For the complete report, get in touch with us at : info@netscribes.com The medical device market is a thriving segment of the healthcare industry in India. Rise in the number of hospitals and increasing requirement of healthcare facilities on account of the changing demographics and increasing lifestyle diseases is creating a need for medical devices of all types ranging from simple instruments to the most sophisticated devices and equipments that work on complex mechanisms. The market for surgical instruments is also showing the same trend and is growing at a steady pace. Unlike the market for other medical devices where multinationals dominate, in the case of surgical instruments, a large number of domestic manufacturers exist. The market is also not import dependent unlike in the case of most other devices but is an export earner. The growing target base of consumers is expected to boost sales and the market is expected to exhibit steady growth in future. The report begins with an introduction section which provides a brief description of surgical instruments and their uses. The market overview section provides an insight into the market and highlights the market size and growth. A section on the import and export of various surgical instruments has been given in the next section. It provides the value-wise and volume-wise import and export figures for six different categories of surgical instruments. This is followed by an analysis of the drivers leading to growth in the market. This includes increasing surgical procedures, improving hospital infrastructure, growing medical tourism, increasing lifestyle diseases, changing demographic structure and increasing healthcare spending. The key challenges that act as an impediment to growth in this market are improper sterilization procedures and reluctance to use by medical centers. The next section deals with the various trends in surgical procedures over the years. These surgical trends include powered surgical tools, minimally invasive surgeries and robotic surgeries. The competition section provides an overview of the competitive landscape in the industry and includes a detailed profile of the major players in the market. The Porter’s Five Forces analysis for the surgical instruments market is provided in this section. A summary of the major players operating in the market has also been provided in the form of a bubble chart. It also includes the list of products and services, key people, financial snapshot, key ratios and key recent developments for the major players. For public companies, their key business segments and key geographic segments have also been provided. A section providing strategic recommendations has been given at the end of the report which gives effective solutions to existing and potential players for improving market share and increasing profitability.

1. Insert Cover Image using Slide Master View
Do not distort
Surgical Instruments Market – India
January 2012

2. Executive Summary
Surgical instruments market in India is growing at a CAGR of x% over 20---20--e
A large number of domestic manufacturers exist in the market and they earn high revenues by
Market exporting their products
Surgical robots are still at a nascent stage and its development will significantly boost the market
Drivers: Challenges:
Increasing surgical procedures Improper sterilization
Improving hospital infrastructure procedures
Drivers & Reluctance to use by
E
Growing medical tourism
Challenges medical centers
L
Increasing lifestyle diseases
P
Changing demographic structure
Increasing healthcare spending
Technological
AM
Powered Surgical Tools
Minimally Invasive Surgeries
S
Trends Robotic Surgeries
Major Domestic Players Major Foreign Players
Competition Company 1 Company 3 Company 5 Company 6
Company 2 Company 4 Company 6 Company 7
SURGICAL INSTRUMENTS MARKET IN INDIA 2012.PPT 2

3. •Introduction
•Market Overview
•Import-Export
•Drivers & Challenges
•Surgical Trends
•Competition
•Strategic Recommendations
•Appendix
SURGICAL INSTRUMENTS MARKET IN INDIA 2012.PPT 3

4. Market for surgical instruments in India is poised to grow at
a steady rate in the coming years
Surgical Instruments Market – Overview Market Size & Growth
• Market for surgical instruments is poised to grow in INR bn
coming years, providing strong opportunities to 25
present and potential players to earn higher revenues f
and increase profits 20 x% e
Surgical instruments are used in various therapeutic d
segments such as cardiology, dermatology, oncology, 15 c
neurology, general surgery and gastroenterology b
E
a
Traditionally, surgical instruments were hand tools though 10
L
powered surgical instruments are rapidly being taken up to
P
make surgical procedures as less invasive as possible
• A large number of domestic manufacturers exist in the
5
market
AM
Most domestic companies are small scale companies
0
2010 2011e 2012e 2013e 2014e 2015e
S
operating in small regions in the country
• Unlike for most other medical devices, the market for
surgical instruments is not import dependent Growth is mostly restricted to urban areas with semi-
Domestic manufacturers are able to earn high revenues by urban and rural areas remaining largely untapped,
exporting their products thus providing a huge growth opportunity
• Market is likely to get a huge boost in future with
growth in the use and acceptance of surgical robots
Source:
SURGICAL INSTRUMENTS MARKET IN INDIA 2012.PPT 4

5. Unlike other medical devices, surgical instruments’ market
is not import dependant with high export earnings
Imports Exports
INR mn INR mn
2.0 3.0 z4
y4 z2 q4%
q2% z3
f4%
2.5 p2% q3% p4%
1.5 y3 e4% p3%
y2
f2% f3% 2.0
d4% z1 o2%
u1y1 e2% e3% q1% o4%
1.0 f1% c4% 1.5 p1% o3%
d2%
E
d3% b4%
e1%
d1%
L
c2% c3% o1% n2%
b1% c1% b2% b3%
1.0
m2% n3% n4%
P
0.5
a4% n1% m3%
a1% a2% 0.5 m4%
a3% l2%
m1%
M
l3% l4%
l1%
0.0 0.0
2008 2009
HS Code
--
2010
SA --
2011
-- -- -- --
HS Code Description
2008
--
2009 2010 2011
--
--
--
--
--
Source: Note: Figures are for respective financial years
SURGICAL INSTRUMENTS MARKET IN INDIA 2012.PPT 5

6. Drivers & Challenges – Summary
Drivers
Increasing surgical procedures
Improving hospital infrastructure
Challenges
Growing medical tourism Improper sterilization procedures
Increasing lifestyle diseases Reluctance to use by medical centers
Changing demographic structure
Increasing healthcare spending
SURGICAL INSTRUMENTS MARKET IN INDIA 2012.PPT 6

7. Surgical Trends – Summary
Powered Surgical Tools
Surgical
Trends
Robotic Surgeries Minimally Invasive Surgeries
SURGICAL INSTRUMENTS MARKET IN INDIA 2012.PPT 7

8. Major Companies – Summary
Net Profit Size of the Bubble represents Total Assets in INR mn
550
500
450 p
400
350
E
300
250
200
r
PL
150
100
AM q
50
0
-50
u t
s
S Revenue
0 500 1,000 1,500 2,000 2,500 3,000 3,500 4,000
Company 1 company 2 company 3 company 4 company 5 company 6
Source: Note: All figures are in INR mn for FY 2010
SURGICAL INSTRUMENTS MARKET IN INDIA 2012.PPT 8

9. Public: Domestic Company – Company 1
(1/3)
Company Information Offices and Centres – India
Corporate Address
Tel No.
Website
Year of Incorporation
E
Ticker Symbol
Stock Exchange
Products and Services
PL
Products/Services
AM Head Office
S
Product 1, Product 2, Product 3, Product 4, Product 5, Product
6, Product 7, Product 8, Product 9, Product 10
Key People
Name
Person A
Designation
Chairman & MD
Person B Executive Director
Person C Chief Operating Officer
Person D Chief Financial Officer
Source:
SURGICAL INSTRUMENTS MARKET IN INDIA 2012.PPT 9

10. Public: Domestic Company – Company 1
(1/3)
Financial Snapshot Key Ratios
Total Income Net Profit / Loss y-o-y change
Particulars 2011 2010 2009 2008
INR bn INR bn (2011-10)
b4 Profitability Ratios
20 4
b3 Operating Margin
15 b2 3 Net Margin
10 b1 2 Profit Before Tax Margin
a4
a3 Return on Equity
5 a2 1
a1 Return on Capital Employed
0 0 Return on Working Capital
2008 2009 2010 2011 Return on Assets
E
Financial Summary Return on Fixed Assets
Cost Ratios
PL
• The company incurred a net profit/net loss of INR X mn in FY 20XX,
as compared to net profit/net loss of INR Y mn in FY 20YY
• The company reported total Income of INR XX mn in FY 20XX,
Operating costs (% of Sales)
Administration costs (% of
Sales)
M
registering an increase/decrease of X per cent over FY 20YY Interest costs (% of Sales)
Liquidity Ratios
A
• The company earned an operating margin of X.X per cent in FY 20XX
Current Ratio
an increase/decrease of X.X percentage points over FY 20YY
Cash Ratio
increase/decrease of X.X per cent over FY 20YY
Financial Summary
Indicators
S
• The company reported debt to equity ratio of X.XX in FY 20XX, an
Value (dd/mm/yyyy)
Leverage Ratios
Debt to Equity Ratio
Debt to Capital Ratio
Interest Coverage Ratio
Efficiency Ratios
Market Capitalization (INR) Fixed Asset Turnover
Asset Turnover
Current Asset Turnover
Working Capital Turnover
Capital Employed Turnover
Source: Improved Decline
SURGICAL INSTRUMENTS MARKET IN INDIA 2012.PPT 10

11. Public: Domestic Company – Company 1
(3/3)
Key Business Segments Key Geographic Segments
Segment 1 Region 1 Region 2
100 600
80
Company 1 has been 400
60
100% operating solely in Segment X
40 v3% v4% v5%
over the last five years 200 v1% v2%
20
0 u1% u2% u3% u4% u5%
0
2011
L E 2007 2008 2009 2010 2011
P
Business Overview
Description
AM News
• Is an ISO 9001:2000 and ISO 13485:2003 certified company
Overview S
• Manufactures and sells various kinds of surgical sutures materials, micro sutures,
absorbable and non absorbable sutures, bone wax, polyester fibre tape, future dispenser,
micro surgical cellulose swabs
• Introduced Good Manufacturing Practice (GMP) into all aspects of production and quality
control which includes maintaining detailed batch records, a recall system, control of
procedures, staff training and a controlled production environment
Source:
SURGICAL INSTRUMENTS MARKET IN INDIA 2012.PPT 11

12. Thank you for the attention
The Surgical Instruments Market – India report is part of Research on India’s Healthcare
Industry Series.
For more detailed information or customized research requirements please contact:
Tamojit Roy
Phone: +91 33 4064 6215
E-Mail: tamojit.roy@netscribes.com
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