ ‐ ‐ ‐ ‐ Debt to Capital Ratio ‐ ‐ ‐ ‐ ‐ Interest Coverage Ratio ‐ ‐ ‐ ‐ ‐ Efficiency Ratios ‐ ‐ ‐ ‐ ‐ Fixed Asset Turnover ‐ ‐ ‐ ‐ ‐ Asset Turnover ‐ ‐ ‐ ‐ ‐ Current Asset Turnover ‐ ‐ ‐ ‐ ‐ Working Capital Turnover ‐ ‐ ‐ ‐ ‐ Capital Employed Turnover ‐ ‐ ‐ ‐ ‐ Note: Source: Improved Decline 12
  • 13. Annual Financial Ratios Profitability Ratios 12 25 10 20 8 15 6 10 4 2 5 0 0 2008 2009 2010 2008 2009 2010 2011 40 30 SAMPLE  12 10 8 20 6 4 10 2 0 0 2008 2009 2010 2008 2009 2010 2011 Note: The graphs do not exhibit the financial ratios for all years due to  Source: unavailability of data  13
  • 14. Industry Analysis Medical Equipment Industry – Overview   Market Size & Growth (20‐‐ ‐20‐‐e) • The Medical Equipment market is estimated at INR A bn in FY  20‐‐ and expected to grow at a CAGR of x per cent to reach INR B  INR bn bn by FY 20‐‐ 100 G • This market can be classified into segments such as C, D, E and F x% F • Indian medical equipment market imports y per cent of its  80 E medical equipments from countries such as M, N, O, P  D 60 C B   • Major trends observed in the medical equipment market are: A  40 LE Trend 1  Trend 2  Trend 3 20   Trend 4 M Trend 5 P • Some of the key drivers of the medical equipment market are: 0 20‐‐ 20‐‐ 20‐‐e 20‐‐e 20‐‐e 20‐‐e 20‐‐e SA  Driver 1  Driver 2  Driver 3 Market Segmentation (FY 20‐‐)  Driver 4  Driver 5 a% • Some of the Government initiatives towards the Medical  d% equipment market were: M  Point 1 N  Point 2 O b% P c% Source: 14
  • 15. Industry Analysis Surgical Instruments Market – Overview   Market Size & Growth (20‐‐ ‐20‐‐e)  • The Surgical Instruments market in India is estimated at INR A bn  INR bn 25 U in FY 20‐‐ and is expected to grow at a CAGR of x per cent to  x% 20 T reach INR B bn by FY 20— S 15 R Q P 10 • Surgical Instruments is a part of the X 5 0 • Some of the key drivers of the surgical instruments market are:  E  20‐‐ 20‐‐ 20‐‐e 20‐‐e 20‐‐e 20‐‐e PL  ‐‐ Import ‐ Export Pattern of Major Surgical  AM Instruments  ‐‐  ‐‐  ‐‐ S INR mn 3,000 2,000 A B C D E Imports F G Exports H • Some of the major trends are: 1,000  A 0 20-- 20-- 20-- 20-- 12%  B HS Code 49% HS Code Description ‐‐ ‐‐  C ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ ‐‐ Source: 15
  • 16. Competitive Landscape (1/2) Company Name Description Company 1 • ‐‐ • ‐‐ • ‐‐ Company 2  ‐‐  ‐‐  ‐‐ E   ‐‐ S AMPL Source: 16
  • 17. Competitive Landscape (2/2) Competitive Scenario Company  Name Company A Company B Company C Financial Information (INR mn – FY 2010) Total Revenue ‐ ‐ ‐ Net  Profit/(loss) ‐ ‐ ‐ Major Market Segmentation (Medical Equipments) Surgical  Instruments Sutures  Suture     Needles Cannulas    Forceps    Scissors Retractors Catheters       SAMP L E      Blades    Knives   Scalpel    Source: H: High; L: Low; M: Medium  Offered  Not Offered 17
  • 18. Competitive Benchmarking Key Financial Ratios – FY 2011  % L Y 100 80 • Analysis point 1 60 • Analysis point 2 40 20 T 0 A B % O P 2.0 Q V • Analysis point 3 1.5 • Analysis point 4 B N • Analysis point 5 1.0 0.5 M E  W PL 0.0 A B C 8 6 4 % M N H S • Analysis point 6 • Analysis point 7 AM • Analysis point 8 Z 2 X G I O 0 A B C Source: 18
  • 19. Thank you for the attention General Surgical Company (India) Pvt. Ltd. is a part of Netscribes’ Healthcare Company Profile Series. For more detailed information or customized research requirements please contact: Jitendra Punjabi Phone: +91 33 4064 6215 E‐Mail: jitendra.punjabi@netscribes.com About Netscribes Netscribes is a knowledge‐consulting and solutions firm with clientele across the globe. The company’s expertise spans areas of investment  & business research, business & corporate intelligence, content‐management services, and knowledge‐software services. At its core lies a  true value proposition that draws upon a vast knowledge base. Netscribes is a one‐stop shop designed to fulfil clients’ profitability and  growth objectives. This report is published for general information only. Although high standards have been used in preparing this report, Netscribes (India) Pvt.  Ltd. or Netscribes is not responsible for any loss or damage arising from use of this document. This document is the sole property of Netscribes  (India) Pvt. Ltd. and no part may be reproduced without prior written permission. www.netscribes.com 19