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Design with Context
Ninad Raval, Directi.
About me
Programmer, Designer,
Product person.
Setup Directi’s 1st Design Team
(10 years back)
Worked with…
Lets talk about
UX & Design
Purpose of UX & Design
To make things
Intuitive
Easy to use
Delightful
Get the job done
Our job responsibility
To cultivate empathy
To make peoples lives easy
To make a difference
Lets talk about some products
you have used
that you really enjoyed using.
Lets create a product
What do we need?
An Idea
Engineering
Design the product
Idea Engineering Design
+ +
A typical process...
Show
time
Metal, Gears,
Battery
Color, look,
layout
Lets design a watch
Take 10 mins, draw a watch.
Lets design a watch
Take 3 minutes to come up
with your own…
Marathon
Runner
Will she buy?
Lets see how our
watch holds up to our
buyers requirements.
Digital time w/
seconds
Light weight
Measures Distance
Stop Watch
Scuba diver
will he buy?
Water proof
Digital time w/
seconds
Backlit display
Measures depth
Measures water
temperature
Celebrity
Will she buy?
Exclusive
Expensive
Colour options
Maybe show time?
So, does a good Idea,
great Engineering &
a kickass Visual design
Good
UX?
=
NO.
we need to understand our
users, their tasks and their
context
So what defines the
experience of a user
for a Product?
Users needs, and his
context of use
ContextProduct
What is context?
Why is he on this screen?
What does he need here?
Which screen has he come from?
Is he on mobile or desktop?
Is he sitting or standing?
Power user or beginner?
Files screen in a project
management tool
Friction is a measurement
of a good fit
- Christopher Alexander,
Notes on Synthesis of Form
Products NOT designed
keeping context in mind?
Questions?
twitter: @ninad

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Ctrl+F5 Mumbai, 2016: Design with Context by Ninad Raval

Editor's Notes

  1. - contributed to all these business - now focus on Flock and Ringo. - how many of you use / heard about flock or ringo?
  2. can i start without a manual do i know what will happen when i press a button is it fun to use or does it feel like a chore does it get my work done
  3. Story about people waiting in line for hours to get a ticket at a station when the ticket kiosks just dont work UK visa story about a family member trying to get a visa to visit their daughter and trying to apply for a visa form online.
  4. apple products, unboxing charger, magnetic charger cable organizer
  5. suggest a watch - hold to get an answer
  6. lets build a Watch to tell time
  7. all the wheels and cogs and small parts in the watch (we’ll skip this for now)
  8. form groups of two/three, take a piece of paper and design the watch.
  9. Design is not only what color or what font or style, but how it works, feels and used. things like fast, simple, did what user expected it to do.
  10. Exercise 10 mins, draw a watch. think features, shape etc.
  11. Exercise 10 mins, draw a watch. think features, shape etc.
  12. What do you think she will buy
  13. WHY, What have we learnt
  14. thats what defines his experience of a product. imagine a silver tea cup.
  15. thats what defines his experience of a product.
  16. upload a file find a file download a file who upload the file
  17. upload a file find a file download a file who upload the file
  18. designing a glove
  19. bank ATM - key angle? remote - backlit? keyboad - backlit? iphone with a silent button as a hardware water container? hot/cold water OXO